Automotive Internet Sales / Phone Sales Process &amp; Strategy

In this presentation, Aaron Stelle with WEST, a Williston Financial Group Company, talks about the trends he's seeing in 2020 for both social media and digital marketing. In addition to first hand experience he also pulls from the Tom Ferry Virtual Summit and discusses what real estate brokers across the country are doing through their coaching program. The topics include content buckets, pro tips, and tools to make it happen.

Indústria automotiva

Dealer Synergy's Internet
Sales / Phone Sales Process &
Strategy

Sean V. Bradley
CEO , Dealer Synergy
February 7th 2013

Sean V. Bradley
• Founder & CEO,
• Dealer Synergy
• (866) 432-3555
• seanb@dealersynergy.com

Having a process is NOT
ENOUGH!

There are 2 additional things you are
going to need in order to be
successful.

Top 5 Reasons…
• Price
• Availability
• Convenience
• I HATE Car Salesman / Looking
For a Different Way to Do
Business
• Research

Put It All Together
How do these 3 things work together?

• Identify expectations
• Meet expectations
• Exceed expectations

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Dealers spend OVER $1 billion per month ($65,000 per month x 16,500+ franchise dealerships) on marketing, advertising, and lead generation. But often, there isn't a solid strategy in place to actually engage and convert these opportunities. Sean V. Bradley has spent the last 23 years pioneering automotive internet sales and business development. He has helped 3,700+ dealerships generate over $1.5 billion in additional revenue, utilizing his unique lead follow-up and engagement strategy. In this 50-minute session, Sean will: 1. Answer the questions: What is the best infrastructure to handle Internet, phone, and BDC leads to yield the HIGHEST closing ratio and gross? Is it showroom sales consultants or BDC reps? How many reps do you need to handle X number of leads? 2. Cover lead handling/follow-up strategies for each of the main lead classifications: - New Car - Used Car - Special Finance 3. Give you the most effective CRM Strategy that will immediately increase your engagements and conversions - Show you powerful new ways to follow up with your leads and opportunities that will double, triple, and even quadruple your engagements - Social Media DMs - Facebook - Instagram - Whats App - LinkedIn - TikTok - Venmo - Cash App - Video Email and Video Text Messaging 4. Sean will also break down how Bob Ruth Ford's Internet Department went from 75 units per month to 320 units per month in a location with only 2,500 residents!

Sean V. Bradley - Digital Dealer 2023

In this session, Crissy Burton of Hubler Automotive Group, one of the highest-performing sales professionals, will share her proven tips and formula for success! She will discuss how you/your sales team can build a pipeline and increase business from new and repeat customers. In this fireside-style chat with Tianna Mick, Crissy will discuss how she consistently breaks sales records at the dealership. Walk away with a proven formula to attract customers to the dealership and close more sales. This formula has helped Crissy to sell 74 units on the showroom sales floor with no assistants and all special finance customers by cultivating relationships. You will learn: 1. How sales personnel can achieve work/life balance while having a successful career in automotive 2. How to build a personal brand that drives more traffic into the dealership and increases sales 3. How to use Instagram and Facebook Marketplace listings to attract potential customers 4. Special finance secrets and strategies to implement at your dealership Call 856-546-2440 or Text 610-607-3231 to set up a time to meet with the Dealer Synergy Team at the Dealer Synergy Book at Digital Dealer Tampa May 1st - 3rd, 2023!

Digital Dealer Tampa May 2023 (Crissy & Tianna)

Dealers, Managers, and Car Sales Professionals: How frustrating is it to know that you’re burning through ups? I mean, you have the people at your dealership, or at least in your CRM. However, for some reason, too many of these deals aren’t closing. NADA says that the number one reason people don’t buy cars is because they have landed on the wrong car. They've landed on the wrong car because we haven’t properly qualified the Prospect. How would you like an established automotive expert, Sean V. Bradley CSP, to show your entire sales team: How to properly qualify prospects so they’re not wasting time at the dealership How to get more money down so that your deals are more profitable than ever The biggest mistake car people make which lands prospects on the wrong car and how to avoid it. If this is something you’d like your team to master, then register them for this online training hosted by Dealer Synergy called: ‘How to Properly Qualify and Utilize a Customer Needs Assessment Worksheet’ Our dealer clients who are currently using this system rave about how productive it has made their sales team, so if this is something that sounds like it would help your dealership, then click here to register your team now! P.S. To be transparent, many of our Dealer Synergy clients admitted to feeling desperate, frustrated and discouraged before implementing this system; so please don’t let your team miss this master class!

MasterClass - How to Properly Qualify & Utilize a Needs Assessment Worksheet