SlideShare uma empresa Scribd logo
1 de 1
Baixar para ler offline
THE SECRET
SAUCE THAT
MAKES A
PERSON LOVE
YOUR COLD
EMAIL
RIGHT PERSON + REAL VALUE
HOW LIKELY ARE THEY
TO BITE WHEN THEY
GET YOUR EMAIL?
COLD EMAILS WORK IF YOU SEND IT TO THE
RIGHT PERSON AND PROVIDE "VALUE"
TOOLS?
PROVE YOUR PRODUCT IN THE EMAIL
SOURCE: GROWTH HACK TEAM PEEKIN.IO
REAL VALUE?
RIGHT PERSON + RELEVANT
RIGHTPERSON+ MILDRELEVANCE
WRONGPERSON+ RELEVANT
WRONGPERSON+ MILDRELEVANCE
Does your product show what a companies competitors are up to?
Show them what their competitors are doing in the email.
Does your product provide design services? Show them what their
new company brochure would look like. (Automate one design)
Can't show your product in the email? Tell them how much money
and time you saved their competitors. Be specific.
Can't do that either? Teach them something new you've learned
about their industry that has value to their business.
Can't do any of that? Give them something for free. We all need
useful tools, icon packs and templates.
THIS IS HOW YOU FIND THE RIGHT PEOPLE
THIS IS HOW YOU FIND THEIR EMAIL ADDRESSES
Use FollowerWonk. com to download a file
containing the twitter followers of your
competitor or a complementary product.
Upload that file to AnyMailFinder.com and
it will find their email addresses. Then
email them with the subject header "I saw
that you follow X". They'll open that email.

Mais conteúdo relacionado

Destaque

Latino hispanic americans
Latino hispanic americansLatino hispanic americans
Latino hispanic americansjakrivos
 
Digital Renewal: Addressing Transformational Challenges and the Monetization ...
Digital Renewal: Addressing Transformational Challenges and the Monetization ...Digital Renewal: Addressing Transformational Challenges and the Monetization ...
Digital Renewal: Addressing Transformational Challenges and the Monetization ...Capgemini
 
20130322 agenturpräsentation
20130322 agenturpräsentation20130322 agenturpräsentation
20130322 agenturpräsentationJürgen Wolf
 
Carta Washington enero 2011
Carta Washington enero 2011Carta Washington enero 2011
Carta Washington enero 2011Leo Agusto
 
Ciclo de emprendedores, clase 9 - Show me the money: financiación en startups
Ciclo de emprendedores, clase 9 - Show me the money: financiación en startupsCiclo de emprendedores, clase 9 - Show me the money: financiación en startups
Ciclo de emprendedores, clase 9 - Show me the money: financiación en startupsEAE Business School
 
TP Final de tutoria de Fabiana Fernandez
TP Final de tutoria de Fabiana FernandezTP Final de tutoria de Fabiana Fernandez
TP Final de tutoria de Fabiana Fernandezefabifernandez
 
20131003 H2020 Pamplona Francisco Puente: Proyecto Resfood. Eficiencia eneerg...
20131003 H2020 Pamplona Francisco Puente: Proyecto Resfood. Eficiencia eneerg...20131003 H2020 Pamplona Francisco Puente: Proyecto Resfood. Eficiencia eneerg...
20131003 H2020 Pamplona Francisco Puente: Proyecto Resfood. Eficiencia eneerg...FIAB
 
LOGIN 2016 advertising
LOGIN 2016 advertisingLOGIN 2016 advertising
LOGIN 2016 advertisingLOGIN_conf
 
Diapositivas aprenda a decir no
Diapositivas aprenda a decir noDiapositivas aprenda a decir no
Diapositivas aprenda a decir noesther cordero
 
TIC Consulting Services presentacion de la empresa
TIC Consulting Services presentacion de la empresaTIC Consulting Services presentacion de la empresa
TIC Consulting Services presentacion de la empresaFares Kameli
 
Entorno de grupo completo
Entorno de grupo completoEntorno de grupo completo
Entorno de grupo completodrojos
 

Destaque (18)

Estufa Delfos: Manual de usuario
Estufa Delfos: Manual de usuarioEstufa Delfos: Manual de usuario
Estufa Delfos: Manual de usuario
 
Latino hispanic americans
Latino hispanic americansLatino hispanic americans
Latino hispanic americans
 
Digital Renewal: Addressing Transformational Challenges and the Monetization ...
Digital Renewal: Addressing Transformational Challenges and the Monetization ...Digital Renewal: Addressing Transformational Challenges and the Monetization ...
Digital Renewal: Addressing Transformational Challenges and the Monetization ...
 
Carnavales tenerife
Carnavales tenerifeCarnavales tenerife
Carnavales tenerife
 
20130322 agenturpräsentation
20130322 agenturpräsentation20130322 agenturpräsentation
20130322 agenturpräsentation
 
Comunicaciones en Onda Larga y Onda Media
Comunicaciones en Onda Larga y Onda Media Comunicaciones en Onda Larga y Onda Media
Comunicaciones en Onda Larga y Onda Media
 
aprende ingles
aprende inglesaprende ingles
aprende ingles
 
Carta Washington enero 2011
Carta Washington enero 2011Carta Washington enero 2011
Carta Washington enero 2011
 
Ciclo de emprendedores, clase 9 - Show me the money: financiación en startups
Ciclo de emprendedores, clase 9 - Show me the money: financiación en startupsCiclo de emprendedores, clase 9 - Show me the money: financiación en startups
Ciclo de emprendedores, clase 9 - Show me the money: financiación en startups
 
TP Final de tutoria de Fabiana Fernandez
TP Final de tutoria de Fabiana FernandezTP Final de tutoria de Fabiana Fernandez
TP Final de tutoria de Fabiana Fernandez
 
Happy birthday
Happy birthdayHappy birthday
Happy birthday
 
20131003 H2020 Pamplona Francisco Puente: Proyecto Resfood. Eficiencia eneerg...
20131003 H2020 Pamplona Francisco Puente: Proyecto Resfood. Eficiencia eneerg...20131003 H2020 Pamplona Francisco Puente: Proyecto Resfood. Eficiencia eneerg...
20131003 H2020 Pamplona Francisco Puente: Proyecto Resfood. Eficiencia eneerg...
 
LOGIN 2016 advertising
LOGIN 2016 advertisingLOGIN 2016 advertising
LOGIN 2016 advertising
 
Diapositivas aprenda a decir no
Diapositivas aprenda a decir noDiapositivas aprenda a decir no
Diapositivas aprenda a decir no
 
Guía básica de seo
Guía básica de seoGuía básica de seo
Guía básica de seo
 
Eros De Carolina
Eros De CarolinaEros De Carolina
Eros De Carolina
 
TIC Consulting Services presentacion de la empresa
TIC Consulting Services presentacion de la empresaTIC Consulting Services presentacion de la empresa
TIC Consulting Services presentacion de la empresa
 
Entorno de grupo completo
Entorno de grupo completoEntorno de grupo completo
Entorno de grupo completo
 

Último

The Science of Landing Page Messaging.pdf
The Science of Landing Page Messaging.pdfThe Science of Landing Page Messaging.pdf
The Science of Landing Page Messaging.pdfVWO
 
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...ChesterYang6
 
Brand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdfBrand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdftbatkhuu1
 
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756dollysharma2066
 
Unraveling the Mystery of The Circleville Letters.pptx
Unraveling the Mystery of The Circleville Letters.pptxUnraveling the Mystery of The Circleville Letters.pptx
Unraveling the Mystery of The Circleville Letters.pptxelizabethella096
 
Cash payment girl 9257726604 Hand ✋ to Hand over girl
Cash payment girl 9257726604 Hand ✋ to Hand over girlCash payment girl 9257726604 Hand ✋ to Hand over girl
Cash payment girl 9257726604 Hand ✋ to Hand over girlCall girl Jaipur
 
Factors-Influencing-Branding-Strategies.pptx
Factors-Influencing-Branding-Strategies.pptxFactors-Influencing-Branding-Strategies.pptx
Factors-Influencing-Branding-Strategies.pptxVikasTiwari846641
 
Unlocking the Mystery of the Voynich Manuscript
Unlocking the Mystery of the Voynich ManuscriptUnlocking the Mystery of the Voynich Manuscript
Unlocking the Mystery of the Voynich Manuscriptelizabethella096
 
Labour Day Celebrating Workers and Their Contributions.pptx
Labour Day Celebrating Workers and Their Contributions.pptxLabour Day Celebrating Workers and Their Contributions.pptx
Labour Day Celebrating Workers and Their Contributions.pptxelizabethella096
 
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesInstant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesMedia Logic
 
Situation Analysis | Management Company.
Situation Analysis | Management Company.Situation Analysis | Management Company.
Situation Analysis | Management Company.DanielaQuiroz63
 
Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best StrategiesGoogle 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best StrategiesSearch Engine Journal
 
Major SEO Trends in 2024 - Banyanbrain Digital
Major SEO Trends in 2024 - Banyanbrain DigitalMajor SEO Trends in 2024 - Banyanbrain Digital
Major SEO Trends in 2024 - Banyanbrain DigitalBanyanbrain
 
Martal Group - B2B Lead Gen Agency - Onboarding Overview
Martal Group - B2B Lead Gen Agency - Onboarding OverviewMartal Group - B2B Lead Gen Agency - Onboarding Overview
Martal Group - B2B Lead Gen Agency - Onboarding OverviewMartal Group
 

Último (20)

The Science of Landing Page Messaging.pdf
The Science of Landing Page Messaging.pdfThe Science of Landing Page Messaging.pdf
The Science of Landing Page Messaging.pdf
 
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
 
Brand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdfBrand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdf
 
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
 
Unraveling the Mystery of The Circleville Letters.pptx
Unraveling the Mystery of The Circleville Letters.pptxUnraveling the Mystery of The Circleville Letters.pptx
Unraveling the Mystery of The Circleville Letters.pptx
 
How to Create a Social Media Plan Like a Pro - Jordan Scheltgen
How to Create a Social Media Plan Like a Pro - Jordan ScheltgenHow to Create a Social Media Plan Like a Pro - Jordan Scheltgen
How to Create a Social Media Plan Like a Pro - Jordan Scheltgen
 
Cash payment girl 9257726604 Hand ✋ to Hand over girl
Cash payment girl 9257726604 Hand ✋ to Hand over girlCash payment girl 9257726604 Hand ✋ to Hand over girl
Cash payment girl 9257726604 Hand ✋ to Hand over girl
 
Factors-Influencing-Branding-Strategies.pptx
Factors-Influencing-Branding-Strategies.pptxFactors-Influencing-Branding-Strategies.pptx
Factors-Influencing-Branding-Strategies.pptx
 
Unlocking the Mystery of the Voynich Manuscript
Unlocking the Mystery of the Voynich ManuscriptUnlocking the Mystery of the Voynich Manuscript
Unlocking the Mystery of the Voynich Manuscript
 
Labour Day Celebrating Workers and Their Contributions.pptx
Labour Day Celebrating Workers and Their Contributions.pptxLabour Day Celebrating Workers and Their Contributions.pptx
Labour Day Celebrating Workers and Their Contributions.pptx
 
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesInstant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
 
Situation Analysis | Management Company.
Situation Analysis | Management Company.Situation Analysis | Management Company.
Situation Analysis | Management Company.
 
Podcast Marketing Master Class - Roger Nairn
Podcast Marketing Master Class - Roger NairnPodcast Marketing Master Class - Roger Nairn
Podcast Marketing Master Class - Roger Nairn
 
Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best StrategiesGoogle 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
 
Major SEO Trends in 2024 - Banyanbrain Digital
Major SEO Trends in 2024 - Banyanbrain DigitalMajor SEO Trends in 2024 - Banyanbrain Digital
Major SEO Trends in 2024 - Banyanbrain Digital
 
Brand Strategy Master Class - Juntae DeLane
Brand Strategy Master Class - Juntae DeLaneBrand Strategy Master Class - Juntae DeLane
Brand Strategy Master Class - Juntae DeLane
 
Creator Influencer Strategy Master Class - Corinne Rose Guirgis
Creator Influencer Strategy Master Class - Corinne Rose GuirgisCreator Influencer Strategy Master Class - Corinne Rose Guirgis
Creator Influencer Strategy Master Class - Corinne Rose Guirgis
 
Digital Strategy Master Class - Andrew Rupert
Digital Strategy Master Class - Andrew RupertDigital Strategy Master Class - Andrew Rupert
Digital Strategy Master Class - Andrew Rupert
 
LinkedIn Social Selling Master Class - David Wong
LinkedIn Social Selling Master Class - David WongLinkedIn Social Selling Master Class - David Wong
LinkedIn Social Selling Master Class - David Wong
 
Martal Group - B2B Lead Gen Agency - Onboarding Overview
Martal Group - B2B Lead Gen Agency - Onboarding OverviewMartal Group - B2B Lead Gen Agency - Onboarding Overview
Martal Group - B2B Lead Gen Agency - Onboarding Overview
 

The secret sauce that makes a person love your cold email

  • 1. THE SECRET SAUCE THAT MAKES A PERSON LOVE YOUR COLD EMAIL RIGHT PERSON + REAL VALUE HOW LIKELY ARE THEY TO BITE WHEN THEY GET YOUR EMAIL? COLD EMAILS WORK IF YOU SEND IT TO THE RIGHT PERSON AND PROVIDE "VALUE" TOOLS? PROVE YOUR PRODUCT IN THE EMAIL SOURCE: GROWTH HACK TEAM PEEKIN.IO REAL VALUE? RIGHT PERSON + RELEVANT RIGHTPERSON+ MILDRELEVANCE WRONGPERSON+ RELEVANT WRONGPERSON+ MILDRELEVANCE Does your product show what a companies competitors are up to? Show them what their competitors are doing in the email. Does your product provide design services? Show them what their new company brochure would look like. (Automate one design) Can't show your product in the email? Tell them how much money and time you saved their competitors. Be specific. Can't do that either? Teach them something new you've learned about their industry that has value to their business. Can't do any of that? Give them something for free. We all need useful tools, icon packs and templates. THIS IS HOW YOU FIND THE RIGHT PEOPLE THIS IS HOW YOU FIND THEIR EMAIL ADDRESSES Use FollowerWonk. com to download a file containing the twitter followers of your competitor or a complementary product. Upload that file to AnyMailFinder.com and it will find their email addresses. Then email them with the subject header "I saw that you follow X". They'll open that email.