Kayleigh Angus Digital Females Feb 2014: Multi Channel Social Media

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Kayleigh Angus Digital Females Feb 2014: Multi Channel Social Media

KAYLEIGH ANGUS
Social Media Marketing Specialist
How to contact me:
Email: KayleighAngus@gmail.com
Twitter: @KayLDN
Facebook: fb.com/KayleighAngusOfficial

@KayLDN

1.2 Billion active users on social networks
@KayLDN

The average 18-25 year olds spend 1 hour 20
minutes on Facebook each day
@KayLDN

26% of UK women check Facebook 10 times a day
@KayLDN

Social media is integral to our lives

@KayLDN

What is social media’s role in a
multi-channel world?

@KayLDN

Businesses in 2014 need to have a
seamless and connected approach
to multi-channel marketing

@KayLDN

Social media is the glue that binds channels

@KayLDN

Social media connects the dots

@KayLDN

@KayLDN

@KayLDN

@KayLDN

@KayLDN

@KayLDN

5 steps to successful multi-channel marketing
1. Get the basics right
2. Don’t let social media be an after-thought

3. Collaborate
4. Be Consistent

5. Test and measure

@KayLDN

QUESTIONS?
How to contact me:
Email: KayleighAngus@gmail.com
Twitter: @KayLDN
Facebook: fb.com/KayleighAngusOfficial

@KayLDN

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In this presentation, we delve into the power of AI in revolutionizing sales and marketing, with a focus on lead generation and cost optimization. As the search landscape evolves, the future of Google driving high volumes of website traffic is uncertain with the rise of LLMs, making AI's role even more significant. While only 3.7% of Canadian businesses have deployed AI, its adoption is critical for staying competitive. We'll discuss a step-by-step approach to AI integration, highlighting essential tools and the importance of proper training. From lead processing to content creation, AI emerges as a game-changer, significantly improving efficiency and quality. The core message is clear: AI is no longer an option but a component for modern marketing success, transforming how we approach sales and marketing. By carefully planning the steps, leveraging the right tools, and investing in training, businesses can harness AI's transformative power and gain a competitive edge. Key Takeaways: AI changes everything. AI is revolutionizing lead generation and cost savings in sales and marketing operations. The rise of large language models (LLMs) is challenging Google's dominance in driving website traffic, making AI adoption even more crucial. Despite the low adoption rate (only 3.7% of Canadian businesses using AI), integrating AI is critical for staying competitive. A step-by-step approach is needed for successful AI integration, along with leveraging the right tools and providing proper training.AI is a game-changer for lead generation, content creation, and overall process efficiency and quality improvement.AI is no longer an optional tool but a fundamental component for modern marketing success. Careful planning, using the right AI tools, and investing in training can help businesses harness AI's transformative power and gain a competitive edge.

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Kayleigh Angus Digital Females Feb 2014: Multi Channel Social Media

1.

2. KAYLEIGH ANGUS Social Media Marketing Specialist How to contact me: Email: KayleighAngus@gmail.com Twitter: @KayLDN Facebook: fb.com/KayleighAngusOfficial @KayLDN

3. 1.2 Billion active users on social networks @KayLDN

4. The average 18-25 year olds spend 1 hour 20 minutes on Facebook each day @KayLDN

5. 26% of UK women check Facebook 10 times a day @KayLDN

6. Social media is integral to our lives @KayLDN

7. What is social media’s role in a multi-channel world? @KayLDN

8. Businesses in 2014 need to have a seamless and connected approach to multi-channel marketing @KayLDN

9. Social media is the glue that binds channels @KayLDN

10. Social media connects the dots @KayLDN

16. 5 steps to successful multi-channel marketing 1. Get the basics right 2. Don’t let social media be an after-thought 3. Collaborate 4. Be Consistent 5. Test and measure @KayLDN

17. QUESTIONS? How to contact me: Email: KayleighAngus@gmail.com Twitter: @KayLDN Facebook: fb.com/KayleighAngusOfficial @KayLDN