1.
DATA
&
PERSONNALISATION
SOCIAL
THAT COUNTS

2.
2.34 billion individuals
worldwide accessed social
networks frequently*
The top 5 of the most
downloaded apps of 2016 is
trusted by social apps*
1 in 5 minutes
(19 percent) of all digital
media time is spent on
social sites or in social
media apps across the
desktop and PC.
PEOPLE
ARE SOCIAL
MOBILE
IS SOCIAL
CONTENT
IS SOCIAL
95% of internet users
consume content on social
media*
v
DIGITAL
IS SOCIAL

3.
SOCIAL PLATFORMSDEVICES PEOPLE

4.
FOR
PEOPLE
FOR
BUSINESS
Custom- made
experience
Efficiency-
focused social
strategies

5.
SOCIAL
CONTENT
MEDIADATA
Since sharing is caring, the social expertise is
embedded within every department. Having
social at the heart of everything results in work
that’s far more shareable !

6.
LONG TERM
VISION
PERFORMANCE
TRACKING
DATA DRIVEN
CREATIVITY
We believe in long term
relationships between brands and
prospects instead of « one shots »
We build meaningful interactions
between brands and customers…
But we also manage and measure
social campaigns ROI !
We thirst for custom- made
campaigns adapted to specific
audiences more than
« one content fits all »

7.
AWARENESS
CONSIDERATION
INFORMATION
CONVERSION
LOYALTY
RECOMMANDATION
Social across all
the purchase funnel

8.
AWARENESS
Social campaigns (events,
stunts…)
CONSIDERATION
Social content plans
INFORMATION
Always- on social content
production
CONVERSION
Social selling campaigns
LOYALTY
Client engagement
Community management
SAV
RECOMMANDATION
Influencers program
Ambassador program
Employee advocacy
Social across all
the purchase funnel

9.
ANALYSE ARCHITECT ACTIVATE
WHAT
WHO
IDENTIFY THE
PROBLEM
INSIGHT
CREATION
SET THE PATH IDEATION PROTOTYPING
& STORYTELLING
AMPLIFICATION MEASUREMENT
& EFFECTIVENESS
What have we been asked
to do ? What can we do ?
What should we do ?
Findings things out, filtering
them, reframing them to
inspire
Giving inspir
ation, clarity &
confidence to the team
about what needs to be
done
A way of working to break down the silos between the digital experts
Helping creative & other
disciplines come up with
better ideas, faster
Defining the idea, proving,
communicating & selling it
Crafting the experience
journey and delivery detail
that brings the idea to life
Proving if, how and why the
work created real value for
the business and
customers
DATA STRATEGIST
SOCIAL MEDIA
STRATEGIST
DATA STRATEGIST
SOCIAL MEDIA
STRATEGIST
CREATIVE STRATEGIST
MEDIA EXPERTS
SOCIAL MEDIA
STRATEGIST
DATA STRATEGIST

10.
THE
CONTENT
FACTORY
OUR
NETWORK
OF
PARTNERS