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How Social Media Has Changed The Media Landscape
- 1. HOW SOCIAL MEDIA HAS CHANGED THE MEDIA LANDSCAPE IN THE PAST SIX YEARS
- 2. LAYOUT How it has changed What this means Example
- 3. MEDIA MORE ACCESSIBLE Cost Barriers Simple
- 4. For Everyone Increased Competition Harder to Get Noticed Made the World Smaller
- 7. INTERACTION Two way conversation Accessible Symmetrical
- 8. Easier to engage Honesty Holds Greater Importance
- 12. NEWS TRAVEL FASTER Worldwide news in seconds News no Longer Breaks it Tweets
- 13. React Quicker Clear Concise Integrated Messages Honesty
- 16. INCREASED ‘EARNED MEDIA’ Greater opportunities to talk about Products/Services Product/Service Reviews
- 17. Product/Service Needs to Deliver Gauge Reputation
- 21. MEDIA LANDSCAPE BEFORE
- 22. MEDIA LANDSCAPE TODAY
- 23. KEY POINTS Accessible Interaction News Travels Faster Increased Earned Media
- 25. Thanks For Listening Any Questions?
Notas do Editor
- Things haven’t changed, way we do things that changed, put an instagram filter on it if you will : )
- Things haven’t changed, way we do things that changed, put an instagram filter on it if you will : )We now listen to music on spotifyNow post on facebook instead of writing a letter
- Summary
- Summary
- Any Questions