CRM & Inbound marketing

•

3 gostaram•219 visualizações

Claudio Navarro

Short presentation for internal purposes that explain and exposes some examples about CRM software & inbound marketing strategies.

CRM & inbound marketing
ilogitalks · april 2017

Customer
Relationship
Management

CRM Features

Working with pipelines.
Sales funnel

Track your progress
Measurement

Process automation
Alerts.
Reminders.
Scheduling.
Follow-up emails.
Auto response.

Task manager

Teamwork

Multichannel

Winning!
CRM helps to close deals

Loyalty
From customers to fans

What is more difﬁcult to do in
sales compared to 2 to 3
years ago?
State of Inbound Report 2016 - HubSpot

What has been the most successul channel for your
sales representatives to connect with a prospect?
State of Inbound Report 2016 - HubSpot

Brands

The corporate solutions
Starting... USD 115 / month / user.
(Dynamics 365)
Dynamics 365 for Sales.
Dynamics 365 for Customer Service.
Dynamics 365 for Field Service.
Dynamics 365 for Project Service
Automation.
Starting... USD 65 / month / user.
Sales analytics.
Revenue forecasting.
Sales catalog.
Campaigns.
UNKNOWNStarting... EUR 25 / month / user.
One list.
Automatic data capture.
Follow-up reminders.
Emailing.

The New Kids on the Block
Starting... USD 12 / month / user.
Live chat & email.
Native integrations.
API access.
Starting... USD 15 / month / user.
(Free plan available up to 2 users)
Task management.
Emailing.
Integrations.
Starting... USD 40 / month / user.
(Free trial available)
Sales automation.
Call center automation.
Starting... USD 15 / month / user.
(Free plan available up to 10 users)
100.000 records.
Emailing.
Call center connectors.

Inbound marketing

Permission
&
customer centric
Interruption
&
marketer centric
COLD CALL
INTERRUPTIVE ADS
COLD EMAILS
(SPAM)
CONTENT ATTRACTION
SEO
VALUE GENERATION

Gracias ilógicos
Gracias!
Fotos: unsplash.com

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In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"

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CRM & Inbound marketing

1. CRM & inbound marketing ilogitalks · april 2017

2. Customer Relationship Management

3.

4. CRM Features

5. Working with pipelines. Sales funnel

6.

7. Track your progress Measurement

8. Process automation Alerts. Reminders. Scheduling. Follow-up emails. Auto response.

9. Task manager

11. Multichannel

12. Winning! CRM helps to close deals

13. Loyalty From customers to fans

14. What is more difﬁcult to do in sales compared to 2 to 3 years ago? State of Inbound Report 2016 - HubSpot

15. What has been the most successul channel for your sales representatives to connect with a prospect? State of Inbound Report 2016 - HubSpot

17. The corporate solutions Starting... USD 115 / month / user. (Dynamics 365) Dynamics 365 for Sales. Dynamics 365 for Customer Service. Dynamics 365 for Field Service. Dynamics 365 for Project Service Automation. Starting... USD 65 / month / user. Sales analytics. Revenue forecasting. Sales catalog. Campaigns. UNKNOWNStarting... EUR 25 / month / user. One list. Automatic data capture. Follow-up reminders. Emailing.

18. The New Kids on the Block Starting... USD 12 / month / user. Live chat & email. Native integrations. API access. Starting... USD 15 / month / user. (Free plan available up to 2 users) Task management. Emailing. Integrations. Starting... USD 40 / month / user. (Free trial available) Sales automation. Call center automation. Starting... USD 15 / month / user. (Free plan available up to 10 users) 100.000 records. Emailing. Call center connectors.

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25.

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28. Inbound marketing

29. Permission & customer centric Interruption & marketer centric COLD CALL INTERRUPTIVE ADS COLD EMAILS (SPAM) CONTENT ATTRACTION SEO VALUE GENERATION

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35. Gracias ilógicos Gracias! Fotos: unsplash.com