Enviar pesquisa
Carregar
D marts d2-s2- omar-rostom-nokia_na_what to expect from social media in the future
•
0 gostou
•
113 visualizações
Digital Marketing Arts
Seguir
Tecnologia
Negócios
Denunciar
Compartilhar
Denunciar
Compartilhar
1 de 29
Baixar agora
Baixar para ler offline
Recomendados
Digital Marketing Arts-Past Events
Digital Marketing Arts-Past Events
Digital Marketing Arts
D marts d2-s1- chas-sweeting-social media in context
D marts d2-s1- chas-sweeting-social media in context
Digital Marketing Arts
3 28 13 leccion
3 28 13 leccion
mjohnstonbga
Dm arts d1-workshop-steffen ehrhardt-google-innovations in display
Dm arts d1-workshop-steffen ehrhardt-google-innovations in display
Digital Marketing Arts
Digital Marketing Arts Academy Portfolio
Digital Marketing Arts Academy Portfolio
Digital Marketing Arts
Past Events of Digital Marketing Arts
Past Events of Digital Marketing Arts
Digital Marketing Arts
Presentation of Spanish students. Comenius Project.
Presentation of Spanish students. Comenius Project.
Jara SM
Social studies Quarter 1 Revision Questions Bilingual
Social studies Quarter 1 Revision Questions Bilingual
Jara SM
Recomendados
Digital Marketing Arts-Past Events
Digital Marketing Arts-Past Events
Digital Marketing Arts
D marts d2-s1- chas-sweeting-social media in context
D marts d2-s1- chas-sweeting-social media in context
Digital Marketing Arts
3 28 13 leccion
3 28 13 leccion
mjohnstonbga
Dm arts d1-workshop-steffen ehrhardt-google-innovations in display
Dm arts d1-workshop-steffen ehrhardt-google-innovations in display
Digital Marketing Arts
Digital Marketing Arts Academy Portfolio
Digital Marketing Arts Academy Portfolio
Digital Marketing Arts
Past Events of Digital Marketing Arts
Past Events of Digital Marketing Arts
Digital Marketing Arts
Presentation of Spanish students. Comenius Project.
Presentation of Spanish students. Comenius Project.
Jara SM
Social studies Quarter 1 Revision Questions Bilingual
Social studies Quarter 1 Revision Questions Bilingual
Jara SM
Flash diana barzola
Flash diana barzola
dianabarzola
Dm arts d1-s2-ahmed-sabry-itvision-social gaming advertising
Dm arts d1-s2-ahmed-sabry-itvision-social gaming advertising
Digital Marketing Arts
Dm arts d1-s2-sherif-barakat-samsung-mobile advertising is the future-pptx
Dm arts d1-s2-sherif-barakat-samsung-mobile advertising is the future-pptx
Digital Marketing Arts
Dm arts d1-workshop-steffen ehrhardt-google-innovations in display
Dm arts d1-workshop-steffen ehrhardt-google-innovations in display
Digital Marketing Arts
D marts d2-s2-jacqueline-elboghdadi-pg-social media for housewives-pampers ca...
D marts d2-s2-jacqueline-elboghdadi-pg-social media for housewives-pampers ca...
Digital Marketing Arts
Digital Marketing Summit 15
Digital Marketing Summit 15
Digital Marketing Arts
National festivals in Turkey
National festivals in Turkey
Jara SM
Ecg
Ecg
Padmavathi Kora
Nikos drakatos the _story
Nikos drakatos the _story
Nikos Drakatos
Harnessing the full potential of mobile through paid search
Harnessing the full potential of mobile through paid search
Incubeta NMPi
Harness The Full Potential Of Mobile Through Paid Search
Harness The Full Potential Of Mobile Through Paid Search
dmothes
Transform Indonesia's Next Generations 2013 [COPY]
Transform Indonesia's Next Generations 2013 [COPY]
Mahadiputra S
Introduction to Social Media for Business Use 291112
Introduction to Social Media for Business Use 291112
WMG, University of Warwick
Tablet effect on media consumption
Tablet effect on media consumption
Fjord
Service design breakfast - Customer experience management on Demand, BIG Desi...
Service design breakfast - Customer experience management on Demand, BIG Desi...
Service Design Breakfast
Central desktop the future of team cloud collaboration
Central desktop the future of team cloud collaboration
Khazret Sapenov
MLOVE living rethought
MLOVE living rethought
Fjord
Harness the full potential of mobile search
Harness the full potential of mobile search
auexpo Conference
Harnessing mobile search in performance marketing
Harnessing mobile search in performance marketing
Incubeta NMPi
Create and execute a Social Strategy - Workshop
Create and execute a Social Strategy - Workshop
Stephen Jio
What makes a mobile website an 'optimised' mobile website?
What makes a mobile website an 'optimised' mobile website?
Web Managers Group
Intranet Information Architecture
Intranet Information Architecture
Prescient Digital Media
Mais conteúdo relacionado
Destaque
Flash diana barzola
Flash diana barzola
dianabarzola
Dm arts d1-s2-ahmed-sabry-itvision-social gaming advertising
Dm arts d1-s2-ahmed-sabry-itvision-social gaming advertising
Digital Marketing Arts
Dm arts d1-s2-sherif-barakat-samsung-mobile advertising is the future-pptx
Dm arts d1-s2-sherif-barakat-samsung-mobile advertising is the future-pptx
Digital Marketing Arts
Dm arts d1-workshop-steffen ehrhardt-google-innovations in display
Dm arts d1-workshop-steffen ehrhardt-google-innovations in display
Digital Marketing Arts
D marts d2-s2-jacqueline-elboghdadi-pg-social media for housewives-pampers ca...
D marts d2-s2-jacqueline-elboghdadi-pg-social media for housewives-pampers ca...
Digital Marketing Arts
Digital Marketing Summit 15
Digital Marketing Summit 15
Digital Marketing Arts
National festivals in Turkey
National festivals in Turkey
Jara SM
Ecg
Ecg
Padmavathi Kora
Destaque
(8)
Flash diana barzola
Flash diana barzola
Dm arts d1-s2-ahmed-sabry-itvision-social gaming advertising
Dm arts d1-s2-ahmed-sabry-itvision-social gaming advertising
Dm arts d1-s2-sherif-barakat-samsung-mobile advertising is the future-pptx
Dm arts d1-s2-sherif-barakat-samsung-mobile advertising is the future-pptx
Dm arts d1-workshop-steffen ehrhardt-google-innovations in display
Dm arts d1-workshop-steffen ehrhardt-google-innovations in display
D marts d2-s2-jacqueline-elboghdadi-pg-social media for housewives-pampers ca...
D marts d2-s2-jacqueline-elboghdadi-pg-social media for housewives-pampers ca...
Digital Marketing Summit 15
Digital Marketing Summit 15
National festivals in Turkey
National festivals in Turkey
Ecg
Ecg
Semelhante a D marts d2-s2- omar-rostom-nokia_na_what to expect from social media in the future
Nikos drakatos the _story
Nikos drakatos the _story
Nikos Drakatos
Harnessing the full potential of mobile through paid search
Harnessing the full potential of mobile through paid search
Incubeta NMPi
Harness The Full Potential Of Mobile Through Paid Search
Harness The Full Potential Of Mobile Through Paid Search
dmothes
Transform Indonesia's Next Generations 2013 [COPY]
Transform Indonesia's Next Generations 2013 [COPY]
Mahadiputra S
Introduction to Social Media for Business Use 291112
Introduction to Social Media for Business Use 291112
WMG, University of Warwick
Tablet effect on media consumption
Tablet effect on media consumption
Fjord
Service design breakfast - Customer experience management on Demand, BIG Desi...
Service design breakfast - Customer experience management on Demand, BIG Desi...
Service Design Breakfast
Central desktop the future of team cloud collaboration
Central desktop the future of team cloud collaboration
Khazret Sapenov
MLOVE living rethought
MLOVE living rethought
Fjord
Harness the full potential of mobile search
Harness the full potential of mobile search
auexpo Conference
Harnessing mobile search in performance marketing
Harnessing mobile search in performance marketing
Incubeta NMPi
Create and execute a Social Strategy - Workshop
Create and execute a Social Strategy - Workshop
Stephen Jio
What makes a mobile website an 'optimised' mobile website?
What makes a mobile website an 'optimised' mobile website?
Web Managers Group
Intranet Information Architecture
Intranet Information Architecture
Prescient Digital Media
SDL Tridion Sites 9.5’s New User Interface: What’s Cooking? Tridion Developer...
SDL Tridion Sites 9.5’s New User Interface: What’s Cooking? Tridion Developer...
Alvin Reyes
InfoCD
InfoCD
simonheng
InfoCD auto
InfoCD auto
simonheng
Native Mobile Monthly Report - June 2012
Native Mobile Monthly Report - June 2012
VML South Africa
Virtual Worlds: A Future History
Virtual Worlds: A Future History
Robin Teigland
1400 omma social kevin arrix
1400 omma social kevin arrix
MediaPost
Semelhante a D marts d2-s2- omar-rostom-nokia_na_what to expect from social media in the future
(20)
Nikos drakatos the _story
Nikos drakatos the _story
Harnessing the full potential of mobile through paid search
Harnessing the full potential of mobile through paid search
Harness The Full Potential Of Mobile Through Paid Search
Harness The Full Potential Of Mobile Through Paid Search
Transform Indonesia's Next Generations 2013 [COPY]
Transform Indonesia's Next Generations 2013 [COPY]
Introduction to Social Media for Business Use 291112
Introduction to Social Media for Business Use 291112
Tablet effect on media consumption
Tablet effect on media consumption
Service design breakfast - Customer experience management on Demand, BIG Desi...
Service design breakfast - Customer experience management on Demand, BIG Desi...
Central desktop the future of team cloud collaboration
Central desktop the future of team cloud collaboration
MLOVE living rethought
MLOVE living rethought
Harness the full potential of mobile search
Harness the full potential of mobile search
Harnessing mobile search in performance marketing
Harnessing mobile search in performance marketing
Create and execute a Social Strategy - Workshop
Create and execute a Social Strategy - Workshop
What makes a mobile website an 'optimised' mobile website?
What makes a mobile website an 'optimised' mobile website?
Intranet Information Architecture
Intranet Information Architecture
SDL Tridion Sites 9.5’s New User Interface: What’s Cooking? Tridion Developer...
SDL Tridion Sites 9.5’s New User Interface: What’s Cooking? Tridion Developer...
InfoCD
InfoCD
InfoCD auto
InfoCD auto
Native Mobile Monthly Report - June 2012
Native Mobile Monthly Report - June 2012
Virtual Worlds: A Future History
Virtual Worlds: A Future History
1400 omma social kevin arrix
1400 omma social kevin arrix
Último
[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf
hans926745
CNv6 Instructor Chapter 6 Quality of Service
CNv6 Instructor Chapter 6 Quality of Service
giselly40
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
sudhanshuwaghmare1
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
Delhi Call girls
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
apidays
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
Anna Loughnan Colquhoun
Automating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps Script
wesley chun
A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024
Results
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)
Gabriella Davis
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
Delhi Call girls
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Miguel Araújo
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
Enterprise Knowledge
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Drew Madelung
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Neo4j
08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men
Delhi Call girls
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
HampshireHUG
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...
Martijn de Jong
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc
Scaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organization
Radu Cotescu
What Are The Drone Anti-jamming Systems Technology?
What Are The Drone Anti-jamming Systems Technology?
Antenna Manufacturer Coco
Último
(20)
[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf
CNv6 Instructor Chapter 6 Quality of Service
CNv6 Instructor Chapter 6 Quality of Service
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
Automating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps Script
A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
Scaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organization
What Are The Drone Anti-jamming Systems Technology?
What Are The Drone Anti-jamming Systems Technology?
D marts d2-s2- omar-rostom-nokia_na_what to expect from social media in the future
1.
1
© 2012 Nokia 9/13/2012
2.
2
© 2012 Nokia 9/13/2012
3.
Purpose of Social
Presences: Presences exist to add value to the community This means being proactive This means being reactive Engage Inspire Building Nurturing Educate relationships advocacy 3 © 2012 Nokia 9/13/2012
4.
Plan Campaigns and
Content and set Objectives If you fail to plan…you plan to fail! 4 © 2012 Nokia 9/13/2012
5.
Content Calendar 5
© 2012 Nokia 9/13/2012
6.
6
© 2012 Nokia 9/13/2012
7.
Meet the QWERTY
Man! 7 © 2012 Nokia 9/13/2012
8.
Campaign Objectives
• Build Awareness & Sales on Nokia Asha Range • Appeal to Youth and excite them • Encourage the conversation around Asha on the Facebook community Campaign Metrics • Number of submissions received & Sales • Talking about this • Total video views and cost per video views • Cost per engagement & Conversion rate 8 © 2012 Nokia 9/13/2012
9.
Roll out plan •
Teaser Video • Amplify through media • Announce and Excite Audience • Sustain 9 © 2012 Nokia 9/13/2012
10.
Send your Challenge 10
© 2012 Nokia 9/13/2012
11.
See the Ads
Watch the Challenges 11 © 2012 Nokia 9/13/2012
12.
See other fan’s
challenges 12 © 2012 Nokia 9/13/2012
13.
Connecting with Consumers 13
© 2012 Nokia 9/13/2012
14.
Youtube results: 14
© 2012 Nokia 9/13/2012
15.
Facebook results: 15
© 2012 Nokia 9/13/2012
16.
Increase of search
over time Nokia Asha 303 searches on Google QWERTY Campaign Launch 16 © 2012 Nokia 9/13/2012 Google Insights for search
17.
NFC – Live
Stream 3D Mapping Event! OBJECTIVE: •Amplify Nokia’s 3D event OVERVIEW: •An invitation to the entire community on Facebook & Twitter to come along to the first NFC 3D projection event in Egypt or view via live stream. •A week before the launch we began the count down to the event. •Those who missed the live stream , were able to watch the video on the tab. 17 © 2012 Nokia 9/13/2012
18.
NFC Live Steam
Results: 18 © 2012 Nokia 9/13/2012
19.
19
© 2012 Nokia 9/13/2012
20.
20
© 2012 Nokia 9/13/2012
21.
Engage
Encourage Participation.. And Reward it! 21 © 2012 Nokia 9/13/2012
22.
Inspire
Bring out the best in your community…. 22 © 2012 Nokia 9/13/2012
23.
Educate
Always add value to your community 23 © 2012 Nokia 9/13/2012
24.
Build Relationships &
Advocacy Know your fans and encourage them to be part of a community. 24 © 2012 Nokia 9/13/2012
25.
Thank you 25
© 2012 Nokia 9/13/2012
26.
But wait….. 26
© 2012 Nokia 9/13/2012
27.
There is still
more 27 © 2012 Nokia 9/13/2012
28.
Augmented RealityReality Definition: (AR)
is a live, direct or indirect, view of a physical, real-world environment whose elements are augmented by computer-generated sensory input such as sound, video, graphics or GPS data 28 © 2012 Nokia 9/13/2012
29.
Check us out
on: Facebook.com/NokiaEgypt Youtube.com/NokiaEgypt Twitter.com/NokiaEgypt Omar Rostom Consumer Engagement Manager - North Africa omar.rostom@nokia.com @omarrostom omarrostom.wordpress.com 29 © 2012 Nokia 9/13/2012
Baixar agora