A case study involves in-depth analysis of a single or small number of subjects, such as an individual, organization, or event. This document provides guidance on conducting case studies, including how to plan a case study, establish validity, analyze data, and report results. It emphasizes using multiple sources of evidence, detailing protocols, testing for interrater reliability, examining causal relationships, addressing rival explanations, and comparing data to predictions to strengthen internal validity. Effect sizes should be reported to evaluate the significance of any differences observed in a single-case study. Pattern matching and explanation building are suggested techniques for analyzing case study data.