4. OBJECTIVESngs
DEVELOPING A VERY STRONG
DATA BASE FOR DECISION
MAKING.
DEFINING CEO’s :
• VISION
• PHILOSOPHY
• MISSION
• LONG AND SHORT TERM OBJECTIVES
www.creatingdemand.org Copyright 2013-2014 Presentation by: Sachin Bansal
OBJECTIVES
5. • FORMATS
• INQUIRY
• QUOTATION
• ORDER , EXECUTION &
COMMISSION
PHASE I
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PHASE I Order , execution & commission
Copyright 2013-2014 Presentation by: Sachin Bansal
7. • CULTURE DEVELOPMENT
• IMPROVISING ORGANISATION
BEHAVIOUR
• TRAINING NEEDS
• INTERNAL
• EXTERNAL
PHASE II
www.creatingdemand.org Copyright 2013-2014 Presentation by: Sachin Bansal
PHASE II Re-mechanism
8. COMMUNICATION
• PARALLEL
• HEIRARCHIAL
• CROSS
• UPWARDS
• TANSPARENT
PHASE II
www.creatingdemand.org Copyright 2013-2014 Presentation by: Sachin Bansal
PHASE II Communication
9. STRATEGIC MARKETING
• COMPILING PRODUCT INFORMATION
AND CENTRALISING IT
• IDENTIFICATION OF VARIOUS
APPLICATIONS AND INDUSTRIES.
• COMPETITIVE INFORMATION :
INTERNAL
INTERNATIONAL
PHASE III
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PHASE III strategic marketing
Copyright 2013-2014 Presentation by: Sachin Bansal
10. THEIR MARKET SHARE :
INDUSTRY WISE
REGIONAL WISE
OUR SHARE
• EXISTING
• PROPOSED
• PRICING
DEFINING MARKETING AND
SALES FUNCTIONS
PHASE III
www.creatingdemand.org Copyright 2013-2014 Presentation by: Sachin Bansal
PHASE III strategic marketing
11. • BUDGETING AND TARGETS
PRODUCT / INDIVDUAL WISE
REGIONAL WISE
IN TOTALITY
• BUSINESS ECONOMICS FOREFRONT
• TOOLS AND ANALYSIS OF VARIOUS
BUSINESS UNITS
• DIVERSIFICATION TRENDS
PARALLEL
NON LINEAR
PHASE III
www.creatingdemand.org Copyright 2013-2014 Presentation by: Sachin Bansal
PHASE III Budgeting
12. CHANGING THE GAME
What are the key forces of change influencing
my organization?
How is my field or industry changing?
How is added competition putting pressure on
costs and quality?
Is my organization changing fast enough to
ensure its competitiveness in future?
www.creatingdemand.org Copyright 2013-2014 Presentation by: Sachin Bansal
CHANGING THE
GAME
13. CHANGING THE GAME
Is there an emphasized focus on quality, service
and value in order to retain and expand the
customer base?
What changes do I see coming that I will need
to respond personally
What is my attitude towards change at this point
of time ? do I see it an opportunity or a threat.
www.creatingdemand.org Copyright 2013-2014 Presentation by: Sachin Bansal
CHANGING THE
GAME
14. This will be a TYCOON task , however
with JOINT EFFORTS and the SPIRITS
of DYNAMISM can be accomplished
SUMMARY
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SUMMARY
Copyright 2013-2014 Presentation by: Sachin Bansal
15. Reputation to overall gains
www.creatingdemand.org Copyright 2013-2014 Presentation by: Sachin Bansal
Strategically connected with clients, engaging and
involving them:
•How to get closer to customers?
•To build brand awareness and enhance loyalty?
•To position new products and services for the effective
market penetration?
•To fulfill what customers really desire?
Specialties
Brand Strategy, business entry & planning, product
development, internet marketing, trade distribution,
public private partnerships, sustainable tourism
management and investment promotion.
Crafting, Operationalizing and
Implementing Growth
Strategies to maximize
opportunities in emerging
geographies;
experience as my strong
resource and capability
Sachin Bansal
Enhancing business profitability
16. SACHIN BANSAL- Chief Explorer
INDIA : +91 97111 90192
sb@creatingdemand.org
www.creatingdemand.org
facebook.com/creatingdemand
DELHI LONDON MELBOURNE NEW
YORK ITALY
www.creatingdemand.org Copyright 2013-2014 Presentation by: Sachin Bansal
Enhancing business profitability….
