Drew Harrison

Austin, Texas Area United States

Digital Marketer & Inbound Marketing Specialist

Advertising / Marketing / PR

There are three core components for maximizing digital marketing efforts: traffic generation, conversion optimization, and customer lifetime value optimization. I study and test all three to help businesses build and grow their digital presence in order to generate more revenue. I specialize in keyword and demographic research to craft effective inbound marketing campaigns (both organic and paid) to drive more targeted traffic for businesses. The traffic can be tracked and tested via split testing to uncover which copy (headlines, body copy, bullet points, call-to-action points, etc.) and layouts result in the highest conversion rates. Once the traffic has been converted (into buyers, ...