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Bettor Communications
              Email Marketing Solutions
             For Operators and Affiliates:

 Online Binary, Bingo, Bookmakers, Casino,
Forex, Poker, Skill Games and Spread Betting

Telephone UK: +44 1908 511 579   Email: christian@bettorcommunications.com
Bettor Communications
            • Email Marketing Specialists

       • Independent New Media Agency

    • Online Gambling Vertical Specialists

• Established International Contact Network

            • Performance-Based Pricing

 Telephone UK: +44 1908 511 579   Email: christian@bettorcommunications.com
Email Marketing Services
                                    Creative
                                    Strategy



                                                         Data
             Technology
                                                      Management




                                    EMAIL
        Mobile Email                                       Deliverability
           Data                                            Consultancy




                         Lead                   Email
                       Generation              Marketing




Telephone UK: +44 1908 511 579       Email: christian@bettorcommunications.com
Email Marketing Services
Service                             Bettor Benefits
Creative Strategy                   •Cost Effective
                                    •Established Supply Chain
Data Management                     •Established Data Lists
Deliverability                      •Fresh Data
                                    •Highly Experienced Service
Email Data Media Buying             •Improve Delivery Rates
                                    •Improve Open Rates
Lead Generation                     •Improve Conversion Rates
                                    •Improve Click Through Rates
Mobile Email Data                   •Improved Results
Technology                          •Increased ROI
                                    •International Network of List Owners
                                    •Opt-in Data
                                    •Proven ROI
                                    •Performance-Based Pricing
                                    •Targeted Data
                                    •Technology Partners
        Telephone UK: +44 1908 511 579   Email: christian@bettorcommunications.com
Targeted Email Marketing
                      Binary                                                    Age

      Spread
      Betting
                                    Bingo                       Timing                      Behaviour




Sports                 By                   Casino                              By                Gambling
Betting                                                  Location
                     Product                                                   User               Interests




       Skill                                                   Lifestyle
                                    Forex                                                    Gender
      Games                                                    Interest

                      Poker
                                                                              Income




                Telephone UK: +44 1908 511 579       Email: christian@bettorcommunications.com
Bettor Email Consultancy
  General Areas of Bettor Communications Email Marketing Service
Accessibility          Cost Structure      From Lines            Personalization    Telemarketing


Ad Copy                Creative Rotation   Image to Text Ratio   Reputation of IP   Time of Day
                                                                 Addresses

Behavioural            Data Quality        ISP’s                 Seasonality        Time of Week

Block Lists            Demographics        Lead Generation       Sequential Email   Time of Month
                                                                 Strategy

Brand Name Issues      Direct Mail         Net Name              Spam               Trial Campaigns
                                           Negotiations

Clear Call to Action   Duplication         Newsletter            Subject Line       Unsubscribe
                                                                 Creation           Management

Clickable Images       Dynamic URLs        Opt In Statement      Subject Line       Volume Discounts
                                                                 Rotation

Code                   Email Account       Performance           Target Filters     Weather Monitoring
                       Providers           Guarantees




        Telephone UK: +44 1908 511 579         Email: christian@bettorcommunications.com
Why Bettor Communications?
•   100% Transparency                          •   Enjoy honest professional service

•   Product Comparison Analysis                •   Supporting effective decision-making

•   Performance-Based Terms                    •   Only pay for media delivered

•   Completely Independent                     •   Only motivated to present the best

•   No Long-Term Contracts                     •   You approve all buys on a case-by-case basis

•   International Service                      •   Geo-targeted campaigns

•   Maximum Profit                             •   Best Prices guaranteed

•   Optional Client Anonymity                  •   Confidential negotiations

•   No Hassle                                  •   Complimenting current team

•   Excellent Campaign Delivery                •   Via experience and relationships


           Telephone UK: +44 1908 511 579   Email: christian@bettorcommunications.com
Bettor Deliverables
                   • Quality Players

              • Targeted Email Data

        • Performance-Based Pricing

• Tenancy, CPA, CPC and CPM Costs

• Trial Campaigns from £1,250 per List

Telephone UK: +44 1908 511 579   Email: christian@bettorcommunications.com

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Lucky Media Ltd eGaming Email Marketing Presentation

  • 1. Bettor Communications Email Marketing Solutions For Operators and Affiliates: Online Binary, Bingo, Bookmakers, Casino, Forex, Poker, Skill Games and Spread Betting Telephone UK: +44 1908 511 579 Email: christian@bettorcommunications.com
  • 2. Bettor Communications • Email Marketing Specialists • Independent New Media Agency • Online Gambling Vertical Specialists • Established International Contact Network • Performance-Based Pricing Telephone UK: +44 1908 511 579 Email: christian@bettorcommunications.com
  • 3. Email Marketing Services Creative Strategy Data Technology Management EMAIL Mobile Email Deliverability Data Consultancy Lead Email Generation Marketing Telephone UK: +44 1908 511 579 Email: christian@bettorcommunications.com
  • 4. Email Marketing Services Service Bettor Benefits Creative Strategy •Cost Effective •Established Supply Chain Data Management •Established Data Lists Deliverability •Fresh Data •Highly Experienced Service Email Data Media Buying •Improve Delivery Rates •Improve Open Rates Lead Generation •Improve Conversion Rates •Improve Click Through Rates Mobile Email Data •Improved Results Technology •Increased ROI •International Network of List Owners •Opt-in Data •Proven ROI •Performance-Based Pricing •Targeted Data •Technology Partners Telephone UK: +44 1908 511 579 Email: christian@bettorcommunications.com
  • 5. Targeted Email Marketing Binary Age Spread Betting Bingo Timing Behaviour Sports By Casino By Gambling Betting Location Product User Interests Skill Lifestyle Forex Gender Games Interest Poker Income Telephone UK: +44 1908 511 579 Email: christian@bettorcommunications.com
  • 6. Bettor Email Consultancy General Areas of Bettor Communications Email Marketing Service Accessibility Cost Structure From Lines Personalization Telemarketing Ad Copy Creative Rotation Image to Text Ratio Reputation of IP Time of Day Addresses Behavioural Data Quality ISP’s Seasonality Time of Week Block Lists Demographics Lead Generation Sequential Email Time of Month Strategy Brand Name Issues Direct Mail Net Name Spam Trial Campaigns Negotiations Clear Call to Action Duplication Newsletter Subject Line Unsubscribe Creation Management Clickable Images Dynamic URLs Opt In Statement Subject Line Volume Discounts Rotation Code Email Account Performance Target Filters Weather Monitoring Providers Guarantees Telephone UK: +44 1908 511 579 Email: christian@bettorcommunications.com
  • 7. Why Bettor Communications? • 100% Transparency • Enjoy honest professional service • Product Comparison Analysis • Supporting effective decision-making • Performance-Based Terms • Only pay for media delivered • Completely Independent • Only motivated to present the best • No Long-Term Contracts • You approve all buys on a case-by-case basis • International Service • Geo-targeted campaigns • Maximum Profit • Best Prices guaranteed • Optional Client Anonymity • Confidential negotiations • No Hassle • Complimenting current team • Excellent Campaign Delivery • Via experience and relationships Telephone UK: +44 1908 511 579 Email: christian@bettorcommunications.com
  • 8. Bettor Deliverables • Quality Players • Targeted Email Data • Performance-Based Pricing • Tenancy, CPA, CPC and CPM Costs • Trial Campaigns from £1,250 per List Telephone UK: +44 1908 511 579 Email: christian@bettorcommunications.com