3. News corporation
• The huge media corporation in the world
• Founded in 1979
• Take over 20th Century FOX in 1985
• Take over Star TV in 1993
4. News corporation
• Movie
- FOX Filmed Entertainment, 20th FOX
• TV broadcast
- FOX Network (1987) : Important network
channel in America
- FOX sport
- FOX KID World Wide
5. News corporation
• Newspaper
- UK : The sun, News of the World, The Times
- Australia : Australian
- US : New York Post
News corporation is global media group. Rupert
Murdoch begin this group in Australia. First start
media is newspaper.
6. Time Warner
• The huge multimedia group in the world
• 1989, Time combine with Warner
• Turner broadcast (CNN, TNT, Turner
Classic Movie, Cartoon network) take over
in 1995
7. Time Warner
• Broadcast
- Time-Warner cable
• Magazines
- Time, Fortune, Life, Sports Illustrated
• Publication
- Warner books
• Music
- Warner music group
9. Walt Disney
• The 2nd huge multimedia group in the
world
• In California
• Broadcast
- ABC(Take over in 1996), Disney channel,
ESPN
10. Walt Disney
• Publication
- ABC publishing, Disney Publishing
• Magazines
- Disney Magazine, ESPN Magazine
• Music
- Walt Disney records
• Theme park
11. Walt Disney
• Synergy effect
-Characters of Disney used books,
magazines, video(DVD), toys
- Theme park promote Disney’s animation
characters
• Window effect
-Movie(animation) Video(DVD)
TV channel Global market
12. Viacom
• Viacom combine with CBS in 1999
• Broadcast
- MTV, Nickelodeon, CBS
• Movie
- Paramount Picture