These days, every business is a digital business, undergoing a digital transformation. Digital transformation means that you must discover innovative ways to deliver products and services to your customers. Software - powered by APIs - delivers true value to businesses and allows them deliver exceptional digital experiences to their customers. In this session API expert Massimo Crippa will walk you through some use cases so you can gain a better understanding of how APIs are central to all organizations – no matter their size, industry, or location. You’ll also learn why APIs are not only a building block but are an essential part of your digital transformation.

1. Why Your Business Needs an
API Driven Strategy
Massimo Crippa
Azure Domain Lead | Codit

2. 2
The rise of modern APIs

3. 3
The rise of modern APIs
Technology advantages Business innovation opportunities

4. 4
Lingua Franca
is a common language systematically used to make
communication possible between groups of people who do not
share a native language.

5. 5
API - Lingua Franca of Digital Transformation
Customer experience Operational process
Business model

6. 6
The Bridge
to establish successful partnerships

7. 7
The building blocks
of evolvable architectures, vertically and horizontally

8. 8
The Forum
To promote interactions and the growth of a
connected mosaics of technology

9. 9
Roads that can withstand time
the constant in a crazy-pace changing IT world

10. 10
Welfare
bring the customers at the center of the solution

11. Establish API Strategy
Evaluate and build Organization and culture
alignment
Collaborative
loop
Transformative
vision
Coordination
API
Architecture
Digital
skills
Digital
mindset
Build
community
Business
strategy Why? Goals of the API initiative
What? Identify strategic assets
Who? Audience (Internal, Partner, Public)
People
Methodologies
Technologies
API Management platform
Focus on how technology can make difference
Drive the culture of change
Engage ecosystem
Build a community
Promote partnership in the ecosystem
Marketing, support and versioning
11
Execute,
Measure,
Iterate
The digital journey

12. Productization
Infrastructure
ReleaseandSupport
API’s
Events and Messages
API Management
networking
governance
high availability
disaster recovery
protocol
buffers
request and
response
event-based
asynchronous
webhooks
business
logic interface resources
endpoints
API-first
design
protect
versioning
governance
insights
discover
scalability
decouple work planning
source control
release
test
open
programpartner
program
monetization
internal
program
Architecture building blocks
tracing
monitoring
alert
Security
auditing
access keys
access
control
productize KPIs
authentication

13. 13
Key takeaways
APIs are used across
new business concepts
APIs are central to all
organizations, no matter their
size, industry, or location
New boundaries
mean new winners

14. Thank you