2. There are three things that I would like you
to know about REED:
The first is that we are a family company.
REED was founded in 1960 by my father,
Sir Alec Reed, then aged 26, and he is still
actively contributing to the company 56
years later.
The second is that our values are very
important to us. Our values are that we are
fair, open and honest, we take ownership
and we work together.
The third is that our long-standing
business strategy is to grow organically.
Ultimately, there are only two ways that a
company can grow organically: through
innovation and through service excellence.
Ultimately, our goal is to give you the best
possible service and our investments in
innovation and service development have
this goal as their primary purpose.
We look forward to supporting you and
your business this year and for many years
to come.
Helping the world I am always excited to learn about the new innovation and service
development that REED is bringing to market and I hope
that you will be too.
A word from
James Reed
WELCOME
33
3. See how REED has developed through the years, from its
humble beginnings back in 1960 to becoming the world’s
largest family-run recruitment company.
A family business…
The first REED office opened in
Kingsley Road, Hounslow, West
London on 7th May 1960.
Sir Alec Reed founded the Reed
Business School in 1972, with
the aim of providing a learning
centre for accountancy
students.
Launched in 1996,
Reed Learning has become
a leading business
training provider.
The Reed Foundation was
gifted 18% of the REED Group
and, in the following year,
founded both Ethiopiaid and
Womankind Worldwide.
In 1995, reed.co.uk became the
UK’s first job site offered by a
recruitment agency in the UK.
Since then, reed.co.uk has
become the UK’s #1 job site.
HUMBLE
BEGINNINGS
EDUCATE TO
ACCUMULATE
REED
LEARNING
BUILDING THE
FOUNDATION
ONLINE
REVOLUTION
1960
1995
1972
1988
A HISTORY OF REED
1996
54
4. Today, REED is the world’s
largest family-run
recruitment company.
TODAY
Established in 1998, Reed in
Partnership is a public service
provider that changes
people’s lives for
the better.
WELFARE
TO WORK
theBigGive.org.uk is a non-profit,
charitable website that enables
donors to find and support charity
projects in their field of interest.
JUST
KEEP GIVING
In May 2010, REED celebrated
a successful 50 years at the
forefront of recruitment.
50 YEARS
AND COUNTING
2016
2007
2010
reedglobal.com went live in 2008
to provide a website for the UK
and global REED offices.
REED
GOES GLOBAL
2008 Every year, REED helps millions of people find jobs. We continue to
transform businesses around the world and are committed to providing
them with the talent they need to grow.
...a global success story
A HISTORY OF REED
1998
6 7
5. The best-known recruitment
brand in the UK, and growing
around the world
REED is one of the leading recruitment agencies on the Polish
and European markets and I could always trust them to help
me with fulfilling even very difficult projects
90%of FTSE companies
trust REED as their
recruitment partner
180locations
around
the world
Weronika Rytczak, Recruitment Manager – Business Partner HR, Infosys BPO Poland Sp. z o. o.
We’re growing and helping the world Love Mondays.
Britain’s favourite recruiter
has gone global
We’re the biggest and best-
known recruitment brand in the
UK. This means more people
consider REED when looking
for staff, work or training
opportunities than any other
company in the sector. With a
database of more than 10 million
candidates, we offer our clients
more choice of talent than any
other recruitment company.
And now we’ve gone global.
With offices in Asia, Australia,
Europe and the Middle East,
we’re on a mission to become
the world’s favourite recruiter.
Following more than 56 years of
success, we’ve grown from a
single office in London into a
global business, with a network
of 350 dedicated teams around
the world.
Today, we’re providing the talent
to fuel business growth globally.
8
GLOBAL REACH
9
6. In 2016, we’ll have our widest candidate reach yet, as we advertise
across TV, radio, YouTube, social, mobile and more.
We’re committed to
building our brand...
Targeting specialist, skilled candidates
across every industry, sector and region,
we’re investing in our position as the
best-known and most effective recruitment
brand in the world. Through our highly
evocative brand advertising, we’re
attracting more of the high-value
candidates your business needs.
Tens of thousands of ads on every major channel
37.5mindividuals have
seen our TV ads
followers across
Twitter, Facebook,
LinkedIn and YouTube
350,000
Our gallant hero, James Reed, is back on a mission to help the world Love Mondays, in
six new TV ads. He’s continuing his mission in our all-new radio ads, which are broadcast
nationally across 127 radio stations, reaching nearly 5 million adults in the capital alone.
Every month, more than 20 million workers see content from REED, allowing us to reach
active and passive candidates at every level through promoted content.
We’re delivering great content to our audience across a
range of channels, and engaging hard-to-reach audiences
through specialist partnerships.
...and growing
our audience
On TV On social Online On radio
LOVE MONDAYS LOVE MONDAYS
1110
7. The success rates for our recruitment with REED far exceeds any
of our other current channels – and this is no doubt testament to the
close and collaborative working relationship the team have built up
on mobile, this cloud-based
portal enables you to manage all
of your HR needs.
XMS is a cloud-based portal
that enables you to manage
your end-to-end recruitment
needs. From recruitment
With more than 50 years of recruitment knowledge and a commitment to
providing first-class service to our clients, we’ve developed XMS.
XMS is a next generation
recruitment platform that rethinks
how to deliver HR products and
services. In an environment
where an ever-increasing
proportion of business is
conducted online or in real time
Recruiting for the 21st CenturyWe’re investing in
marketing and technology
to make your job easier
Adopting the
latest technology
Reaching hard to
find candidates
Specialising in
every discipline Steve Gryuck, BBC Business Manager – Technology Operations
process management and
spend authorisation to
candidate compliance
assurance and timesheet
invoicing, we’re making your
HR processes more efficient
and effective.
12 13
RECRUITMENT INNOVATION
8. 14
On the go…
The recruitment industry has changed dramatically
over the last decade – here at REED we aim to stay
at the forefront of this shifting market.
The digital revolution has changed
the way we look for work, hire new
staff and train existing employees.
We’re responding to these changing
consumer habits by investing in
technology.
Over the last decade, Britain has
become a ‘smartphone society‘,
with mobiles overtaking laptops as
our most popular browsing device.
REED is committed to offering you a
streamlined experience, with instant
access across a range of devices.
We’ve seen this trend played
out on reed.co.uk, with around
half of our traffic now coming via
smartphone or tablet. It’s this shift
that has led to the development of
the latest version of the reed.co.uk
mobile app.
GOING MOBILE
This makes my job search so easy
and I check it daily – great app!
GOING MOBILE
The app allows candidates to view your roles at all times, wherever they are. So, whether
they’re on their commute, have five minutes in the middle of their day, or they’re at home
in the evening, your jobs are just a few swipes away. We call it “on the go job hunting”.
Last year we launched the reed.co.uk mobile app
– the fastest way for jobseekers to find their next job
...job hunting
FEATURES INCLUDE:
More than
50%of jobseekers look for
work using their mobile
job applications a week
via our mobile app
140,000
Over
Quick and easy
shortlisting and
applications
Personalised job
recommendations
Brand-new swipe
functionality
Review from the app store
15
9. Our unique learning framework helps us to develop tailored learning pathways for both individuals and the organisation,
based on a detailed understanding of our customer’s culture and aligned to strategic goals. The result? Measurable impact.
Science Approach Impact
The Reed Learning team really took the time to understand
our organisation and they helped us define the type of
behaviours that the Trust values
Reed Learning drives behavioural change in individuals to
increase employee engagement and improve business performance.
We’ve developed the Honeycomb – a unique approach to learning and development. Underpinned by data and research,
this service helps individuals to reach their potential so that your business experiences improved performance.
Delivering learning with impact... ...and measurable results
We have a proven track record of driving positive
change through relevant, bespoke learning.
HOW DO WE DO THIS?
Jayne Mee, Director of People – Imperial College NHS Trust
We apply
a simple
formula that
gets results
£11.5mof savings for
a major bank
96%of managers implemented
their learning at
an NHS Trust
30%in cost savings for a
financial services company
100%of learners were more
equipped to deliver change
in a local authority
400managers trained at
a construction company
98.6%of learners recommended
training to colleagues at
a utilities company
BESPOKE LEARNING
1716
10. Reed in Partnership delivers National Citizen
Service, the UK government’s youth
empowerment programme, in the South West
and the East of England.
We’re supporting the next
generation as they take control
of their futures. The NCS
programme equips participants
with the skills, attitudes and
experiences to become
responsible citizens, while
having fun and making new
friends with people they
wouldn’t usually meet.
Developing the
next generation…
DEVELOPING TALENTDEVELOPING TALENT
NCS was an amazing four
weeks of having fun, making new
friends and learning valuable
new skills while making a real
difference in the local community.
Now as a graduate of the
scheme, the offers just keep on
coming. I have not stopped
saying ‘Yes’ to all the amazing
opportunities that are
available
Cheltenham teenager, Jonathan Parr, 17,
completed NCS at Gloucestershire
College in August 2014.
1918
11. Since opening the first REED branch in 1960, Sir Alec Reed has ensured
that philanthropy has been an integral part of our vision and aims.
At REED we work one
day a week for charity
The Christmas Challenge
WHO WE SUPPORT
Without charity what’s the point of business? And
without business there would be no charity
Sir Alec Reed CBE, founder of REED
The Big Give’s Christmas Challenge is all about making a difference for the
causes you care about, and helping your philanthropy go further.
18% of the business is owned
by the Reed Foundation, which
supports good causes around
the world. Set up by Sir Alec
Reed in 1985, it is the driving
force behind all of REED’s
philanthropic activities. The
Foundation has provided the
seed funding for a number of
charities, including Ethiopiaid,
The Big Give and Womankind
Worldwide.
The Big Give is a non-profit, charitable
website which enables donors to find
and support charity projects in their
field of interest. It is funded and
supported by the Reed Foundation
and reed.co.uk.
Every year, the Big Give runs its
flagship match-funding campaign, the
Christmas Challenge. The campaign
offers anyone the opportunity to
support the causes they care most
about by having their donation doubled.
Culture
& Sport
Welfare
& Rights
EducationSociety
& Work
Health &
Disability
Environment
& Animals
Emergencies &
Development
£71m
raised
so far
GIVING BACK
20 21
12. Australia, Bulgaria, China,
Czech Republic, Hong Kong,
Hungary, Ireland, Malaysia,
South Korea, Malta,
Poland, Singapore, Turkey,
United Kingdom
REEDGLOBAL.COM
22
CONTACT US
We like to talk...
For more information:
w: reedglobal.com
t: 0845 460 7300
w: reed.co.uk
t: 0845 241 9293
w: reedinpartnership.co.uk
t: 020 7708 6000
w: reedlearning.com
t: 0808 274 7277
REED SPECIALIST
RECRUITMENT
REED
ONLINE
REED IN
PARTNERSHIP
REED
LEARNING
