1. UCLA ALUMNI
LOS ANGELES WESTSIDE NETWORK
MARCH 2014 NEWSLETTER

2. 2MARCH 2014 VOL, 2 ISSUE 3 2
INSIDE THIS ISSUE
Save The Date! - An Evening with Coolhaus
CEO Natasha Case
Orangetheory Fitness LA
Young Alumni Basketball Recap
Writing & Storytelling Panel Recap
Westside Board Welcomes New Members
UCLA vs. Stanford Basketball
Viewing Party Recap
Help the Westside Network Build a Website
Volunteer & Donate
Calendar of Events
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3. 3MARCH 2014 VOL, 2 ISSUE 3 3
Save The Date!
An Evening With Coolhaus CEO Natasha Case
The Westside Network in partnership
with the Young Alumni Engagement
team is proud to announce our next
big event with Coolhaus CEO Natasha
Case! Join fellow alumni and friends as
we listen to this True Bruin speak about
how her love of food and architecture
led to the creation of Coolhaus, and how
her innovative approach is changing the
game. This is also a great opportunity to
re-connect with other UCLA alumni.
UCLA School of Architecture alumna
Natasha Case, founded Coolhaus in 2009
with Freya Estreller after she was working
at Walt Disney Imagineering. They
launched their architecturally-inspired,
gourmet ice cream sandwich company
from their barely driveable postal van
at the Coachella Music Festival to an
audience of 100,000.
They built a loyal following over the
festival weekend and returned to Los
Angeles to an abundance of viral press,
a rapidly building social media following,
and an eager foodie audience.
Since then, Natasha has been named a
Forbes 30 under 30 and Zagat 30 Under
30, 2012 - NYC. Coolhaus has become
one of the leading innovative small
dessert businesses, growing significantly
to include nine trucks, one cart, and two
storefronts from LA to NYC. Consumers
can now find Coolhaus’ pre-packaged
ice cream sandwiches in 1,000+ gourmet
grocery stores nationally, including
Whole Foods and Sprouts.
Today Natasha works as the CEO
of Coolhaus, creating new product
opportunities, building new relationships
and innovating ideas that keep Coolhaus
on top of its game as zealous expansion
continues.
This event is scheduled to commence
on the evening of April 23rd. For more
information regarding this event contact:
Brandie Barrera

4. 4MARCH 2014 VOL, 2 ISSUE 3 4
Introducing Orangetheory Fitness Los Angeles
Have you heard? Our friend Brendon
Ayanbadejo is about to open his new-
est Orangetheory Fitness (OTF) studio
in our backyard!
Right now you can support our fellow
Bruin in his latest business venture
by becoming a founding member
and taking advantage of discounted
pre-sale rates. Founding members of
Orangetheory Fitness in Brentwood
will also receive two weeks of
complimentary classes during the soft
opening at the end of April. (There are
no contracts or initiate fees.)
This offer is limited, so show your
support and take advantage soon!
Orangetheory Fitness Los Angeles
is located at:
11661 San Vincente Blvd.
Los Angeles, CA 90049
If you have questions you are welcome
to call 310-649-5656 or e-mail Nicole
Rush at nrush@orangetheoryla.com.
Like them on Facebook Follow them on Twitter
Insta
Follow them on Instagram
Follow them if you’d like to learn more about
Orangetheory Fitness Los Angeles

5. 5MARCH 2014 VOL, 2 ISSUE 3 5
Young Alumni Basketball Event
UCLA Bruins vs Oregon State Beavers Recap
The Westside Network hosted a group trip to
the last home basketball game for the 2013-
2014 season, exclusively for the Young Alumni
(class of 2003-2013). Young Alumni received
a lower level seat at Pauley Pavilion with the
rest of the group, right next to the band and
current students in section 122. Included in
the ticket price was a two hour pregame buffet
featuring an open bar in the Press Room of
the Hall of Fame.
Special guest Baron Davis spent the afternoon
with Young Alumni chatting about his time
with the Bruins, while also singing Network
Co-President Christie Asselin Happy Birthday!
Born and raised in Los Angeles, this NBA All-
Star and UCLA Basketball Alum brought down
the house for our Young Alumni. Davis played
for the Bruins from 1997-1999 before entering
the draft and starting a lucrative basketball
career. Playing for five teams between 1999-
2012, Baron finished his NBA career in 2012
with the New York Knicks.
The Westside Network thanks UCLA Athletics
& Baron Davis for participating in this event.
Photos from this event, and all other
events can be found on our Facebook
photo album.
from left to right: Christie Asselin, Brandie Barrera, Matt Ross,
Chet Patel, Arielle Moyal, Baron Davis

6. 6MARCH 2014 VOL, 2 ISSUE 3 6
The Westside Network launched
the newest incarnation of their
Professional Career Panel Series
on Wednesday, February 19, at The
COFFEE CONNECTION. The sold out
event attracted a large audience of 100
attendees, who were all there to learn
and ask questions about the methods
and paths to becoming a more polished
writer. Audience feedback has been
overwhelmingly positive, creating
additional demand and opportunity for
more panels.
This event was largely supported
by the generosity of our hosts, The
COFFEE CONNECTION, and promotional
support provided by the UCLA Alumni
Association & UCLA Extension.
Also we’d like to thank the following
volunteers:
Brandie Barrera
Adam Pica
Camille Herrera
You guys killed it! Thank you for the
help! Hope to see you at future career
and distinguished speaker panels.
Photos from this event, and all other
events can be found on our Facebook
page.
Writing & Storytelling Panel Recap
from left to right: Brandie Barrera, Adam Pica,
Jennifer Chow, Amy Friedman, Corey Mandell,
Bruce Beiderwell, Camille Herrera, Chet Patel

7. 7MARCH 2014 VOL, 2 ISSUE 3 7
On Saturday, February 22nd, the
Westside Network hosted its last
viewing party of the regular season
at Rivalry Sports Bar & Grill with a
small and intimate group of hard
core, bleed blue-type Bruin fans.
Big shout out to those that came
out, and thank you to everyone who
made it out to any of our basketball
viewing parties during the past
couple of months.
We’d also like to remind you that
Rivalry Sports Bar & Grill is our
home base for watching basketball,
and Westside Bruins are always
welcome! And since they carry
the PAC 12 Network just for UCLA
games, you can see the games
there anytime. Feel free to head
over wearing blue and gold to
watch the PAC 12 Tournament and
make new friends.
Rivalry Sports Bar & Grill
6311 Wilshire Blvd.
Los Angeles, CA 90048
323-413-2957
We hope you will make it out to
future happy hour and viewing
parties. Look for dates and details
on our BruinWorks and Facebook
page.
UCLA vs. Stanford
Basketball Viewing
Party Recap
It is with great pleasure that the Westside
Network announces new Board members!
Carol Nguyen has officially accepted the
post of Secretary Carol graduated in
2013 with a bachelor’s degree in political
science. She has been an active network
member and participates in both the
Fundraising and Events Committees.
She wanted to join the Westside Network
Board because she felt a need to give
back to UCLA. Carol describes her UCLA
experience as, “Wonderful!” Carol says,
“I am looking forward to giving more of
my time and energy to helping others
discover what a treasure it is to be a part of
such a dynamic and vibrant community.”
Arielle Moyal has officially accepted the
post of Events Chair. Arielle graduated
from UCLA in the fall of 2009 with a
bachelor’s degree in political science with
an emphasis in international relations
and a specialization in pre-med. She also
earned her master’s degree in sports
management in the summer of 2013.
Arielle is currently in her fifth season as
an administrative assistant for the UCLA
Mens’ Basketball program. She wanted
to join the Westside Network to get more
involved with UCLA alumni, and give back
to the group which I have been a part of
for so long. Arielle says, “I look forward
to helping connect fellow Bruins with one
another and strengthen their ties to the
University.”
The Westside Board
Welcomes New Members

8. 8MARCH 2014 VOL, 2 ISSUE 3 8
Join a Westside
Network Committee
Did you know that the Westside Network is
always recruiting for our committees? That’s
right! It’s easy to get more involved with us! If
you’re interested, here are the committees that
you could join today:
Communications - For more info e-mail
Chet Patel
Community Service - For more info e-mail
Christie Asselin
Events - For more info e-mail
Arielle Moyal
Fundraising - For more info e-mail
Brandie Barrera
Sports - For more info e-mail
Brandie Barrera
Young Alumni - For more info e-mail
Matt Ross
Ralphs Community
Rewards
Here’s how you can help us raise
scholarship funds without spending a
single dime...
Ralphs will donate 1-4% of your
eligible purchases made with your
Ralphs Rewards Card to the UCLA
scholarship fund. Takes just a few
moments to sign up!
1. Go to http://www.ralphs.com
2. Sign in to your account.
a. If you don’t have an account it’s
only five easy steps to set one up.
Make sure you tie your Rewards Card
to your account.
3. Link your Rewards Card to the
Westside Network scholarship by
clicking “Edit” in the Community
Rewards section.
a. Enter the number 90758 in the
Find Your Organization box and click
“Search”.
b. Select UCLA Foundation – Alumni
Scholarships by clicking on the circle
to the left of UCLA Foundation –
Alumni Scholarships and then click
“Save”.
ALL DONE! Your Ralphs Rewards
account is now connected to the
Westside Network’s scholarship until
the end of August 2014! Please don’t
forget to go through these steps
again this September!
Volunteer Opportunities
Support the UCLA
Alumni Scholarship
Are you skilled in HTML? Love to blog?
Looking for somewhere to show off your
creative skill set? Perfect.
The Los Angeles Westside Network is
looking for someone to aid in the creation
and upkeep of a brand new website! This
project is great for students looking to bulk
their resume, or anyone wanting to get
involved with the Westside Network in a
fun way. Contact Arielle Moyal for more
information.
Help the Westside Network
Design A Website

9. 9MARCH 2014 VOL, 2 ISSUE 3 9
Join the Los Angeles
Westside Network
Connect with us
Questions? Comments? Interested
in getting more involved? We look
forward to hearing from you!
Contact Co-Presidents:
Christie Asselin, Brandie Barrera
Calendar of Events
Mar. 2014 - Apr. 2014
April 23rd | TBD
Distinguished Speaker
Series Event - Coolhaus Ice
Cream CEO Natasha Case
Westside Network
Board of Directors
2013-2015
Co-Presidents
Christie Asselin &
Brandie Barrera
Vice President
Vacant
Secretary
Carol Nguyen
Treasurer
Claudia Hart
Membership Chair
Vacant
Events Chair
Arielle Moyal
Young Alumni Chair
Matt Ross
Communications Chair
Chet Patel
Scholarship Chair
Vacant
Members at Large
Tory Haas
Brian Blake
Gloria Whitmoyer
Immediate
Past President
Julie Stewart
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