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Performance Management          Chris Catto


             Journey




Putney Breeze            info@putneybreeze.com.au
Agenda               Chris Catto


 •     About

 •     Traditional Finance Teams

 •     Challenges in Performance
       Management

 •     Changes in Techniques, Tools
       and Environment

 •     Success in Global Economic
       Landscape

 •     Case in Leveraging CPM

 •     Critical Success Factors




Putney Breeze                          info@putneybreeze.com.au
About Chris Catto                                                           Chris Catto




                                            Putney Breeze Advise on:
-   Author of Premiership Business          •    Business Performance Improvement
    The Premiership Business Equation for
    Business owners & Entrepreneurs         •    Performance Reporting Best Practice

-   Planning & Performance Management       •    Streamlining Budgeting – Forecasting
    in Leading Global Corporations               Process

-   Director of Putney Breeze Advisors      •    Moving Beyond Budgeting

-   Associate of Betacodex Network          •    Finance Professional Recruitment


Putney Breeze                                                  info@putneybreeze.com.au
Traditional Finance Teams           Chris Catto



    Management Control Systems




Putney Breeze                       info@putneybreeze.com.au
Challenges in Performance Management               Chris Catto




• Leveraging information Technology –
  connecting content & data with
  business purpose

• Optimising incentives collaborating
  principles of managers

• Identifying Product Profitability in
  new Economy

APMAA Conference 2012




Putney Breeze                            info@putneybreeze.com.au
Change in Technique                Chris Catto


                       Moving from Command & Control to
                       Enterprise Navigator

                       •   Taylor
                       •   Hoshin,
                       •   Kaizen
                       •   McGregor

                       Principles Based Management




Putney Breeze                          info@putneybreeze.com.au
Change in Tools                Chris Catto




From Gutenberg’s press to telephone to
   mainframes to Dot Matrix to iPad


Putney Breeze                            info@putneybreeze.com.au
Change in Competitive Environment                             Chris Catto




                Met by Evolution of Financial Management?


Putney Breeze                                     info@putneybreeze.com.au
Change in Global Economic Landscape                                                        Chris Catto

                                                   Exports as Percentage of GDP
Top 6 in Growth in GDP    60.00
of top 30 by GDP 1991-                                                            United States
2011                      50.00
                                                                                  China
                                                                                  Japan

China 1829%               40.00
                                                                                  Germany
                                                                                  France
Brazil 508%
                                                                                  Brazil
India 572%                30.00
                                                                                  United Kingdom
Indonesia 561%                                                                    Italy
Turkey 413%               20.00                                                   Russian Federation
Poland 515%                                                                       India
                          10.00                                                   Can ada

Australia 323%                                                                    Spain
                             -                                                    % Export
                                  1991   1995   1999   2003   2007   2011


Of the 12 Largest countries by GDP 1991-2011                             Source: World Bank

In terms of exports as percentage of GDP Germany at 50.21% has out performed
its closest rivals. 54% higher than its closest rival (Australia 21.29%)

  Putney Breeze                                                       info@putneybreeze.com.au
German Success in face of adversity          Chris Catto




Putney Breeze                    info@putneybreeze.com.au
Approximate German Export Split                              Chris Catto




          Large Corporate             $1.1T
                                60%
          >250 employees




          Medium Sized
                                30%   $700B
          250><50 employees



          Small <50 employees   10%   $200B
                                                      Source: World Bank




Putney Breeze                                 info@putneybreeze.com.au
Central Tenant of German Success                                                                Chris Catto

    Story - Mittelstand Philosophy




  Central Strategy - Dominate Global Market Niche
  1) Stay Close to Customers
  2) World Class in Operational Process
  3) Best at “Shop Floor Management”
  Prof Bernd Venohr – How Germany’s mid-sized companies get and stay ahead in the global economy


Putney Breeze                                                                   info@putneybreeze.com.au
Implications for Performance Management             Chris Catto


•   Facilitator of Strategic Goals
•   Contextual Reporting
•   Delivering actionable information
•   Decision Support
•   Decision Authority at Right Level
•   Navigator of Strategic outcomes

In Reference To:
• Customer Satisfaction
• Operational Process
• Agile Decision Making

Putney Breeze                           info@putneybreeze.com.au
Challenges for Performance Management                                          Chris Catto




 Value Chain      Product       Marketing &                     Service
                                                   Production
                Development       Sales                         Delivery



                                      CPM/BI Planning

                                Org Structure & Human Capital


        Leverage Technology                                        Customer Satisfaction
        Optimise Incentives                                        Operational Process
        Profitability in New                                       Agile Decision Making
         Economy

                                Finance – Business Partnering

                                    Strategic Delivery

Putney Breeze                                                   info@putneybreeze.com.au
Case Study in Performance Management -                                            Chris Catto
                Situation
             Industrial Equipment
                                                             Increasing Import Competition
                   Supplier


                                                                  Losing Market Share
Industrial         Domestic         Servicing


                                                               Poor Customer Experience
             Decision Authority -
                 Centralized
                                                              Poor Reporting Infrastructure



                     Inability to react - Stemming from Poor CPM Infrastructure

Putney Breeze                                                       info@putneybreeze.com.au
Case Study in Performance Management -                                        Chris Catto
                  Action
                                 Clarify Ascertain and            Decentralise Decision
         Align
                                         Agree                          Making

       CPM/BI
                                     Identify Value                 Customer Focus
       Planning
                                        Creation                   Decision Authority
                                       Measures
      Operational
       Workflow                                                  Instil Accountability for
                                     Embed data                  decision making in best
    Organisational                     Quality                     interest of Company
      Structure                      Maintenance
                                      Processes
                                                                  Align Recognition &
                                                                        Reward

            Goal – Increase customer satisfaction while improving cost base


Putney Breeze                                                  info@putneybreeze.com.au
Case Study in Performance Management -                                      Chris Catto
                Outcome
       Improve Employee            Increase Customer          Enhance Organisational
         Engagement                  Responsiveness                 Visibility




                     Turn around a significant loss making position




         Achievement – Leverage CPM for increased transparency, agile decision
                       making, to improve customer outcomes.




Putney Breeze                                                   info@putneybreeze.com.au
Critical Success Factors                                      Chris Catto


     Clear Market Segment          Focus on Customer          Empower and Engage
         Specialisation               Satisfaction               Right People




                            Clarity in Management Reporting


                            KPIs that Create Customer Value


                 Forecast and Target Relative Measures of Success



Putney Breeze                                                 info@putneybreeze.com.au
Chris Catto




                                   Thank You!

      christopher.catto@putneybreeze.com.au




Associate Betacodex Network – betacodex.org


Putney Breeze                                   info@putneybreeze.com.au

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The Performance Management Journey pa

  • 1. Performance Management Chris Catto Journey Putney Breeze info@putneybreeze.com.au
  • 2. Agenda Chris Catto • About • Traditional Finance Teams • Challenges in Performance Management • Changes in Techniques, Tools and Environment • Success in Global Economic Landscape • Case in Leveraging CPM • Critical Success Factors Putney Breeze info@putneybreeze.com.au
  • 3. About Chris Catto Chris Catto Putney Breeze Advise on: - Author of Premiership Business • Business Performance Improvement The Premiership Business Equation for Business owners & Entrepreneurs • Performance Reporting Best Practice - Planning & Performance Management • Streamlining Budgeting – Forecasting in Leading Global Corporations Process - Director of Putney Breeze Advisors • Moving Beyond Budgeting - Associate of Betacodex Network • Finance Professional Recruitment Putney Breeze info@putneybreeze.com.au
  • 4. Traditional Finance Teams Chris Catto Management Control Systems Putney Breeze info@putneybreeze.com.au
  • 5. Challenges in Performance Management Chris Catto • Leveraging information Technology – connecting content & data with business purpose • Optimising incentives collaborating principles of managers • Identifying Product Profitability in new Economy APMAA Conference 2012 Putney Breeze info@putneybreeze.com.au
  • 6. Change in Technique Chris Catto Moving from Command & Control to Enterprise Navigator • Taylor • Hoshin, • Kaizen • McGregor Principles Based Management Putney Breeze info@putneybreeze.com.au
  • 7. Change in Tools Chris Catto From Gutenberg’s press to telephone to mainframes to Dot Matrix to iPad Putney Breeze info@putneybreeze.com.au
  • 8. Change in Competitive Environment Chris Catto Met by Evolution of Financial Management? Putney Breeze info@putneybreeze.com.au
  • 9. Change in Global Economic Landscape Chris Catto Exports as Percentage of GDP Top 6 in Growth in GDP 60.00 of top 30 by GDP 1991- United States 2011 50.00 China Japan China 1829% 40.00 Germany France Brazil 508% Brazil India 572% 30.00 United Kingdom Indonesia 561% Italy Turkey 413% 20.00 Russian Federation Poland 515% India 10.00 Can ada Australia 323% Spain - % Export 1991 1995 1999 2003 2007 2011 Of the 12 Largest countries by GDP 1991-2011 Source: World Bank In terms of exports as percentage of GDP Germany at 50.21% has out performed its closest rivals. 54% higher than its closest rival (Australia 21.29%) Putney Breeze info@putneybreeze.com.au
  • 10. German Success in face of adversity Chris Catto Putney Breeze info@putneybreeze.com.au
  • 11. Approximate German Export Split Chris Catto Large Corporate $1.1T 60% >250 employees Medium Sized 30% $700B 250><50 employees Small <50 employees 10% $200B Source: World Bank Putney Breeze info@putneybreeze.com.au
  • 12. Central Tenant of German Success Chris Catto Story - Mittelstand Philosophy Central Strategy - Dominate Global Market Niche 1) Stay Close to Customers 2) World Class in Operational Process 3) Best at “Shop Floor Management” Prof Bernd Venohr – How Germany’s mid-sized companies get and stay ahead in the global economy Putney Breeze info@putneybreeze.com.au
  • 13. Implications for Performance Management Chris Catto • Facilitator of Strategic Goals • Contextual Reporting • Delivering actionable information • Decision Support • Decision Authority at Right Level • Navigator of Strategic outcomes In Reference To: • Customer Satisfaction • Operational Process • Agile Decision Making Putney Breeze info@putneybreeze.com.au
  • 14. Challenges for Performance Management Chris Catto Value Chain Product Marketing & Service Production Development Sales Delivery CPM/BI Planning Org Structure & Human Capital  Leverage Technology  Customer Satisfaction  Optimise Incentives  Operational Process  Profitability in New  Agile Decision Making Economy Finance – Business Partnering Strategic Delivery Putney Breeze info@putneybreeze.com.au
  • 15. Case Study in Performance Management - Chris Catto Situation Industrial Equipment Increasing Import Competition Supplier Losing Market Share Industrial Domestic Servicing Poor Customer Experience Decision Authority - Centralized Poor Reporting Infrastructure Inability to react - Stemming from Poor CPM Infrastructure Putney Breeze info@putneybreeze.com.au
  • 16. Case Study in Performance Management - Chris Catto Action Clarify Ascertain and Decentralise Decision Align Agree Making CPM/BI Identify Value Customer Focus Planning Creation Decision Authority Measures Operational Workflow Instil Accountability for Embed data decision making in best Organisational Quality interest of Company Structure Maintenance Processes Align Recognition & Reward Goal – Increase customer satisfaction while improving cost base Putney Breeze info@putneybreeze.com.au
  • 17. Case Study in Performance Management - Chris Catto Outcome Improve Employee Increase Customer Enhance Organisational Engagement Responsiveness Visibility Turn around a significant loss making position Achievement – Leverage CPM for increased transparency, agile decision making, to improve customer outcomes. Putney Breeze info@putneybreeze.com.au
  • 18. Critical Success Factors Chris Catto Clear Market Segment Focus on Customer Empower and Engage Specialisation Satisfaction Right People Clarity in Management Reporting KPIs that Create Customer Value Forecast and Target Relative Measures of Success Putney Breeze info@putneybreeze.com.au
  • 19. Chris Catto Thank You! christopher.catto@putneybreeze.com.au Associate Betacodex Network – betacodex.org Putney Breeze info@putneybreeze.com.au