Power Point Presentation for the Cultural Connections program (Serving New Audiences: Wallace Grantees Tell Their Stories) on February 12th, 2009

1. Cultural Encounters at the de Young designed to attract new and diverse audiences

3. Our Goal: A Younger More Ethnically Diverse Audience for Cultural Encounters Programming Baseline - Fall 2007 17% under the age of 30 26% of visitors non-white

4. More Marketing Summer 2008 14% of audience under 30 23% of visitors non-white

5. Audience Development Committee for Asian/ American/ Modern Art: Shifting Currents, 1900-1970 Asian American Art Now

6. Fall 2008 23% of audience under the age of 30 29% of visitors non-white