1. Indore BRT
The story so far…
Traffic Infra-Tech EXPO
22nd November 2013
Prashanth Bachu
Chief Operations Adviser – AICTSL
Project Manager (UT) – EMBARQ India

2. From the very beginning…

3. Before City Bus: Unorganised Transport in Indore

5. Indore City Bus: Project Basics
Number of routes
::
Average route length ::
Number of bus stops ::
Fleet Size
::
Operating frequency ::
Avg. daily ridership ::
15
18 km
210
95 buses
8 - 26 minutes
80,000 pax

6. Indore City Bus: Contributions
Started in 2006
Lives saved due to Indore City
Bus : 6.25 /year
Hundreds of accidents avoided
CO2 Reduced : ~5.5 ton/day
16% passenger mode-shift from
private vehicles

7. But that was not enough!

8. What is the concept of BRTS…
In accordance with the National Urban
Transport Policy – 2006, the objective is to
“moving people, not vehicles”

9. iBus: Project Basics
Initiated
• 2007
Length of route
• 11.46 km
Road section
• 31.6 / 60 metres
System type
• Closed
• Median stations
Stations
• 21
# of buses
• 18
Type of bus
• 12 m long with AC
• 900 mm Semi Low Floor
• 245 hp, BS III engine
Completion
• 31st March 2013
Operations
• 10th May 2013
Ridership
• 30,700 pax/day (avg)

10. Features of iBus
Centralized Control
Distinctive Image
Large Buses
with Wide Doors
Stations with
Prepayment and Level
Boarding
Segregated
Median
Bus-ways
10

15. However, all was not going well…

16. Media Coverage: Before Project Start

17. Most of it was because of lack of
understanding on the project and
facilities.
Before it started…

18. System Branding

19. System Branding

21. Indore Approach: Public Outreach
Launched and extensive outreach effort…
Public presentations made
Educational institutes
Media
General public

22. BRT will benefit ALL road users

23. Indore Approach: Public Outreach

24. Focus group tours, to educate the citizens…

25. Focus group tours, to educate the citizens…

26. Focus group tours, to educate the citizens…

27. Focus group tours, to educate the citizens…

28. www.facebook.com/IndoreBRT

29. iBus had a great start…

30. iBus had a great start…

31. Redefined public transport in Indore

32. iBus is an enabler…

35. The project surpassed all known
benchmarks in public transport

36. Ridership Growth…
290% Increase in 4 months

37. Comparison with other cities…
Earnings went up to Rs. 82/km

38. Comparison with other cities…
Network Length
Ridership On The System (Pax/km/day)
Delhi Metro
8.5 km
Janmarg
Indore BRT
2,000
2,670
4,100
12.5 km
44 km
65 km
6,900
144 km
9,000
188 km
11,100
COST
230 cr/km
2,200
10 cr/km
15 cr/km

39. 59.5%
25.3%

40. Now, recognised internationally…

41. However, this doesn’t seem to be
enough!

43. Learning from experience…

44. What is Important?
Having a plan
A cohesive and comprehensive one
Communicate the plan
To stakeholders
To general public
Create a demo?
Citizen support groups… it has to be peoples project

45. What is Important?
Institution is essential
Like a metro authority
Support systems
Having a knowledge partner: no ad-hoc decisions
Industry participation
Know where you started from…
Record base conditions
Segregate issues and communicate

46. Thank you!
pbachu@embarqindia.org
+91.830.5696.456