Start preparing now for 2017!
Brands looking to make an impact in 2017 must begin preparing now…or risk getting left behind. With information on key dates and events, as well as insights on media outlets’ deadlines and pitching preferences, brands can better plan, create and target their content marketing.
Join Cision’s Senior Manager, Content Marketing Annemaria Nicholson and MarketingProfs’ Senior Program Manager Kerry O’Shea Gorgone and find out how to:
- Better plan outreach initiatives with a centralized content plan
- Maximize engagement through strategic content distribution
- Avoid legal pitfalls and what you can do with your content
- Increase online discoverability through content promotion
Don’t get left behind – start preparing for 2017 now.
2. Annemaria Nicholson
Senior Manager, Content Marketing
@Annemaria_N
Kerry O’Shea Gorgone
Senior Program Manager,
Enterprise Learning at MarketingProfs
@KerryGorgone
3. @Cision @KerryGorgone #CisionWebinar
Today’s Participation
• During today’s webinar, attendees will be in
listen-only mode.
• If you are experiencing audio issues, please use the
chat box to contact the webinar host.
• Submit text questions in the chat box: Q&A will be
addressed at the end of today’s webinar.
4. Create Better Brand Content...All Year Long!
@Cision @KerryGorgone #CisionWebinar
5. Start with a Plan
@Cision @KerryGorgone #CisionWebinar
6. Start with a Plan
@Cision @KerryGorgone #CisionWebinar
7. Start with a Plan
@Cision @KerryGorgone #CisionWebinar
9. The Promotion Of One Piece of Content
Press
Release
Blog Post
Twitter
Facebook
LinkedIn
YouTube Webinar/Events Advocacy
Sales Comms
Customer Lifecycle
In-Product
Website Feature Page
Execute Your Vision
@Cision @KerryGorgone #CisionWebinar
53. @Cision @KerryGorgone #CisionWebinar
Thank you for Attending!
About Cision:
Cision is a leading media communication technology and analytics company that enables marketers and
communicators to effectively manage their earned media programs to drive business impact. As the creator
of the Cision Communication Cloud™, Cision has combined cutting-edge data, analytics, technology and
services into a unified communication ecosystem that helps brands build meaningful & enduring
relationships with influencers and buyers.
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