http://bit.ly/13SYVfU Product training equip sales people with better sales skills, would you like to know key aspects of product training program?

1. Four Facets of Product
Training for Sales
Executives

2. Why do sales people need
product training?

3. Why do sales people need
product training?

4. What are the key aspects of
product training for sales people?

5. Four Facets of Product Training
The four facets of product training are:
 Understanding the product
 Comprehending customers
 Recognizing the competition
 Providing real sales training

6. Understanding the product
 Features
 Advantages
 Benefits

7. How can product
knowledge be imparted ?
Understanding the product

8. Comprehending Customers
 Profile of customers
 How the product addresses their
needs?
Comprehending Customers

9. What should sales people know about
their customers?
Comprehending Customers
Comprehending Customers

10. Recognizing the Competition
 Competitor’s products
 Market situation.
Recognizing the Competition

11. Recognizing the Competition
How does knowledge of competition
helps in selling?

12.  Knowledge of products, customers
and market is used in actual sales
situation
Real Sales Training

13. How can you provide real sales training?
Real Sales Training

14. Conclusion
The four facets of product training provide
sales people with complete knowledge of
products, sales situation, typical customer
objections, and help them to handle any
sales situation confidently.

15. To read more such articles, please visit
blog.commlabindia.com