1. NewMarketResearchReporton “Mobile MarketingMarketby Solutions(SMS,MMS, Push
Notifications,MobileEmails,QRCodes,Location-BasedMarketing,In-AppMessages),&byIndustry
(Retail,Travel &Logistics,Automotive,BFSI,Telecom&IT, Media,Healthcare) - Global Forecastto
2019”adds to ReportsnReports.com.
Smartphones,tablets,andothermobile deviceshave beengainingtractioninthe recentpast;andwith
the availability of mobileinternet,the utilityof thesedeviceshave evolvedfrommere callingand
messagingtoadvancedfeaturessuchasmobile payments,NearFieldCommunication(NFC) andothers.
Businessesaroundthe globe are shiftingfromtraditional marketingmethodstodigital marketing
channelssuchas mobile toattract,acquire,engage,andretaincustomers.Mobile devicesoffer
marketersanattractive opportunitytodeliverthe bestcustomerexperience ataparticulartime by
usingthe rightcombinationof data, insights,andcontentthroughmobile marketingsolutions.Analytics
and geo-locationserviceshave augmentedthe capabilitiesof mobile marketingplatformsbyhelping
marketerstounderstandtheircustomersbetterandhelpingthemreachmore targetedusers.
Increasedpenetrationof smartphone andtabletsusers,mobile internet,increasedusage of mobile
applicationsandmobileweb,andbetterreturnonmarketingspendare some of the factorsdrivingthe
Mobile MarketingMarket. On the otherhand,lack of educationandawarenessamongSmall and
MediumBusinesses(SMBs) andcomplex implementationonmobile marketingsolutionsare some of the
restraintstothe adoptionof mobile marketing.
Complete report available @ http://www.reportsnreports.com/reports/319486-mobile-marketing-
market-by-solutions-sms-mms-push-notifications-mobile-emails-qr-codes-location-based-marketing-in-
app-messages-by-industry-retail-travel-logistics-automotive-bfsi-telecom-it-media-healthcare-global-
forecast-to-2019.html .
The overall mobile marketingmarketinthisreporthasbeendefinedasthe spendingbySMBsand large
enterprisesonmobile directresponse marketingactivitiesthrough SMS,MMS, pushnotifications,
mobile emails,QRcodes,location-basedmarketing,andin-appmessages.
NorthAmerica,Asia-Pacific,andEurope have the highestadoptionof mobile marketing,andregions
such as LatinAmericaalongwithMiddle Eastand Africaoffersalot of opportunitiesforthe vendors
where majorityof the countriesare yettoexpansivelyadoptmobile marketing.
There are variousassumptionsthathave beentakenintoconsiderationforthe marketsizingand
forecastingexercise.A fewof the global assumptionsincludepolitical,social,economic,and
technological factors.Forinstance,exchange ratesare some of the factorswhichare expectedtohave
an impacton thismarket.Therefore,the dollarfluctuationsare expectedtonotseriously affectthe
forecastsinthe emergingAsia-Pacificregions.
Purchase a copy of this report @ http://www.reportsnreports.com/Purchase.aspx?name=319486 .
Table of Contents
1 Introduction
2 ResearchMethodology
3 Executive Summary

2. 4 PremiumInsights
5 Market Overview
6 IndustryTrends
7 Mobile MarketingMarket,BySolution
8 Mobile MarketingMarket,ByUser Type
9 Mobile MarketingMarket,ByIndustry
10 GeographicAnalysis
11 CompetitiveLandscape
12 CompanyProfiles
12.1 Introduction
12.2 SAPAG
12.3 IBM
12.4 Oracle Corporation
12.5 Adobe Systems
12.6 AT&T Inc
12.7 MobivityHoldingsCorporation
12.8 Salesforce Inc.
12.9 SAS Institute
12.10 SalmatLtd
12.11 VibesMedia,LLC.
13 Appendix
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