1. Starbucks “Experience” Project
Dita Kovarikova
Filipp Mikhaylov
Taulant Aliaj
Stewart Finney

2. Likes (32.052.143) Number of people
talk about it: 333.386 and number of
people that have visited Starbucks
already (5.993.543)
More than 183.000 fans Twitting
every day
In May 2009, in an attempt to get Starbucks lovers involved,
Starbucks launched an online/offline campaign.
now
and

3. Creative, innovative, almost
for free!!!

4. WHAT IS PINTREST?

5. Link to site where people talk
about crafts, foods, or
hobbies
Social Bookmarking Site
Virtual Pinboard
Search you personal interest
How Pintresting ?

9. Why Starbucks should use
pintrest?
3rd most popular social network tool
(FB, Twitter)
Daily Pintrest users has grown 145% per
day since 2012
Connect with your customers**
Way of connecting with people with
similar interests and passions
Share company culture **

10. Starbucks Pintrest

11. More than just coffee

14. Biggest enemy in the UK
New marketing efforts

16. Great Merchandising Products =
more sales and more customers