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How Datadog
was born in
and grew
with the cloud
Alexis Lê-Quôc (@alq)
– Modern analytics and monitoring
– Designed to help you understand
your entire stack
– Especially if it runs in public clouds
What is
Datadog?
MetricsTracesLogs
The Pillars of Observability
Synthetics
– Customers
– Ecosystem
– Products
Our journey
with the cloud
The origins
1996-2010
2010-2013
6 years ago
– A handful of people
– One product: infrastructure
monitoring
Metrics
The Pillars of Observability
2014
Enterprise users start to show
up at AWS Re:Invent, where
we have our first booth.
Financial industry still
cautious about the cloud.
Docker hits 1.0 and our
Re:Invent session on
monitoring “Docker
containers” is immediately
sold out.
Integrations are
differentiating, including APM
integrations.
The sea is changing...
Metrics
The Pillars of Observability
2015
CapitalOne on stage at AWS
Re:Invent: first sign that public
clouds mean serious
business.
k8s reaches 1.0 but the fate of
orchestrators are still
undetermined.
AWS lambda was born,
promising but limited.
From APM integration to APM
prototype
Cloud and containers are real
MetricsTraces
The Pillars of Observability
2016
Deals get bigger and bigger
as public cloud continue to
expand in the US. Other cloud
providers start to play serious
catch-up.
k8s is winning the roll-your-
own orchestrator wars; very
young and aspirational.
Serverless was born.
APM is real, how about logs?
More cloud, more containers
MetricsTraces
The Pillars of Observability
2017
Ex-US cloud adoption still
trails US by 2 years but global
enterprise customers are
migrating to cloud.
Managed container
orchestration is still
proprietary (ECS, Fargate);
will k8s win there too?
Infrastructure + APM + logs:
the return of the “single pane
of glass”?
Global cloud adoption
MetricsTracesLogs
The Pillars of Observability
2018
Public clouds have become
mainstream, have crossed the
chasm.
k8s has also won the
managed orchestration battle.
Serverless is here to stay but
may need another generation
or two to win.
Providing end-to-end visibility
will require a true platform,
more than a collection of
adjacent products.
Datadog outside of the
datacenter: synthetics
Cloud + container + serverless
MetricsTracesLogs
The Pillars of Observability
Synthetics
Thank you

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How Datadog was born in and grew with the cloud

  • 1. How Datadog was born in and grew with the cloud Alexis Lê-Quôc (@alq)
  • 2. – Modern analytics and monitoring – Designed to help you understand your entire stack – Especially if it runs in public clouds What is Datadog?
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  • 7. MetricsTracesLogs The Pillars of Observability Synthetics
  • 8. – Customers – Ecosystem – Products Our journey with the cloud
  • 11. 6 years ago – A handful of people – One product: infrastructure monitoring
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  • 13. Metrics The Pillars of Observability
  • 14. 2014
  • 15. Enterprise users start to show up at AWS Re:Invent, where we have our first booth. Financial industry still cautious about the cloud. Docker hits 1.0 and our Re:Invent session on monitoring “Docker containers” is immediately sold out. Integrations are differentiating, including APM integrations. The sea is changing...
  • 16. Metrics The Pillars of Observability
  • 17. 2015
  • 18. CapitalOne on stage at AWS Re:Invent: first sign that public clouds mean serious business. k8s reaches 1.0 but the fate of orchestrators are still undetermined. AWS lambda was born, promising but limited. From APM integration to APM prototype Cloud and containers are real
  • 20. 2016
  • 21. Deals get bigger and bigger as public cloud continue to expand in the US. Other cloud providers start to play serious catch-up. k8s is winning the roll-your- own orchestrator wars; very young and aspirational. Serverless was born. APM is real, how about logs? More cloud, more containers
  • 23. 2017
  • 24. Ex-US cloud adoption still trails US by 2 years but global enterprise customers are migrating to cloud. Managed container orchestration is still proprietary (ECS, Fargate); will k8s win there too? Infrastructure + APM + logs: the return of the “single pane of glass”? Global cloud adoption
  • 26. 2018
  • 27. Public clouds have become mainstream, have crossed the chasm. k8s has also won the managed orchestration battle. Serverless is here to stay but may need another generation or two to win. Providing end-to-end visibility will require a true platform, more than a collection of adjacent products. Datadog outside of the datacenter: synthetics Cloud + container + serverless
  • 28. MetricsTracesLogs The Pillars of Observability Synthetics