The document describes an application designed to help companies like InsurAll acquire and retain top talent. The application works by having candidates create a profile providing their credentials and desired compensation. It then shows how InsurAll's typical benefits and schedules compare to top competitors. Candidates can request interviews if interested. The application costs $165,000 to implement but could save InsurAll over $20,000 per hire compared to average recruiting costs of $3,300 per hire. A SWOT analysis and conclusion recommend the application as a cost-effective talent acquisition solution.

1. How to Acquire and Retain Top
Talent
By
Sean Patel, Rebecca Melley, Chrstine Piera, & Rowan Holness

2. Problem : Trouble Retaining Talent
Because of this shortage in talent, 50% of recruiters expect tech “talent poaching” to get more
cutthroat in 2015
In 2013 In 2014
30% 40%
Of companies lost tech staff

3. Why Do These Companies Pose A Problem
For InsurAll?
 Fortune top 500 companies are recruiting the best talent from the up and
coming generation (consisting of recent college graduates) and stealing
talent from the generation already in the work force (those who have
already proven their worth)
 This means that Insurall has less talent to work with, causing production and
profit to decrease.
Talent Level
ROI of the Employee

4. Who are the top 5 companies to work for?

5. InsurAll vs. Google
 Google is number one on Fortunes top 500 list of best companies to work for.
Last year, Google hired 6200 new employees. Since the average amount spent
on recruiting per hire is $3300 according to Forbes, this means that Google
spent in total $20,450,000 on just recruiting individuals that they hired
 If InsurAll were to hire the same amount of employees, it would only cost them
$38.39 in recruiting per hire ($238,000 cost of application/6200 hires)
 This means that compared to Google, InsurAll saved $3261.61 in recruiting per
hire. The money that is saved could then be used to offer more benefits to
potential candidates, or help retain the talent that they already have!

6. Why are these companies so desirable?
The Non-Negotiables
What is Most Important To Millennials

7. What do milenials want from their job?

8. How can InsurAll attract and retain top
talent then?

9. Introduce person

10. 1st step
Create an account through our app Persuader and sign in
If you are already a member, please sign in:
Username:
Password:
New to Persuader? Click here to register

11. 2nd step
John creates a user profile.
Enter credentials below
Highest level of education: Bachelor’s Degree
School graduated: University of Connecticut
Accumulated GPA: 3.8
Previous employers: Travelers Insurance
Years in the work force: 4
Year in the industry: 4
Rewards and acknowledgment earned: Employee of the year
Volunteer Work: Food Share

12. Your Interests

13. Jobs

14. 4th Step
The app will determine if the candidate seems like a top talent prospect based on the
credentials they entered. It will then show them the benefits and accommodations offered to
individuals who are in the work force that have similar credentials as them
Based on the credentials that you entered,
listed below are the average benefits for
individuals similar to you that are in the
Work force
Average wage: $95,000-$105,000*
Average Vacation days per year: 12-14*
Average Increase in salary per year: 3%- 6%*
Average amount of days spent traveling per year: 15- 20 days*
Average amount of days working at the office per year: 235-250*
Average amount of sick days per year: 8-10*
*All averages are based on the compensation information of our current
employees and are not guaranteed. All averages are based on
InsureAll is not responsible for

15. 4th Step
The individual then enters a list of demands. The purpose of step three was to make
the person aware of how others similar to them were compensated, so that their demands in
Step four would be reasonable and could be realistically met
If hired, what would you like the company to
provide for you? Please insert your list of
Demands followed by the level of importance below
I would like…
Starting salary: 100,000 5
Vacation days per year: 17 5
Increase in salary per year: 8% 5
Amount of days spent traveling per year: 15 5
Amount of days working from office per year: 225 5
Sick days per year: 11 5
Level of importance

16. 5th step
The app will then generate a list of how InsurAll can meet the individuals list of demands
by comparing themselves to the top three rival companies competing to hire this person.
The App will also take into consideration the level of importance selected for each demand
List of demands
Starting salary:
Vacation days per year:
Increase in salary per year:
Days spent traveling per year:
Days working from office per year:
Sick days per year:
Insurall Google SAS BCG
company
105,000 104,000
17 18
7.5% 7.3%
15 10 19 16
217 218 222 212
12 9 14 10
*Since the individual placed a 5 out of 10 for the level of
Importance for each demand, Insurall’s numbers are calculated
By generating the average values from the top three rival companies

17. 6th step
In the second to last step, the app will then generate a potential work schedule for the
individual based on how InsurAll can meet their list of demands. This shows how
their life would be like if they were hired
like
If they were hired
Sample work schedule for the month of November
List of demands Insurall
Starting salary: $105,000
Vacation days per year: 17
Increase in salary per year: 7.5%
Days spent traveling per year: 15
Days working from office per year: 217
Sick days per year: 12
In accordance to what Insurall has offered…
• you will make $287.67 per day.
• You have to be in the office for meetings the first week of every month. You
will also be traveling the last Thursday of every month to NYC to meet a client.
The rest of the days of the month you can work from outside of the office and
choose the hours you want to work as long as you work 40 hours a
week and finish your reports by the end of each month.

18. 7th step
 In the final step, the app will offer the candidate an interview if their resume proves that they are high
quality talent. If the individual likes the benefits offered and the future schedule created by InsurAll,
they can accept the offer and the app will generate a date and time that works best for the individual
Based on what InsurAll has to offer you,
Are you interested in coming in for an interview?
Yes No
If you click yes, please insert the time and date
that works best for you
Date:
Time:

19. Feasibility Of The Application
Budgeted total cost to implement the application
Feature Price
Email Login $ 5,000
Social Login $ 5,000
User Profiles $ 25,000
Custom User Interface $ 45,000
Feedback System $ 45,000
Search $ 15,000
User Privacy Settings $ 5,000
Sync Across All Devices $ 15,000
Rating System $ 5,000
Total $165,000

20. 0
50
100
150
200
250
100 200 300 400 500
RecruitingCost
InsurAll Recruiting Cost Per Hire
Employees Hired Per Year

21. SWOT Analysis
Strengths
Direct contact with audience
Cost effective
User friendly
Constant stream of applicants

22. SWOT Analysis
Weaknesses
 Ever-changing environment
 Less personal interactions
 Verifying data
 Constant marketing of the application
 Constant maintenance for the application

23. SWOT Analysis
Opportunities
 Talent coming InsurAll’s way effortlessly
 Potential advertisements with cost benefits
 Developing an audience
 National and Global acquisition of talent

24. SWOT Analysis
Threats
 Candidates prefer using social media with a broader spectrum
 Falsified data
 Competition using similar applications

25. The Biggest Takeaway From The Apps’ Strengths
 The greatest competitive advantage that our application provides is cost
efficiency. Keep in mind that our app costs about $238,000 to implement.
 Our latest data from Forbes shows that businesses around the world spend over
$3000 per hire on recruiting and this budget has increased by almost 6% in the
last year.
 This means that that U.S. corporations spend nearly $72 Billion each year on a
variety of recruiting services, staff, and products. The worldwide number is likely
three times bigger!

26. Conclusion
 Based on the data and research that our consulting team has analyzed, we
now have every reason to believe that our designed application is the best
option for InsurAll, and that they should integrate this solution into their
business plan moving forward. Simply when it comes down to it, the
rewards are high, and the risks are low!