Rotor is an intelligent video technology for quickly and easily creating video content musicians and record labels. Our team have built and sold video tech to major tech companies in the past.

1. rotorvideos.com
Intelligent Video Creation Tools
Automated Video Creation For Musicians/Labels/Catalogues

2. 85% of YouTube visitors
are there to listen to
Music…
…several times larger than the combined total number of
listeners signed up to all streaming platforms. (Forbes, 27/09/17)
We are capitalising on the explosion of video consumption.
Globally, internet video traffic will be 82% of all internet
traffic by 2021 (Cisco, 07/06/17).
This year, YouTube launches their dedicated music service and
Spotify added looping videos to artist profiles. This means more
Music Videos, Promos, Lyrics Videos and Fan Videos.

3. More than 30 Million Songs
are YET to have a music video
Midia Research 2017
95% of generation Z can’t live without YouTube.
Songs with Music Videos get around 2x the amount
of views on YouTube. Lyrics Videos get up to 4x.
Only around 5% of released music will have an
accompanying video. There are around 550,000
songs released each year.

4. Musicians, Record Labels and
Catalogue Owners can’t afford
to make videos for EVERY track
YouTube is the ultimate destination, but creating videos is
expensive, time-consuming and difficult.
WE’RE BUILDING INTELLIGENT TOOLS THAT
AUTOMATES VIDEO CREATION AND PROMOTION

5. £100
2 DAYS WORK
£1000
slashes the cost of making
High Quality videos by 90%
20 MINS

6. Rotor just
needs audio!
MUSIC
Rotor Auto
Generates
Share &
Monetise

7. In 12 Months we’ve created 120K
videos with customers including
Sony, Universal and BMG
• Users in America (46%), Europe (32%), Asia (16%)

8. Since monetising we’ve generated over
$100K in pilot revenue with 56% returning
Number of
Orders

9. 2017 Revenue (3X Revenue in 12 Months)
MRR
TOTAL
US$0
US$2,000
US$4,000
US$6,000
US$8,000
US$10,000
US$12,000
US$14,000
Dec-16 Jan-17 Feb-17 Mar-17 Apr-17 May-17 Jun-17 Jul-17 Aug-17 Sep-17 Oct-17 Nov-17

10. Roadmap
JUL
API & Multi-Format Rendering
Sony Deal
OCTOBER
Lip-Sync
Campaign Tools
JUN 2018
Lyrics Videos
Universal Deal
AUG
BMG Deal
Faster Rendering (32x)
NOVEMBER
AI Engine
VR Trial
DECEMBER
Rotor Version 1
JAN 2019
Rotor
Mobile
FEB 2017
New UI
New Beta
JUNE 2017
First Deal with Universal Music
Doubled Revenue
OCT 2017
Lyrics Video Prototype
Added BMG as customer
NOV 2017
Tripled Revenue
Lyrics Videos for Universal
Completed (£300K investment)
NEXT…

11. Our team
Serial entrepreneur with
multiple exits.
Co-founded Novosco
hosting and cloud provider
in 2007 (grew to 60 staff
with £6m revenue).
Simon Hamilton
Content Producer for Top
Tier Brands and Artists
(Corona World DJ
Champion, Harper Collins)
Expert in Digital Signal
Processing.
Diarmuid Moloney
COOFOUNDER / CEO
Built Video Tech acquired
by GOOGLE for YouTube.
World leader in Video
Automation and advanced
algorithms.
Hugh Denman (Phd)
HEAD OF ENGINEERING
Advisor at Microsoft.
Deal origination at 3i.
Drummer and pianist.
Renee Lin (MBA)
Growth Hacker

12. Our team
Founding member of
Virgin Music and Former
CEO of Chrysalis.
Worked with The Prodigy,
Human League, Phil Collins.
Steve Lewis
Non-Executive Director
Former VP of Global Digital
Business at Universal Music.
Former VP of Digital Partner
Operations at Universal
Music.
PJ Dulay
Advisor
Award-Winning Music
Video Director with 30
awards.
Worked for Underworld,
Modestep and Madonna.
Expert in Virtual Reality.
Eoghan Kidney
HEAD OF CONTENT

13. $18 Billion
Spent on music marketing activities every year
& growing 8% per year.
$6.3 Billion
35% is spent on Digital Marketing
Digital expenditure is growing faster than traditional marketing expenditure
Music needs to be on YouTube where it can generate advertising returns
and engage audiences.
Market Opportunities
in the Music Industry alone
Music Marketing
$18 Billion
DIGITAL
$6.3 Billion

14. Competition
Rotor differs in that it doesn’t aim to create a
“one size fits all” solution for one-off videos.
We’re building tools for verticals where:
• Regular video creation is necessary
• Video is a monetisable asset
• Video is an intrinsic requirement
We also have the added benefits of:
• Unique, industry specific clip libraries
• Content community and marketplace
• Multi-format, collaborative potential

15. Raising
Complete Major Deals and Close Sales Pipeline
Expand Engineering Team
Expand Content Team
£1M

16. Bonnie Tyler
SONY CATALOGUE VIDEOS
Videos Created With Rotor
ROTOR MUSICIAN VIDEOS
youtube.com/watch?v=Svz-W5w2bPM
youtube.com/watch?v=P3pliZ91zRMFaithless
youtube.com/watch?v=_jmM3K6fgk8
youtube.com/watch?v=4AoixCqDgpUDead or Alive
Jamiroquai
youtube.com/playlist?list=PL9nNEBG3N0k8-j53lRVEzU0Sqfv_v2CtiPlaylist

17. diarmuid@rotorvideos.com
@rotorvideos
Get in touch