Catherine Giffi
5 SlideShares 1 Seguidor
Personal Information
Organização/Local de trabalho
Greater New York City Area United States
Cargo
Director, Strategic Market Analysis at John Wiley and Sons
Setor
Advertising / Marketing / PR
Sobre
Catherine [Cathy] Giffi is a strategic marketing leader dedicated to helping companies better meet the needs of the research community. She has produced groundbreaking studies on Open Access, Data Sharing, Society Membership, Peer Review, Patron Driven Acquisition, and Discoverability. She is passionate about uncovering truths that advance scholarship and further the missions of librarians, societies, and the research community. Thought Leadership "Sharing Data With My Co-opetition"​, Pistoia Alliance Debates (October 2015) "Trends in Data Sharing"​, ACS Division of Chemical Information (July 2015) "Barriers and Resistance to Sharing of Data"​, NFAIS (April 2015) "Maximizing Discovery
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Marcadores
publishing libraries research metadata data marketing business model share content
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Apresentações

(5)
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Empowering Data in Scholarly Publishing

Há 8 anos • 191 Visualizações

Metadata and Discoverability -- Publisher Perspective

Há 8 anos • 815 Visualizações

Success Strategies for Electronic Content Discovery and Access

Há 8 anos • 260 Visualizações

Barriers to Data Sharing

Há 8 anos • 339 Visualizações

Trends in Data Sharing

Há 8 anos • 486 Visualizações
Personal Information
Organização/Local de trabalho
Greater New York City Area United States
Cargo
Director, Strategic Market Analysis at John Wiley and Sons
Setor
Advertising / Marketing / PR
Sobre
Catherine [Cathy] Giffi is a strategic marketing leader dedicated to helping companies better meet the needs of the research community. She has produced groundbreaking studies on Open Access, Data Sharing, Society Membership, Peer Review, Patron Driven Acquisition, and Discoverability. She is passionate about uncovering truths that advance scholarship and further the missions of librarians, societies, and the research community. Thought Leadership "Sharing Data With My Co-opetition"​, Pistoia Alliance Debates (October 2015) "Trends in Data Sharing"​, ACS Division of Chemical Information (July 2015) "Barriers and Resistance to Sharing of Data"​, NFAIS (April 2015) "Maximizing Discovery
Marcadores
publishing libraries research metadata data marketing business model share content
Ver mais