At Doccle we give end users a key role in the organization that lets them influence the future of our digital platform. In this presentation you will find out how we put this community-driven vision into practice. Do not hesitate to contact us with your feedback or to ask some questions.

1. Vision & Organization
Doc c le

2. About Doccle

3. What is Doccle?
From one central letterbox …
… to a centralized digital administration tool.

4. MAKING YOUR LIFE EASIER.
 MANAGE YOUR PERSONAL
DOCUMENTS SAFELY & SECURELY
ONLINE.
HOW:
BY SIMPLIFYING THE DIGITAL
ADMINISTRATION PROCESS.
Our mission

5. What’s the problem?
Administration via
digital platforms
designed by companies
85% says “no”
Using social media
80% says “yes”
The problem is not
technology.
The problem is
accessibility.

6. Everything comes together on Doccle

7. Everything comes together on Doccle

8. Vision & Organization
• Classic organization model:
▫ Support + Communication + Marketing
▫ Seperate departments
▫ Where is the end user in this story?
Support
MarketingCommunication

9. Doccle model:
The Customer Interaction Agency is the
centre of knowledge where all information
is being gathered and transformed into
action bullets that have one goal: to let
Doccle grow in conformity with the
expectations of the Doccle community.
Each member influences Doccle in his
own particular way. End users are full
members of our organization and we
want to support them as such. We use
the term “Human Community Resources”.
Customer
Interaction
Agency
Doccle
Community
(end users)
Customer
Interaction
Agents
General
Manager
IT
(CTO,
Interaction
Architect,…)
Communication
Agents
Vision & organization

10. Vision & organization
• Human Community Resources
Attract
employees
Train/
Educate
Cooperate Evaluate Motivate …
Attract
end users
Inform Co-create
Gather
feedback
Stimulate
usage
…

11. Network organization

12. Network organization
• Doccle structure
• Decentralized
• Cooperative
• Open & transparent

13. Focus on User Experience
 Zoom in on specific themes
 Research expectations, UX
 Ex. Upload functionality
“How many and which documents
would you upload on Doccle?”

14. Co-creation
User feedback
“What do you expect from the
Doccle app?”
Co-creation
“How do you want it to work?”
Improvement/
New feature
“Thank you for cooperating.
Please give us feedback.”

15. Put into practice

16. Contact methods
+ community@doccle.be
100% digital

17. Social media

18. User experiments

19. Interactive word cloud

20. Co-creation
• Co-creation
• Lean marketing

21. Co-creation
• Feedback
• Launching

22. - Cooperate for simplicity -