Ed Peterson

Greater Atlanta Area, GA United States

Digital Marketing, Social Media Marketing, Email Marketing, Demand Generation, Mobile Marketing, SEM, Content Marketing

Technology / Software / Internet

Integrated marketer crafting digital, social, and mobile strategies and teams to transform businesses and deliver measurable results. Evangelist for content marketing as a tool to build brands and delighting customers. A team builder with twenty years of experience creating and leading marketing, sales and digital content programs in the U.S. and Asia. Most recently launched the community marketing program for YP’s 60 million monthly users. Previously led YP’s consumer and B2B social media programs. Before joining YP, I built the brands and led marketing for start-ups focused on mobile technology. My corporate chops include five years leading China-based multinational product teams...