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BUSINESS ECONOMICS (1).pptx

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BUSINESS ECONOMICS (1).pptx

  1. 1. BUSINESS ECONOMICS TERM PAPER WIPRO LIMITED S. UTHAYASANKARI [71812291057]
  2. 2. OVERVIEW OF PRESENTATION PRESENTATION TITLE 2  ABOUT THE COMPANY  MICRO ANALYSIS  MACRO PESTLE ANALYSIS  SWOT ANALYSIS  CONCLUSION
  3. 3. WIPRO LIMITED PRESENTATION TITLE 3 The company was incorporated on 29 December 1945 in Amalner, India, by Mohamed Premji as Western India Vegetable Products Limited, later abbreviated to Wipro. It was initially set up as a manufacturer of vegetable and refined oil under the trade name of Kisan, Sunflower, and Camel. In 1966, after Mohamed Premji's death, his son Azim Premji took over Wipro as its chairman at the age of 21.
  4. 4. D u r i n g T h e 1 9 7 0 s A n d 1 9 8 0 s , T h e C o m p a n y S h i f t e d I t s F o c u s To N e w O p p o r t u n i t i e s I n T h e I T A n d C o m p u t i n g I n d u s t r y, W h i c h Wa s A t A N a s c e n t S t a g e I n I n d i a A t T h e Ti m e . O n 7 Ju n e 1 9 7 7 , Th e N ame O f Th e Co mp an y Ch an g ed Fro m Western In d ia Veg etab le Pro d u cts Limited , To Wip ro Pr o d u cts Limited I n 2 0 0 4 , Wip r o Became Th e Seco n d I n d ian I T Co mp an y To Ear n $ 1 Billio n I n A n n u al Rev en u e
  5. 5. MICRO ANALYSIS PRESENTATION TITLE 5
  6. 6. PRESENTATION TITLE 6 SUPPLIERS RETAILERS AND DISTRIBUTORS EMPLOYEES CUSTOMERS GENERAL PUBLIC suppliers have less control over prices working with the leading retailers around the globe Impress’ the employees during Open Enrollment customers across the Globe BE GLOBAL AND RESPONSIBLE suppliers provide are fairly standardised retail IT solutions cover store design System setups and updates multiple ISRE customers global in their thinking and their actions The suppliers do not provide a credible threat Wipro is delivering retail customer experience solutions Open enrollment setups contributed approximately 26% of their ISRE revenues equitable, humane and sustainable society. The suppliers do not contend with other products within this retail segments based on our extensive experience, review the schedule and design of the interface 51% of the paid- up capital is held by the Central and/or State governments of energized by the deep connectedness
  7. 7. 1. COMPETITORS THE MAJOR COMPETITORS FOR WIPRO ARE: * HCL ENTERPRISE (HINDUSTAN COMPUTER LIMITED) * SIFY TECHNOLOGIES * GENPACT * NTT DATA (NIPPON TELEGRAPH AND TELEPHONE PUBLIC CORPORATION) * AVANADE * IBM (INTERNATIONAL BUSINESS MACHINES CORPORATION) * TATA CONSULTANCY * TECH MAHINDRA * HCL TECHNOLOGIE PRESENTATION TITLE 7
  8. 8. MACRO ENVIRONMENT ANALYSIS PRESENTATION TITLE POLITICAL Political stability and importance of Information Technology Services sector in the country’s economy ECONOMIC Efficiency of financial markets SOCIAL Demographic s and skill level of the population TECHNICAL Recent technological developments by Wipro Limited competitors ENVIRONMENTA L 8 Consumer protection and e- commerce
  9. 9. SWOT ANALYSIS PRESENTATION TITLE 9 CLOUD-BASED OPPORTUNITIES Iterative approaches to corporate strategy Establish a management framework from the inside
  10. 10. CONCLUSION PRESENTATION TITLE 1 0 Wipro is undoubtedly the leading company in IT technology and has grown immensely over the last few years. The company gives importance to its customers and employees to ensure better services and quality products. Moreover, they have a huge presence on all social media platforms which helps them create strong brand awareness in the market. The company is constantly developing and evolving. Although it really needs to be more active and innovative to beat its competition in the market.
  11. 11. THANK YOU

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