1. Product Manager Job
Description
This product manager job description can assist to creating a job application
that will attract job candidates who are qualified for the job. Feel free to
revise this job description to meet your specific job duties and job
requirements.
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2. Product Manager Job Responsibilities
Develops products by identifying potential products;
conducting market research;
generating or import product requirements;
determining specifications, production timetables (or import and delivery),
pricing, and time-integrated plans for product introduction;
developing marketing strategies.
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3. Product Manager Job Duties1
Recommends the nature and
scope of present and future
product lines by reviewing
product specifications and
requirements; appraising new
product ideas and/or product or
packaging changes.
Determines customers' needs and
desires by specifying the research
needed to obtain market
information.
Maintains professional and
technical knowledge by attending
educational workshops; reviewing
professional publications;
establishing personal networks;
participating in professional
societies.
Maintains product management
staff job results by counseling
and disciplining employees;
planning, monitoring, and
appraising job results.
Facilitates inventory turnover
and product availability by
reviewing and adjusting inventory
levels and production or import
schedules.
Completes operational
requirements by scheduling and
assigning employees; following
up on work results.
Determines product pricing by
utilizing market research data;
reviewing production or import
and sales costs; anticipating
volume; costing special and
customized orders.
Brings new products to market by
analyzing proposed product
requirements and product
development programs;
preparing return-on-investment
analyses; establishing time
schedules with engineering and
manufacturing.6/26/2016 3
4. Product Manager Job Duties1
Assesses market
competition by comparing
the company's product to
competitors' products.
Contributes to team effort
by accomplishing related
results as needed.
Provides information for
management by preparing
short-term and long-term
product sales forecasts and
special reports and
analyses; answering
questions and requests.
Assesses product market
data by calling on
customers with field
salespeople and evaluating
sales call results.
Provides source data for
product line
communications by defining
product marketing
communication objectives.
Obtains product market
share by working with sales
director or as a sales
manager to develop product
sales strategies.
Maintains product management
staff by recruiting, selecting,
orienting, and training
employees.
Introduces and markets new
products by developing time-
integrated plans with sales,
advertising, and production.
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