Culture First 2019: Day 2, Building a D+I Strategy with Design Thinking & Co-Creation
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Without a universally proven strategy for D&I success, many leaders are wondering how to build their D&I strategy. This workshop will give you the building blocks to create a strategy that is custom built, utilizing concepts of design thinking and co-creation. These agile techniques are what the rest of your organization uses to build their products and technologies; leading to measurable, sustainable and impactful results.
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Culture First 2019: Day 2, Building a D+I Strategy with Design Thinking & Co-Creation
- 1. BuildingAD+I Strategy With Design Thinking & Co-Creation
- 2. KELLIE WAGNER Founder & CEO, Collective How Did We Get Here? KATRINA FLUDD Founder, Kelda & Co @kelliemwagner @KatrinaFludd
- 3. Diversity Fatigue Best practices just don’t seem to be enough. You’re Probably Here Because… @kelliemwagner @KatrinaFludd
- 4. LET’S PLAY! DrawThe Ideal Wallet @kelliemwagner @KatrinaFludd
- 8. Why Design Thinking? FEASIBLE DESIRABLE VIABLE @kelliemwagner @KatrinaFludd
- 9. COMFORT WITH AMBIGUITY AND FAILURE Also, Mindsets. 1 EMPATHY AND SELF-AWARENESS2 NEUTRAL, NON-JUDGMENTAL 3 CREATIVE, ITERATIVE ACTION 4 @kelliemwagner @KatrinaFludd
- 10. An Iterative, Co-Creative Process 1 INSPIRATION Gather as much info as possible about “user” 2 SYNTHESIS Make sense of it all 3 IDEATION Generate as many ideas as possible 4 PROTOTYPING Show and tell 5 IMPLEMENTING Action and measurement @kelliemwagner @KatrinaFludd
- 11. THE USER (EMPLOYEES) WhoAreThe Players? THE TEAM CONSULTANTS @kelliemwagner @KatrinaFludd
- 12. KEY PLAYERS Employees, Consultants Stage 1: Inspiration METHODOLOGY Persona development, Analogous research, Surveys, Focus groups, 1x1 interviews, Broad range / existing data analysis MINDSET Neutral, judgement-free, confidentiality / psychological safety @kelliemwagner @KatrinaFludd
- 13. KEY PLAYERS Consultants, Cross-functional working group, Users, Mgmt + leaders Stage 2: Synthesis METHODOLOGY Qualitative/quantitative research presentation, Journey maps, Themes analysis MINDSET Seeking to understand vs. dismiss or justify, Being mindful of confirmation bias @kelliemwagner @KatrinaFludd
- 14. KEY PLAYERS As many people as possible — lots of diverse perspectives to minimize and check for blindspots Stage 3: Ideation METHODOLOGY Cross-functional group brainstorms, Hackathons MINDSET Blue sky thinking, Fun + play, Get messy / try on new ideas, Avoid anchoring @kelliemwagner @KatrinaFludd
- 15. KEY PLAYERS Senior leadership / decision makers Stage 4: Prototyping METHODOLOGY Pilot programs, Focus grouping trainings or experiences, Lunchtime (passive) experiences, ERG testing MINDSET Iteration, not perfection, Start small, Over- communicate @kelliemwagner @KatrinaFludd
- 16. KEY PLAYERS Everyone, but clearly define roles Stage 5: Implementation METHODOLOGY RACI, Change management plan (training, communication plan, metrics for accountability) MINDSET Visualizing success, iteration planning @kelliemwagner @KatrinaFludd
- 17. Want to Learn More? KELLIE WAGNER kellie@hello-collective.com Twitter: kelliemwagner www.hello-collective.com KATRINA FLUDD katrinaelisefludd@gmail.com Twitter: KatrinaFludd www.itskatrinaelise.com