Data protection is a critical pillar of any organization’s IT transformation, and Dell EMC is #1 in data protection, offering the industry’s most comprehensive portfolio of solutions.Our ‘Data Protection Everywhere’ strategy provides customers with the ultimate in choice and flexibility and eliminates the need to work with multiple vendors ‘point’ products. In this session learn how we enable you to solve your most difficult data protection challenges of today while laying the foundation to address the challenges of tomorrow. Whether your data is local or in the cloud, Dell EMC has you covered. Join this session and learn how to ensure you are protected. More about Dell EMC World at http://dellemcworld.com/

1. MT44
Dell EMC Data Protection:
What you need to know about data
protection everywhere
Garrett Van Siclen, Data Protection Evangelist

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A tale of two worlds
You need both
for trust and agility
Traditional Apps
IT
On Premise
Next Gen Apps
Developers
Cloud

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Protecting all consumption models
On premises Virtual Hybrid Cloud-born
Protecting data wherever it lives

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PROTECTION AND TRUST
Security/Governance – Data protection – Services/Support
FLASH
SCALE-OUT
SOFTWARE
DEFINED
CLOUD
ENABLED
Reduce costs (# Of Drives, Power, Floor Space. Etc.)
Consistent and predictable performance
Lower entry costs and scale as you grow
Manage massive capacity with fewer resources
Automated provisioning and business agility
Flexible and programmable data services
Policy driven service delivery
On/Off premises data and/or application mobility
Dell EMC modern data center strategy

5. 5
Global Data Protection Index
Are you protected?
$914K
Average cost of
data loss
2.36T
Data loss
90%
Laggards or
Evaluators
73%
Unable to keep
pace with Flash
82%
Unprepared for
future business
challenges
50%
Unprotected in the
Cloud

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Dell EMC Data Protection by the numbers
• World’s largest data protection company
• Leader in both Gartner Backup Magic Quadrants
• Share leader in purpose built backup appliances
• 70,000+ systems shipped and installed
• 4,000+ data protection solution employees

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Dell EMC Data Protection Continuum
Availability, replication, backup and archive
SnapshotReplicationAvailability Backup Archive
Zero Seconds Minutes Hours
DATAAVAILABILITY DATA DURABILITY
COMPLEMENTARY TIERS TO MEET ANY
RECOVERY REQUIREMENT

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HOURLY
Recovery points between backups
SNAPSHOTS
12AM 6AM 12PM 6PM 12AM
DAILY
Copies on capacity optimized protection storage
BACKUPS
MONDAY TUESDAY
Access anywhere stretched storage volumes
CONTINUOUS
AVAILABILITY
Recovery to any point-in-timeCONTINUOUS
PROTECTION
LOCAL OR REMOTE
Isilon
Meeting recovery objectives

9. Protection Storage

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Why Dell EMC Protection Storage
FLEXIBLE
• Integrates with industry leading applications
• Integrates directly with primary storage
• Software defined
RELIABLE
• End-to-end data verification, fault detection, and self healing
EFFICIENT
• Protect more data, industry-leading speed and scale
• Reduce storage required by 10–30x
CLOUD-ENABLED
• Natively tier deduplicated data to the cloud for modern LTR
• Deliver Data Protection as a Service with logical data isolation

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New Systems Flash-Enabled Performance and Instant Access
Transformed Data Domain
• Category shattering speed and scale
– 7x more scalable and 1.5x faster
– 20x faster instant access and restore of VMs
– High availability from the midmarket to the enterprise
• Data Domain Operating System 6.0
– DD Boost Everywhere, benefits expand to new markets
– Enabled to tier data to cloud storage
– Secure Multi-Tenancy Updates
• Data Domain Virtual Edition 3.0
– Enhanced scale and Hyper-V support
– Qualified with Dell PowerEdge Servers

12. Protection Software

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Why Dell EMC Protection Software
COMPREHENSIVE PROTECTION
• Delivers protection across the data protection continuum
• Covers all consumption models
• Backup WITHIN the public cloud or use for secure long-term
retention
FLEXIBLE
• 5 purpose-built offerings, designed for a variety of
requirements
• Supports a wide range of protection technologies
• Delivers application owner and IT visibility & control
HIGH PERFORMANCE
• Up to 20x faster backups, 30x faster image-level recovery
• Industry’s tightest integration with Data Domain
• Reduce backup storage requirements by up to 38x
• Reduces network traffic by up to 99%
• Reduces backup times by up to 50%

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Packaged To Meet Your Data Protection Requirements
Dell EMC Protection Software
Comprehensive data protection for the modern data center

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Cloud and Data Protection
EXTEND
TO CLOUD
MOVE
TO CLOUD
BORN
IN CLOUD

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Cloud use cases for data protection
Direct to Cloud
CLIENT
• Back up directly to
cloud, or via edge cache
(ROBO)
• Intended for small
amounts of data with
flexible RTO SLAs
Benefit
• Remote manageability
• Direct Restore
• Low On-Prem Footprint
DR as a Service
• Outsource replication to
a Service Provider
Benefit
• No DR site required
• Easy fire drills
• Aligns DR readiness to
pay as you go model
IaaS Protection
• Protects virtual
workloads and storage
in the cloud
Benefit
• Prevents cloud work
loads against data
corruption
PROTECTION
STORAGE
• Extended storage
provisioning via the
cloud
Benefit
• Tape Replacement
• Infinitely Scalable
• Low Cost
Long Term
Retention

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Dell EMC Cloud Data Protection Software
COMPREHENSIVE PROTECTION
• Direct-to-cloud backup for desktops, laptops, & remote offices
• Born-in-cloud protection for fast growing enterprise SaaS
applications including Office 365, Salesforce, & Google Apps
• Cloud enablement for Long-Term Retention
FLEXIBLE
• Deployment time measured in minutes or hours, not weeks or
months
• Doesn’t require additional capital expense for hardware
• Easily scale resources up or down according to demand
• Per user, utility based pricing plans
SECURE
• End-to-end encryption, including a customer managed key
• Global network of world-class data centers, ensuring data is
stored in region according to local laws and regulations
• Industry-leading cloud service audits and certifications

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What’s New: Expanded Cloud Protection and Manageability
Data Protection Software & Cloud
• NetWorker with CloudBoost now protects
applications running on the Microsoft Azure platform
• Natively manage long term retention with Data
Domain Cloud Tier directly from NetWorker 9.1 and
Avamar 7.4
• Spanning Backup for Office 365 now available for
customers within the EU

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Protection delivered as you want it
Best of Breed Converged Software Defined As-a-Service

20. Isolated Recovery
Solutions

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Impact of cyber attacks
6 Minutes
Time it takes to
compromise an
organization, 60%
of the time
$1.25M
Average cost of
1M breached
records
$67K
Average cost of
1,000 breached
records
36%
Lost data due to
security breach
2,122
Confirmed data
breaches in 2014

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Advanced Protection Services
- Isolated Recovery Solution
- Dell EMC Service Offerings
- RSA Security Analytics
Additional Hardening & Protection Features
- DPS Product Specific Hardening Guides
- Encryption in Flight and/or at Rest
- Retention Lock w/Separate Security officer credentials
Layered cyber security for data protection
Traditional Data Protection Best Practices
- Layered data protection Deploy approach (“the
continuum”) for more business critical systems
- Always include a point in time off array independent
backup with DR Replication (N+1)
RISK

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Most critical data first
• Protect the “heartbeat” of
the business first
• Prioritize top applications or
data sets to protect
• Usually less than 10% of
data (this is NOT DR!)
• Start with a core set and
build from there
Compute
Applications
Validate &
Store
Highest
Priority Data

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Why Dell EMC for Data Protection
• Data Protection Everywhere: One vendor delivering simplicity, flexibility, and
investment protection
• Market and technology leadership
– #1 In Deduplication
– #1 In Purpose Built Backup Appliances
– #1 In Combined Data Protection Software & Storage
– #1 In Replication
– Isolated Recovery Solutions for protection against Ransomware
• Unparalleled investment
• $16.5B cumulative R&D investment, $17B in technology acquisitions
• 4,000+ team members dedicated to helping our customers

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Helping customers transform

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Let’s get started
Total Customer Experience
Support Management
Assess Design TCO/ROI
Validate
the Value

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Where to find us at Dell EMC World
• Solution Showcase
– Data Protection in the Data Center Area
– IT Transformation in the Dell Technologies Solutions Center
– Dell Data Security Solution in the Security zone

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More Dell EMC Data Protection Information
EMC Storage and Data Protection
Dell EMC Data Protection Community
Data Protection on EMC.com
Core Technologies Blog
Mozy.com
Spanning.com
@DellEMCProtect