This document provides an overview of recent accomplishments and developments at the University of Cincinnati Carl H. Lindner College of Business in 3 paragraphs:
The first paragraph summarizes that the Lindner College of Business saw another record year for student applications and national rankings. It also announces plans for a new 225,000 square foot business school building designed by Henning Larsen Architects to accommodate continued growth.
The second paragraph details several specific ranking achievements, including the largest 3-year rankings jumps of any MBA program in U.S. News & World Report for both the full-time and part-time MBA programs. It also notes the online MBA program was ranked among the top 15 in North America.
1. VOLUME 31, FALL 2016
Kirk Perry
business.uc.edu
Classroom to Boardroom
Lindner on the Rise
Cincinnati ranked among the Top 25
schools producing the most
Fortune 500 CEOs
Google's President of Brand Solutions
helps the world's largest brands
develop their digital
advertising strategies
Cincinnati MBA earns nation's
biggest three-year rankings jump
in U.S. News & World Report
3. FALL 2016 | portfolio 54 portfolio | FALL 2016 FALL 2016 | portfolio 54 portfolio | FALL 2016
THE UNIVERSITY OF CINCINNATI has selected the
globally-renowned firm of Henning Larsen Architects from Copenhagen,
Denmark, to be the design architects of the four-story, 225,000-square-
foot future home of the Carl H. Lindner College of Business.
The firm is famous across Europe for signature buildings like the
Microsoft Domicile in Denmark, Siemens Headquarters in Munich,
Frankfurt School of Finance Management, Copenhagen Business
School, Hanazhou East Lake Opera and the Busan Opera.
We are thrilled to work with a global leader on a project that will truly
be transformational, says David Szymanski, dean of the Lindner College
of Business.
Cincinnati firm KZF Design was chosen to be the architect of record
and will work closely with Henning Larsen to implement the grand vision
of the new business school.
The designs, which are being finalized by the UC Board of Trustees,
feature a building with glass facades, a grand atrium and lobby, open
workspaces, a courtyard, a large café, lecture spaces, a teaching lab and
more.
The project is still in the design and planning phase, but UC envisions
a fall 2019 opening of the new building.
ViewfromMainStreet
AtriumView TypicalOfficeView
HIGHEST
THREE-YEAR
RANKINGSJUMP
of any MBA program
in U.S. News
World Report
Faculty Hires
66 new faculty
hires since 2012
to keep pace with
growing student
body
RANKED
NUMBER1
best value MBA
program in the
nation by
College Atlas
RANKED
TOP15
online MBA in
North America by
CEO Magazine
RANKED
NUMBER4
online Master of
Science in Taxation
by U.S. News
World Report
CLIMBED
16 SPOTS
in Bloomberg
Businessweek
Undergraduate
Ranking
RANKED
TOP35
full-time public
MBA progam
by Bloomberg
Businessweek
Pointsof
RANKED
TOP25
part-time public
MBA program
by Bloomberg
Businessweek
NAMED
TOP20
data analytics
graduate program by
InformationWeek
LINDNER on the RISE Grand Vision for a New Business School Building
4. FALL 2016 | portfolio 76 portfolio | FALL 2016
cooperative education and study
abroad. He's already traveled to
Argentina, Brazil, Chile, Guatemala
and Israel and gained real-world
experience while working at
Morgan Stanley, FRCH Design
Worldwide and SpiceFire/LPK.
Phelps is also a member of Kappa
Alpha Psi, Fraternity Incorporated,
Management Leaders for Tomorrow
and Business Fellows at Lindner.
Upon graduation, Phelps
plans to pursue a career in brand
management and hopes to someday
start his own company.
than 1,000 applications from
around the world. They then
advanced to compete against 124
teams from 20 countries at the
Hyperloop Design Weekend held
at Texas AM in January 2016.
Hyperloop UC advanced to the final
round and will compete against 30
opponents at the one-mile SpaceX
Hyper track in Hawthorne, California, in January 2017.
Lindner MBA student Sid Thatham, who is also a
graduate chemical engineering student, says “Our team
has focused on every aspect of the Hyperloop, from
the station design to the minute details of levitation,
aerodynamics control systems, etc. Moreover, we have
incorporated many unique features into our final design.”
Graduate students from the
University of Cincinnati Lindner
College of Business and the UC
College of Engineering and Applied
Science advanced to the final round
of the SpaceX Hyperloop Pod
Competition.
Hyperloop is a solar-powered
high-speed inner-city transportation
idea of Elon Musk that transports people at high subsonic
speeds via a pod propelled through a 12-foot diameter
tube. Musk is the founder, CEO and CTO of SpaceX and
co-founder, CEO and product architect of Tesla Motors.
Members of the Hyperloop UC team first submitted
their preliminary design to best an initial pool of more
University of Cincinnati Team One of 30 Global
Finalists in Elon Musk's Hyperloop Competition
UC seeks to revolution high-speed transportation in SpaceX Hyperloop Pod Competition.
UC Student Body President Among Long List of
Lindner Students to Take the Helm
LINDNER
Hyperloop
Fresh off a six-week study abroad
adventure in South America,
Mitchell Phelps, BBA '18, was sworn
in by former University of Cincinnati
President Santa Ono in front of
hundreds of fellow students, faculty
and staff at the 2016 Main Street
Stride event.
Mitchell, a third-year Marketing
and International Business major,
is the latest among a long list of
Lindner College of Business students
elected to lead the University of
Cincinnati's Student Body. His
'OneUC' campaign platform aims to
embrace individual differences and
seeks to connect the UC community.
We would like to continue to
celebrate those differences but also
remind everyone that we are all
connected, Phelps says.
Phelps is no stranger to hard
work. He tranferred into the highly
competitive Carl H. Lindner
Honors-PLUS program during his
freshman year and earned a spot in
UC's Student Government First Year
Leadership Program, where he was
mentored by then 2013 Student Body
President (and Lindner MBA alum)
Joe Blizzard. Phelps went on to serve
as an At-Large Senator and then as
Treasurer.
“I gained so much knowledge
from this experience, especially
in-depth knowledge of how student
government works from the
inside-out,” he says.
With this unique perspective on
student government, Phelps kicked
off his presidency with an impressive
list of goals: creating a mid-year
scholarship program, establishing
mental health ambassadors,
developing a petition process for
students with ideas or campus
concerns and creating a space for
international students to gather.
Meanwhile, Phelps continues to
hone his business skills through
ABOUT MITCHELL PHELPS
Age
21
Hometown
Mansfield, Ohio
Double Major
Marketing and International
Business
Business Honors Program
Carl H. Lindner Honors-PLUS
Cooperative Education
Morgan Stanley
FRCH Design Worldwide
SpiceFire/LPK
Study Abroad Destinations
Argentina, Brazil, Chile,
Guatemala and Israel
BY MATT CRONE
5. FALL 2016 | portfolio 98 portfolio | FALL 2016
LINDNER
Cincinnati Business Achievement Awards
The Lindner College of
Business, along with 600 business
professionals, celebrated its
31st annual Cincinnati Business
Achievement Awards by honoring
local business leaders for their
contributions to community
service and achievement.
Honors went to:
Robert R. Buck, BBA‘70
Chairman, Beacon Roofing Supply
Chairman, Multi-Color Corporation
Carl H. Lindner Award for Outstanding
Business Achievement
Kay Geiger
President, PNC Bank, Greater
Cincinnati/Northern Kentucky
Distinguished Service Award
Johnson Investment Counsel
Business Partnership Award
PACEsetter Award winners
Gary J. Cornwall, BA‘10, MA‘12
Lindner PhD candidate, Economics
Clarissa K. Niese, BBA‘04
Chief Marketing Officer, Executive
Vice President, Tire Discounters, Inc.
Shashank Saxena, MBA‘08, MS‘08
Senior Director, Special Projects—
Strategy and New Business
Development, The Kroger Company
Janelle Wichmann, BBA‘13
Senior Assistant Brand Manager,
The Procter Gamble Company
Carl H. Lindner Scholarship
Morgan Eberle, BBA‘17
Accounting and Information Systems
For information on the upcoming
32nd annual Cincinnati Business
Achievement Awards, visit
business.uc.edu/businessachievement.
Center: Robert Buck, winner of the Carl H. Lindner Award for Outstanding
Business Achievement, with Lindner College of Business Dean David Szymanski
(left) and former University of Cincinnati President Santa Ono.
Lindner Dean David Szymanski (far left) and former UC President Santa Ono (far
right) with PACEsetter Award winners (L to R): Shashank Saxena, Clarissa Niese,
Janelle Wichmann and Gary Cornwall
(L to R): Tim Johnson, founder and chairman of Johnson Investment Counsel;
Kay Geiger, President of Greater Cincinnati/Northern Kentucky PNC Bank and
Lindner College of Business student Morgan Eberle and her parents
Could it change the fitness world?
Is it a product people will buy? Can
I leave them remembering me and
what I said? These questions raced
through Lindner College of Business
freshman Grant Meeker's thoughts
as his team pitched their patent-
pending product to investors at the
University of Cincinnati's IQ E-Pitch.
The annual innovation competition
is open to all undergraduate and
graduate students across campus; 45
of the teams were first-year business
students.
As part of Project Innovation, a
requirement in the second semester
for Lindner freshmen, Meeker rallied
a team of 11 classmates to turn his idea
into a marketable item.
I was in the basement working
out, and I realized that the max weight
dumbbells simply were not heavy
enough for me anymore, explained
Meeker. Instead of spending money on
a new set, we thought 'Why don't we just
connect two of them together?'
The solution: Dumbbell Connect, a
weightlifting accessory that connects
two previously owned dumbbells using a
double-hooked frame and a Velcro strap.
The team applied for a patent after
determining weightlifters would save
enough money using their product to
incentivize the purchase of Dumbbell
Connect. Investors agreed. A finalist in
IQ E-Pitch, Meeker's team placed second
among 500 participants and was awarded
start-up funding.
IQ E-Pitch was the highlight of
my freshman year, smiled Meeker,
who attributes his win to his father, his
teammates, and Project Innovation
Professor Catalin Macarie. Professor
Macarie's constant advice and
encouragement for my group was
wonderful, and I wouldn't have
succeeded the way I did without his
support.
Grant Meeker, center, with
teammates at IQ E-Pitch, show
their invention to Professor
Catalin Macarie and Vice Provost
Gigi Escoe.
BY PAIGE E. MALOTT
patent pending
Lindner College of Business freshmen invent award-winning fitness product
6. FALL 2016 | portfolio 1110 portfolio | FALL 2016
LINDNERLINDNER
342TOTAL NUMBER OF SPEAKERS
TO VISIT LINDNER LAST YEAR
68FORTUNE 500 COMPANIES
VISITEDWITH STUDENTS148SENIOR LEVEL VISITORS
VISITORS
TOP 10 CLASSES WITH MOST VISITORS
FACEBOOK DIRECTOR OF CONSUMER INSIGHTS,
ERIN SILLS, BBA '88, SPENTTHE DAYWITH
MARKETING AND MBA STUDENTS AND
LUNCHEDWITH LINDNERWOMEN IN BUSINESS.
CHRISTIAN CHABOT AND CHRIS STOLTE,
CEO CDO OFTABLEAU DATA
VISUALIZATION SOFTWARE, SPEAKWITH
ANALYTICS STUDENTS.
NINE FORMICA EXECUTIVES ATTENDED A FRESHMEN PROJECT STRATEGY
PRESENTATION. STUDENTS PARTNEREDWITHTHE COMPANYTO PERFORM
AN ANALYSIS OFTHEIR BUSINESS PRACTICES.9Largest number
of leaders
in one classroom
UBALDO SCARDICCHIO,
EXECUTIVE ENGINEER AT
GE AVIATION, ADVISES
40 GROUPS OF FRESHMEN
INVENTORS ATTHE UNIVERSITY
OF CINCINNATI'S ELEVATOR PITCH
COMPETITION.
LAVAUGHN HENRY,
VICE PRESIDENT OFTHE FEDERAL
RESERVE BANK OF CLEVELAND,
DISCUSSES CINCINNATI'S
REGIONAL OUTLOOKWITH
ECONOMICS STUDENTS.
JOHN MORRIS RUSSELL,
CONDUCTOR FORTHE
CINCINNATI POPS ORCHESTRA,
SPEAKSTO INNOVATION
STUDENTS ABOUT REINVENTING
CLASSICAL MUSIC FORYOUNG
PEOPLE.
ALUMNUS AUSTIN ALLISON
SPEAKSWITH HONORS
STUDENTS ABOUT LAUNCHING
ATECH STARTUP AT AGE 24,
THEN SELLING ITTO ZILLOW
FOR $108 MILLION.
JOHN HILL, HIGHER EDUCATION EVANGELIST AT
LINKEDIN, SHARES HIS PHILOSOPHY OF BEING
YOUNG, SMART AND GLOBAL AT HEART WITH
ENTREPRENEURSHIP STUDENTS.
SENT THE MOST EMPLOYEES
TO MEETWITH OUR STUDENTS.
BY PAIGE E. MALOTT
FALL 2016 | portfolio 1110 portfolio | FALL 2016
7. The University of
Cincinnati Lindner
College of Business made
the list of top schools
producing the most
Fortune 500 CEOs.
The BestColleges.com
2016 list ranked Lindner
No. 22 (No. 7 among
public universities) for
having among the most
alumni who climbed to
the top of the corporate
ladder.
TOP 25
John Barrett, BBA '71, is President and CEO of Fortune 500
insurance giant Western Southern Financial, a Cincinnati-
based diversified family of financial services companies with
assets in excess of $53 billion.
Nationally, Barrett serves as a director of the American
Council of Life Insurers (former chairman) and he is a member
of The Business Roundtable and the Financial Services
Roundtable (Director since 2012), all in Washington, D.C. In
2009, Barrett was inducted into the Junior Achievement Greater
Cincinnati Northern Kentucky Business Hall of Fame.
He also was named the most influential person in the
Greater Cincinnati area by Cincy magazine in its annual Power
100 list and received the Lifetime Achievement Award from
the Association for Corporate Growth’s Deal Maker (AGC
Cincinnati).
LINDNER
Paul Polman, CEO, Unilever
John Barrett, CEO, Western Southern Financial Group
MyronMikeUllmanIII
Executive Chairman, J.C. Penney Company
Ranked
CLASSROOM
BOARDROOM
From the
The list of Lindner College
of Business alumni who lead
some of the world's largest
companies is growing.
to the head of the
Mike Ullman, BSIM '69, has had a lot of experience
being a CEO. The five-time CEO built a solid brand in
the retail world at Macy's, LVMH Moet Hennessy Louis
Vuitton, DFS (Duty Free Stores) Group, Wharf Holdings
and J.C. Penney Company, where he twice served as CEO.
Ullman recently received two national awards: the
Woodrow Wilson Award for Corporate Citizenship and
the John W. Gardner Legacy of Leadership Award for a
lifetime of accomplishment and altruistic leadership. The
Wilson honor is extended to corporate citizens who have
shown a deep concern for the common good beyond the
bottom line while the Gardner honor is reserved for a
former White House Fellow who has shown a “lifetime
of accomplishment and commitment to service in their
public and personal lives.”
BY JUDY ASHTON
12 portfolio | FALL 2016 FALL 2016 | portfolio 13
Roger Newport, CEO, AK Steel
Since joining AK Steel in 1985, Roger Newport, BBA '88, has advanced through
various financial, sales and marketing roles to the top position as CEO of the Fortune
500 world leader in steel products. Newport served as the Chief Financial Officer of
AK Steel from 2012 until he took over as CEO in January 2016. He also
serves on the board of the Cincinnati USA Regional Chamber.
Brothers Carl Lindner III, BBA '75, and S. Craig Lindner, BBA '77, run AFG,
the Fortune 500 insurance company that serves niche industries in more than 100
locations throughout North America and Europe. Carl is also the majority owner
and CEO of FC Cincinnati, the new United Soccer League club that began play this
year in Cincinnati. He is a member of the Alfalfa Club, one of the most prestigious
organizations in Washington D.C.; president of The Commercial Club in Cincinnati;
and one of the founding elders of Horizon Community Church.
Craig served on the boards of directors of several public companies, including
National City Corporation; Provident Financial Group, Inc.; Citicasters, Inc.; and
Spelling Entertainment Group, Inc. Craig and his wife Frances launched the Lindner
Center of Hope, an award-winning mental health treatment center.
Carl H. Lindner III and S. Craig Lindner, Co-CEO/President/Director
American Financial Group, Inc
Michael Paxton, CEO, MJP Growth Advisors
Michael Paxton, BBA '64, MBA '70, capped a
30-year career as CEO of several big-name consumer
goods companies: Häagen-Dazs, Sun Beam, O-Cedar
Holdings and Chamilia, Inc. With a wealth of leadership
experience, he started his own consulting firm that
specializes in business turnarounds.
Paul Polman, MBA '79, MA-Economics '79, is the CEO of the
Fortune Global 500 consumer goods giant Unilever.
At Unilever, Polman implemented a growth and sustainability
business model that reduced the company's environmental
footprint through a conservation of resources while realizing a
30% growth rate. Because his work exemplified an innovative
mindset and meaningful contribution to society, he was chosen
to be one of the first 100 AACSB (the global accrediting body
and membership assocation for business schools) Influential
Leaders. Polman's corporate sustainability efforts also earned
him the United Nation's highest environmental accolade, the
Champion of the Earth Award.
John Barrett (center) presents Carl H.
Lindner III (left) and S. Craig Lindner
with the Carl H. Lindner Medal for
Outstanding Business Achievement
8. FALL 2016 | portfolio 1514 portfolio | FALL 2016
LINDNER
Kirk Perry
Kirk Perry believes in miracles. A miracle is what led Perry, BBA ’90, from
a life of poverty in Detroit, Michigan, to graduating from the University of
Cincinnati Lindner College of Business.
In those early childhood years, life became a struggle when both of his
parents lost their jobs at the Ford Motor Company.
“We ran out of money before we ran out of month,” he recalled his dad
saying of the welfare check that never quite seemed to stretch far enough.
Hard times led the Perry family to move to Cincinnati for a better life
for Kirk and his three siblings, but living in a trailer park was no picnic. He
endured ridicule and the hardship to make ends meet prolonged.
Finances eventually did improve with a move to Indiana and then back
to Cincinnati, but Perry’s family didn’t have money for college. So Perry
went to work after he graduated high school. For two years, he managed a
Wendy’s restaurant near Oxford, Ohio, before enrolling at the University of
Cincinnati in 1986.
Somehow he juggled a 40-hour work week and still earned a 4.0 GPA.
Halfway through his sophomore year, the financial burden became too
great; and he planned to drop out.
‘My UC Angels’
Perry shared his plans with now retired Business Law Professor Ilse
Hawkins and Clyde Parrish, then assistant dean of Undergraduate Programs
at the Lindner College of Business. Seeing the potential before him, Parrish
left the room, came back 10 minutes later and offered Perry a full scholarship
on the spot. The gift had a stipulation: “that I make the UC campus a better
place before I graduate,” Perry says.
For Perry, the gift was nothing short of a miracle. The kindness of his
“UC angels” allowed him to stay enrolled at the University of Cincinnati
and finish his degree as well as cut down on work and “participate in all the
opportunities UC had to offer.”
“It changed the trajectory of my life,” he says. “People at UC saw potential
in me that I didn’t even see in myself.”
Perry, who majored in marketing and finance at UC's Lindner College of
Business, joined “every group imaginable,” he says. He was president of UC’s
Student Government, UC’s Homecoming King in 1989, Mr. Bearcat in 1990,
and was Lindner’s Outstanding Undergraduate and Outstanding Marketing
Student of the Year in 1990. Perry was a member of Sigma Sigma, Phi Delta
Theta, Men of Metro, Mortar Board and Omicron Delta Kappa (ODK).
We’re really trying to change the world and make
it a better place. That's very exciting.
— Kirk Perry on the span of Google’s innovation, from self-driving cars to
glucose-detecting contact lenses
Story BY
JUDY ASHTON
FALL 2016 | portfolio 1514 portfolio | FALL 2016
BossBossBranding
of
Photos BY
STEVE ROSFELD
9. FALL 2016 | portfolio 1716 portfolio | FALL 2016
Always a Bearcat
Though Perry resides on the
West Coast, he remains connected
to the University of Cincinnati. In
2015, UC invited him to give the
commencement address, where he
also received an honorary doctorate
degree, UC’s highest honor. He, along
with his family, endow a scholarship
for the Carl H. Lindner Honors-
PLUS program, and he remains
a loyal UCATS member since
graduation. Perry and his wife Jacki
are also members of the Lindner
Leadership Committee, a newly-
formed coalition of long-standing
advocates of the university who are
making the new Lindner building
project a reality.
Perry donates his time, energy
and expertise to many worthy
organizations. He serves as a board
member of Louisville Slugger and has
had supporting roles in the United Way
(which supported his family when they
were living on welfare) and CityLink
(which helps individuals break free of
the cycle of poverty). Outside of work
and community service, Perry coaches
his son’s football team, rides his Harley
Davidson motorcycle and runs to
relieve stress.
His spiritual journey led him to
become a member of Ocean, the
nation’s first independent, faith-based
startup accelerator. Religion wasn’t
always a part of his life, but the journey
became increasingly stronger with
some of life’s toughest moments,
including bouts of cancer for both
himself and his daughter when she was
six years old.
“I learned not to see my struggles as
an interruption to life but as preparation
for what lies ahead,” he says.
For all of Perry's career
success, he considers his greatest
accomplishment to be that of helping
others achieve their goals and
dreams. He hopes to be the miracle
in someone else’s life just like the
University of Cincinnati was for him.
“I hope to inspire people to be a
better version of themselves,” he says.
them the best of everything Google
has to offer, he says.
“We're very focused on working
closely with our marketers and
agencies as they transition more of
their brand marketing efforts online,”
Perry says.
His experience at Google has
been incredible, he says. “I’ve learned
more in the last two years than in
the past decade. It’s rebuilt me as a
leader. We’re really trying to change
the world and make it a better place.
That’s very exciting.”
The decision to leave good friends,
a great life and a job in Cincinnati
was not easy. He and his family took
the plunge in 2013 and moved across
the country to California’s Silicon
Valley.
As Google’s first-ever President
of Brand Solutions, Perry travels the
Americas, Asia and Europe to partner
with the world’s largest brands to help
them develop their digital advertising
strategies. His focus is to build a
‘one-stop shop’ for Google’s 30 biggest
advertisers and agencies and bring
and, according to PG, delivered
an estimated +$200 million in
incremental sales in the U.S. alone.
California Dreaming
In 2011, Perry was promoted
to president of the Global Family
Care division. He brought his senior
leadership team to California to visit
Google to learn about innovation in
the tech industry and how it differs
from the consumer products industry.
“There was a mutual spark and the
dance began,” he says of the courtship
to entice Perry to work at Google.
FALL 2014 | portfolio 17 FALL 2016 | portfolio 17
LINDNER
A Leader is Born
At Lindner, what he learned outside
the classroom was equally important to
what he learned inside, Perry says.
As a result of his extracurricular
involvement, Perry had the
opportunity to work alongside UC’s
former top brass: President Joseph
Steger, Provost Norm Baker, and
Dean of Students Tom Wagner. He
and Wagner created an alternative
Spring Break of community service
in Hazard, Ky.
“So many people were a part of my
UC experience, he says. “They taught
me about vision and how to lead.”
Perry graduated summa cum laude
from the University of Cincinnati
in 1990 and became the first in his
family to earn a college degree.
Life-Changing Career Moves
The well-rounded academic
experience Perry gained at the
Lindner College of Business
positioned him for a successful
career—first at the consumer
products giant Procter Gamble
and now at Google, the multinational
technology company specializing in
internet services.
During his 23-year career at
Procter Gamble, Perry led the
marketing efforts of some of the
world's most iconic brands (including
Pampers, Tampax, Bounty, Charmin
and Puffs). He rose to become
the youngest of 20 business unit
presidents and was considered a top
candidate on the fast track to CEO.
While climbing the career ladder,
Perry moved his family (wife Jacki
and four children) to live in South
Korea and later Japan to direct the
marketing outreach of PG’s Baby
Care Division in Asia.
Perry was enthusiastic to start his
first international assignment. He
worked from dawn until midnight
every day. A few weeks into the
assignment, one of his employees
came to him and said “you’re killing
us. It’s 10:30 at night on a Thursday
and there are 30 marketers still
working in the office.”
Perry hadn’t realized that in South
Korea employees don’t leave the
office until after the boss does. He
immediately told his staff they didn’t
need to be there and tried to send
them home, but they stayed and the
same employee told him, “We won’t
expect you to be Korean; don’t expect
us to be American.”
From that moment, Perry adopted
a global mindset and dove into
learning about his new culture as
much as his new business. Once he
understood the way of thinking of
his international consumers and
employees, he and his team thrived.
“We achieved a profit in baby care
for the first time ever, expanded
our global market share and
Pampers grew threefold in sales,”
Perry says of his role in regaining
market leadership and bringing new
products to life.
Upon his return to the U.S. in
2003, he was tapped to run one of
Procter Gamble’s largest businesses
in North America and was named
vice president of the Baby Care
division for five years and then vice
president of U.S. Operations North
America Media Marketing.
In these new roles, Perry continued
to work hard. Once again it paid off
with a positive turnaround.
A highlight during his career came
when Procter Gamble sponsored
the 2012 Olympics. He oversaw the
highly successful Thank You, Mom
campaign that featured the moms
of Olympic athletes. The marketing
campaign was a huge success
Among Kirk Perry's fondest UC
memories are the friends he made
along the way. Top, he presented
his friend, UC Trustee and fellow
Lindner alum, Phil Collins, with the
2015 Distinguished Alumni Award
at Lindner's Cincinnati Business
Achievement Awards.
Kirk Perry served as UC's 2015
commencement speaker.
Kirk Perry rides one of the many
bicycles Google provides its
employees as a way to promote a
healthy lifestyle.
I hope to inspire
people to be a better
version of themselves.”
— Kirk Perry“
10. LINDNER
It’s been almost 30 years since Professor Rajan Kamath left
a successful career in corporate planning at BEL, one of India’s
largest electronics manufacturers, to pursue his passion in the
United States. Since that time, Kamath has been teaching
the art of strategy to undergraduate students, graduate
students and corporate clients alike because he
feels that whether or not a company has and
implements an effective strategy is the single
most important factor in its ultimate success
or failure.
Kamath earned his Doctorate in Corporate
Strategy from the University of Michigan in
1988 and then brought his unique skill set to
the University of Cincinnati Lindner College of
Business with the goal of crafting a new type of
curriculum focused on providing students with
real-world, hands-on experience in the world of
business.
Over the years, he’s honed his courses, adding
more and more cross-disciplinary elements to his
teachings so that students learn to approach their
strategic challenges using the same tools and thought
processes that Kamath does when consulting for world-
leading clients such as Procter Gamble, Toyota and
NASA.
This year, Kamath tasked his MBA students with their
mostcomprehensivestrategicassignmentsyet.InAugust,
each and every full-time University of Cincinnati MBA
student was assigned to a project team. The individual
members of each team were hand selected by Kamath
and the Lindner graduate programs team so that each
project team was comprised of Lindner MBA students
from a variety of industry backgrounds and with
differing areas of functional expertise.
F a c u l t y S p o t l i g h t :
RAJAN KAMATH
BY MATT CRONE
Arkadiance
Assurex Health
Doc Halo
General Cable
Kellogg
Kroger
Loth
Meda Check
RhinegeistBrewery
Sqwincher
Tire Discounters
Each of the project teams
was then partnered with a real-
world client sponsor. The client
companies ranged from Fortune
500 leaders such as Kellogg’s and
Kroger to emerging growth
companies such as Assurex
Health and Rhinegeist Brewery.
Each client company that was
selected to participate in the
project had a strategic issue with
which their organization was
grappling and that they wanted
an external consulting team to
tackle. The student teams spent
nine months researching the
problem, investigating potential
solutions and building a set of
recommendations that were
ultimately presented to senior
representatives of the client
company.
The first iteration of the year-
long capstone projects was an
enormous success and many
of the corporate clients plan to
implement recommendations
provided by the teams.
Additionally, there is a waiting
list of companies wishing to
participate in the 2016-17
lineup of projects. That’s music
to Kamath’s ears as he hopes to
add a larger global focus to the
projects and client sponsors in
the coming year.
He has also already identified
opportunities to expand
and enhance the learning
opportunities for this year’s
incoming class of MBAs. The
overall goal of the capstone
assignment was to ensure that all
Lindner full-time MBA students
gained a real understanding of
working on a cross-disciplinary
team so that they would be better
equipped to “solve real problems
with real people who often
speak a different professional
language.”
The resulting experiential
learning was the perfect next
step in the evolutionary process
for the University of Cincinnati,
which literally invented
cooperative education more than
100 years ago.
Kamath sees his work guiding
the project teams as just one
more facet of his continued
goal to further “bridge the gap
between the research that is
being done and the business
community itself by creating and
implementing more actual tools
managers can use.”
The Kellogg’s team (picturedabove) travelled
to the company headquarters in Battle Creek,
Michigan, to present their recommendations.
2015-16MBACAPSTONEPROJECTPARTNERS
“Lindner MBA students are getting hands-on,
real-world experience with the MBA Capstone
project that partners them with companies
from around the country.“
REALWORLD.
REALEXPERIENCE.
Professor Rajan Kamath
FALL 2016 | portfolio 1918 portfolio | FALL 2016
11. FALL 2016 | portfolio 2120 portfolio | FALL 2016
A denied promotion can be a devastating
disappointment when a worker is counting
on more responsibility, a bigger title and
a better salary. However, a new article
takes a rare look at how workers can turn a
denied promotion into an experience that
ultimately benefits their careers.
Research by Heather Vough, assistant
professor of management at the University
of Cincinnati Lindner College of Business,
and Brianna Barker Cara, associate
professor in the Asper School of Business at
the University of Manitoba, noted that workers can view a denied
promotion as a positive growth-based experience that can be a
long-term benefit to their careers.
The authors explore three key questions for workers to consider:
why they were not promoted, what it means for who they can
become and what to do going forward so workers can develop self
insight, make some adaptations and develop a stronger sense of
self.
The article was published in the Academy of Management Review
journal and the research featured in The Wall Street Journal.
Heather Vough
Score! Business Researchers Reveal How NFL Game
Outcomes Affect Stock Returns of Stadium Sponsors
Call it sentimental investing, but the day following
a televised Monday night home NFL win translates to
victory for the team's stadium sponsors.
Research by Assaf Eisdorfer, an associate professor
of finance at the University of Connecticut’s School of
Business, and Elizabeth Kohl, an assistant professor
of accounting at the University of Cincinnati
Lindner College of Business, examined NFL stadium
sponsorships and sponsors’ stock returns to find that
immediately following high-interest games, the stadium
sponsoring companies celebrate or suffer their own
financial wins or losses depending on the performance
of the home team.
The study, forthcoming in the academic journal
Critical Finance Review, finds that on the next trading
day following a home team win in a televised Monday
night game, the team’s stadium sponsor earns a stock
return that is on average higher by 0.51 percent than if
the team had lost.
For post-season games, the effect is even stronger.
The losing teams’ sponsors experience an average
abnormal return of 0.82 percent lower than that of
the winning teams’ sponsors, although the returns are
negative both after wins and losses (-0.19 and -1.01
percent, respectively). The authors explain this by the
crucial impact a post-season game loss has on the team,
as it eliminates the team from the playoffs and ends its
season.
Games with unexpected outcomes (classified by pre-
game betting spreads and past performances) showed
a similar effect. The sponsor of the home team earned
on average a positive abnormal return after wins and
a negative abnormal return after losses, yielding a
significant win-loss difference of 0.81 percent in the
next trading day. “This emphasizes the importance of
the element of surprise in moving the stock prices of
the sponsoring companies,” states the article.
The study involved the collection of detailed
data on 3,399 games (including 1,710 home games)
during the pre-seasons, regular seasons and post-
seasons of 21 teams with 26 sponsoring companies
from 1997 through 2013.
High visibility of stadium sponsors could also
affect stock returns given the visibility of stadium
names that are displayed during commercial breaks
of televised games, Kohl says.
“There’s this sentiment – I associate the sponsoring
company with the stadium and with the team – and
we find that what happens on the field affects the
financial market value of the company, Kohl says.
We’re not seeing these abnormal returns after away
games, which supports the position that there’s a
sentiment component to the market reaction.”
Elizabeth Kohl, assistant professor of accounting
Theresearcherssayit’sthefirststudytoexaminethe
financialimpactofprofessionalsportoutcomeson
companiesthatsponsorstadiums.
20 portfolio | FALL 2016
Dawn Fuller contributed to this report
Denied Promotions Can Be BeneficialToYour Career
LINDNER Faculty Research
Does Upbringing Impact CEO Risk
Taking?
Do socioeconomic
backgrounds
affect how willing
corporate leaders
are to take strategic
risks?
Research
published in
the Academy of
Management Journal
by co-authors
Joanna Campbell,
assistant professor of management at the
University of Cincinnati Lindner College of
Business, and Jennifer Kish-Gephart, assistant
professor at the University of Arkansas,
discovered that social origins have a lasting
influence on executive decision making.
CEOs of lower and upper social class
origins take greater strategic risk than their
middle-class counterparts, the study's
authors wrote.
For the study, researchers surveyed 265
CEOs and found that CEOs with lower
and upper social-class origins take greater
strategic risks than those who grew up in
middle-class families.Within the two high-
risk categories, CEOs with upper social-class
origins engage in higher levels of strategic
risk-taking than their lower social-class
counterparts.
The research theorized that CEOs with
lower social-class origins, compared to those
with a middle-class background, engage in
more risk-taking because they may perceive
themselves as having “less to lose” and
therefore may be more willing to accept the
potential downside of a risky decision.
The research did discover that attending an
elite college did lower the levels of risk-taking
that CEOs from the bottom social class levels
were willing to take.
Risk-taking is defined by company
spending on research and development, capital
expenditures and value of long-term debt.
Joanna Campbell
Research in the October issue of the
Journal of Consumer Research explores
how aspects of personal pride can reinforce
discipline or make us want to pamper
ourselves.
The study, led by Anthony Salerno,
assistant professor of marketing at the
University of Cincinnati Lindner College
of Business, found that when people took
pride in an accomplishment and chalked
that up to being disciplined and responsible,
they were more likely to continue making
disciplined choices through the day. But when people considered
a self-control goal that they had before feeling proud – a goal such
as eating healthy, working out or saving money – they were more
likely to think they had made good progress toward their goal, and
therefore were more likely to indulge in a reward that veered from
making disciplined choices.
“The basic finding is that, for the most part, when people are
made to feel proud, they’re more likely to exercise restraint, but if
people first think about a healthy eating or savings goal and are
proud of what they’ve accomplished so far, their behavior starts to
become more hedonic, Salerno says. Dawn Fuller contributed to this report
Pride Can KeepYou onTrack or SendYou OffThe Rails
Anthony Salerno
Research Highlights
12. FALL 2016 | portfolio 2322 portfolio | FALL 2016
Roseann Hassey was
named MBA Program
Director and Assistant
Professor-Educator of
Marketing at the University
of Cincinnati Lindner
College of Business.
Hassey recently completed
her PhD in Marketing at
the University of Cincinnati
Lindner College of Business.
Prior to beginning her
PhD studies, Hassey had an
outstanding career in the marketing departments
of Procter Gamble and Reebok International and
founded the For the Love of Kids organization.
Hassey received her Bachelor of Arts in Economics
from Duke University and her MBA from Harvard
Business School. She worked in the dean’s office while
attending Harvard Business School.
Research Reveals How Structure Increases
CarefulThought About Decisions
What factors contribute to
making informed, responsible,
thoughtful decisions? Think about it!
Research from Ryan Rahinel,
assistant professor of marketing
at the University of Cincinnati
Lindner College of Business,
examines how environmental
structure plays a key role in
making thoughtful decisions. The
research, published in the Journal
of Experimental Social Psychology,
also implicates why people living
in more chaotic environments, such as poverty, are less
prone to use careful deliberation in decision making.
In three different experiments, the researchers explored
how structure in one’s environment can impact informed,
thoughtful decisions.
The researchers found that chaotic, unstructured
environments may contribute to investing less thought
toward making decisions, which ultimately perpetuates
individuals’ problems. The authors suggest that future
research should consider other ways in which structure
might enable critical aspects of daily life.
Research Highlights
Ryan Rahinel
Decisions, decisions, decisions. We make them on a daily basis—from the mundane (e.g., what
to eat for breakfast) to the complex (e.g., what to buy a loved one). People employ a multitude of
strategies that allow them to make a decision.
Research by Ashley Otto, PhD '16 (now assistant professor of marketing at Baylor University),
and University of Cincinnati Lindner College of Business marketing Professors Joshua Clarkson
and Frank Kardes focuses on a subset of strategies that bypass the decision-making process in a
term the researchers call decision sidestepping. The research, Decision Sidestepping: How the
Motivation for Closure Prompts Individuals to Bypass Decision Making, was published in the
July 2016 issue of the Journal of Personality and Social Psychology.
We argue that the motivation to achieve closure prompts a reliance on sidestepping strategies
(relying on a default, delegating a choice, maintaining an established status quo, sticking with a
prior choice) to reduce the bothersome nature of decision making, Otto says.
To support this framework, five experiments revealed insights into the cognitive motivations
behind why people avoid making decisions. For those seeking closure, individuals are more likely
to engage in decision sidestepping. This avoidance stems from the bothersome nature of having
to make a decision and the reliance on sidestepping results in downstream consequences for
subsequent choice.
Research Sheds Light onWhyWe Avoid Making Decisions
Everyday shoppers
make assumptions about
brands that use green
colors. The findings,
published in the Journal
of Business Ethics, hold
ethical implications for
environmentally friendly
branding.
Through a series of
studies, lead researcher
Aparna Sundar, PhD '14,
professor of marketing in
the University of Oregon's Lundquist College of
Business, and co-author James Kellaris, the James
S. Womack/Gemini Chair of Signage and Visual
Marketing at the University of Cincinnati Lindner
College of Business, uncovered evidence that color
shapes opinion about eco-friendliness.
In one study, colors were used with a known
brand and unfamiliar logo. The study found that
shoppers consider retailers using Walmart's blue
or Sam's Club green in their logos to be more
eco-friendly than retailers using Trader Joe's red.
Research Suggests Color Affects Ethical
Judgments of Brands
James Kellaris
LINDNER
PROMOTIONS NEW EDUCATORS
Yan Yu has been named the
Joseph S. Stern Professor of
Business Analytics.
Debashis Pal, the David Sinton
Professor of Economics, has
been named interim head of the
Department of Economics.
Drew Boyd has been promoted
to associate-professor educator of
Marketing. Boyd is the Academic
Program Director of the Master of
Science in Marketing program.
Charles Appeadu has been hired as an associate
professor-educator of Finance.
Mary Jo Heintz has been hired as an annual adjunct
in the Accounting Department.
Asawara Deshmukh has been hired as annual
adjunct in the Economics Department.
Esta Shah has been hired as a professor-educator in
the Marketing Department.
Denise White has been hired as assistant professor-
educator of Business Analytics in the Operations,
Business Analytics and Information Systems
Department.
PROMOTIONS NEW EDUCATORS
Nicolas Williams was
named the new Associate
Dean of Graduate Programs
at the University of Cincinnati
Lindner College of Business.
Williams has been a valued
member of the University
of Cincinnati economics
faculty for more than 25
years. In addition to teaching
and research, Williams has
overseen the development of
Lindner's top-ranked Master of Arts in Applied
Economics program by serving as Academic Program
Director from 2001 to 2004 and from 2008 to 2013.
Williams chaired the Department of Economics
since August 2013, integrating the department into
the business school as well as building an outstanding
faculty. He received his Bachelor of Arts in Economics
from the University of Michigan and his Master of Arts
and PhD in Economics from Northwestern University.
New Leadership for Lindner's Graduate Programs
Ashley Otto
Nicolas Williams Roseann Hassey
JoshuaClarkson
Frank Kardes
NEW FACULTY ROLES
13. FALL 2016 | portfolio 2524 portfolio | FALL 2016
Mul
Adam J. Olson, PhD, CPA
Assistant Professor of
Accounting
PhD:
Texas AM University
Research: Expertise
and Knowledge Spillover
in Mitigating Earnings
Management through the Tax
Accounts has been published
in the Journal of the American
Taxation Association.
Linna Shi,
PhD, CFA
Assistant Professor of
Accounting
PhD:
Syracuse University
Research: Earnings
Warnings and CEO
Welfare” forthcoming in
Journal of Business, Finance
and Accounting.
Binny Samuel, PhD
Assistant Professor of
Information Systems
PhD:
Indiana University,
Bloomington
Research: “Customizing
the Representation
Capabilities of Process
Models: Understanding
the Effects of Perceived
Modeling Impediments
has been published in
IEEE Transactions on
Software Engineering.
Liwei Chen, PhD
Assistant Professor of
Information Systems
PhD:
Georgia State University
Research: “Cross-National
Differences in Individual
Knowledge-Seeking Patterns:
A Climate-Economic
Contextualization” has been
published in the European
Journal of Information Systems.
Sherae Daniel, PhD
Assistant Professor of
Information Systems
PhD:
University of Maryland
Research: Articles
published or forthcoming
in the Review of
Accounting Studies,
Accounting Horizons,
Advances in Accounting,
and the Journal of
Business, Finance and
Accounting.
Changjiang (John) Wang, PhD
Assistant Professor of
Accounting
PhD:
University of Missouri
Research: Published,forthcoming,
or conditionally-accepted research
in Contemporary Accounting
Research (CAR)(2), Auditing: A
Journal of Practice and Theory,
Journal of Accounting, Auditing
and Finance, Accounting Horizons,
Journal of Business, Finance
and Accounting, and Journal of
Accounting and Public Policy.
NEW FACULTY HIRES
LINDNER
Did you know?
Because of growing enrollments
in both its undergraduate and
graduate programs, the Lindner
College of Business has hired 66
new faculty over the last four years.
Yinghao Zhang, PhD
Assistant Professor of
Operations Management
PhD:
University of Minnesota
Research: Contract
Preferences for the
Loss Averse Supplier
is forthcoming in
Management Science.
Did you know?
Multiple consecutive years of record
applications and enrollments have
led to a new state-of-the-art business
school building set to open in the fall
of 2019.
Lindner faculty have
contributed more than
300 published articles that
have been featured in peer-
reviewed journals over the
past five years.
14. FALL 2016 | portfolio 2726 portfolio | FALL 2016
Marketing Professor Frank Kardes is a prolific consumer behavior
researcher and is among the world's top one percent for marketing
research productivity in top-tier professional journals.
Frank Kardes is the recipient of the University of Cincinnati's 2016
Distinguished Arts, Humanities and Social Sciences Research Professor
Award. His research has been published in more than 90 articles and five
textbooks in the fields of consumer research, consumer behavior and
consumer psychology. He has more than 11,650 Google Scholar citations and
recently received national attention when his article in the Journal of Consumer
Research was cited in Time magazine’s Business and Money section.
Kardes, the Donald E. Weston Professor of Marketing, has served as
president of the Society for Consumer Psychology and received its 2004
Distinguished Scientific Achievement Award, the society’s highest honor. The
excellence of Kardes’ work is clear from the fellowship awards he holds from
five prestigious organizations. He serves on six editorial review boards (he
won “Best Reviewer” an unprecedented six times), and has served as editor
and associate editor of multiple top marketing journals.
At the Lindner College of Business, Kardes consistently earns outstanding
teaching evaluations and mentors a large number of doctoral students. He has
chaired or co-chaired 20 dissertation committees and has served on 14 other
doctoral committees. He is also in high demand for speaking engagements
around the world.
Kardes’ presence on our faculty adds much prestige to the college and
the university’s reputation the world over, says Lindner College of Business
Dean David Szymanski. His unprecedented record in marketing research
excellence and accomplishments shows that he truly merits this honor.
Lindner Professor Named University of Cincinnati's 2016
Distinguished Researcher
Professor Frank Kardes,
the Donald E. Weston Professor
of Marketing, is a Fellow of five
professional societies.
His research focuses on
cognitive illusions in consumer
judgment and decision making,
and on how consumers deal with
incomplete information about
products and services.
He has served on the editorial
boards of many top marketing
journals, including Behavioral
Marketing Abstracts,
International Journal of Research
in Marketing, Journal of
Consumer Psychology, Journal of
Consumer Research, Journal of
Marketing Research and
Marketing Letters.
Frank Kardes, PhD
Professor, Marketing
Distinguished Researcher
Professor Frank Kardes
LINDNER
LindnerProfessorReceivesGeorgeBarbourAwardfor
GoodFaculty-StudentRelations
Professor-Educator Ruth Seiple has become synonymous with
learning outside the classroom.
Lenisa Chang is
the recipient of the
Research Rising Star
Award for faculty
active in health-
related research.
Chang was
presented with
the award during
Research Week in
April. Her health
research examines
patent expiration
on brand-name pharmaceuticals. Chang
discovered that when this occurs an
economic opportunity is created for state
Medicaid programs to save money on generic
versions of the drug. Chang also researched
the decline of vaccinations of U.S. children
even after publication of a now-refuted risk
of autism.
Currently, Chang is researching “Carrots
or Sticks? —Individual and Group Incentives
and the Take-Up of the Flu Vaccine.”
Lindner Professor Earns Rising
Star in Health Research Award
It’s not uncommon for Ruth Seiple,
professor-educator of Operations
Management and Industrial Management
at the University of Cincinnati Lindner
College of Business, to whisk her students
off to a manufacturing and distribution
plant in the middle of the night for a tour
because she says “that’s when the action
happens.” Her tours of DHL (pictured
below), Cintas, GE Aviation and Procter
Gamble offer students a glimpse of
operations in practice.
Her students relish the real-world
experience of the company tours and the opportunities to
network with executives. Positive feedback from both students
and employers led her to pilot a course consisting exclusively of
tour visits and industry speakers.
Inside the classroom, Seiple consistently earns high praise
and is often referred to as “the best professor I’ve ever had” in
course evaluations. Her students note that she teaches with great
enthusiasm and that her passion shines through on a daily basis.
Every lecture is prepared, engaging and connected to practice. She
also leverages her strong relationships with her former students to
help current students land internships and cooperative education
placements and discover rewarding careers.
Lenisa Chang
Assistant Professor Lenisa Chang is
known for her cutting-edge health
economics research.
Ruth Seiple
Ruth Seiple takes her operations management
students on a midnight visit to DHL.
15. FALL 2016 | portfolio 2928 portfolio | FALL 2016
LINDNER
W
“One is perfectionism –
‘I’m never going to do it
until it’s perfect,’ so women
never do it. Another
closely tied confidence
killer is fear of failure. And
then, there’s resilience. Past
research shows that when
men fail, they get over
it quickly and try again.
When women fail, they’re
more likely to ruminate
about their failure and quit
rather than risk failure and
try again.”
To teach women how
to handle failure, Sojka
says she helped the class
identify strategies for
dealing with failure,
experiment suggests that
women in the all-female
class reduced their fear of
failure and gained higher
confidence in their sales
ability than students in
the predominantly male,
mixed-gender class. The
confidence outcomes in
the female-only class were
significantly higher than
both males and females
in the mixed-gender
classroom. Sojka attributes
these differences to the all-
female composition of the
course.
“There are several
confidence killers that
affect women,” says Sojka.
Sojka started the
class at the University
of Cincinnati Lindner
College of Business as an
experiment to specifically
recruit women to teach
them how to recover from
failure, amid past research
that shows women
consistently score lower on
confidence than men.
The experiment was a
success, and therefore two
courses were created, one
with all women and one
predominately male. In
both sections, an activity
around succeeding at
failure was added.
Preliminary research
on the outcomes of the
BY DAWN FULLER
An optimist looks at a
glass and says it’s half full.
A pessimist looks at a glass
and says it’s half empty. A
saleswoman looks at a glass
and says, “Could I talk to
you about the benefits of
ice? – Lauren Trabucco,
BBA '16
In Jane Sojka's
Professional Selling course,
each class begins with the
telling of a joke.
Jokes, says Marketing
Professor Jane Sojka, are
short, easy yet challenging
presentations. For many
women, the thought of
standing in front of a class
is scary. Practice helps
overcome fear.
Professional Sales Course for Women Aims
to Bridge the Gender Gap in Confidence.
in Sales
omen
Brianna Goumballe,
a marketing major and a
professional sales minor,
took the course in 2015.
“I really liked the role-
playing. Even if sales is
not your career, you’re
always going to be selling
something, so this is a vital
skill for women,” she says.
“Eventually, we’re going to
be selling our skills in a job
interview or negotiating a
salary.
Sojka presented the
research, funded by a
Procter Gamble Higher
Education Grant, at the
Global Sales Science
Institute in June.
speech to fellow females,
there was a different level
of comfort. They came
off as more confident and
delivered their speeches
with more conviction.
One of the assignments
involved resilience. If the
students ran into any kind
of roadblock, they’d have
to use resilience-themed
messages to move past it,”
continues Fisher.
I feel that men often
think they’re more
deserving and that helps
them succeed, so moving
past these roadblocks for
women is really important.
what happens when the
customer tells you ‘no’
during a sales call? They
answered, ‘Nothing.’ The
predominantly female
class had learned to move
on to the next customer,”
Sojka says.
Katie Fisher, a triple
major in accounting,
finance and marketing,
worked as a teaching
assistant in Sojka’s female-
dominated sales class in
2015. She says she noticed
how women performed
differently in the different
classrooms.
“When students had to
give their assigned elevator
University of Cincinnati
Marketing Professor
Jane Sojka launched a
professional selling course
that focused solely on
recruiting women to help
them overcome the fear of
failure and gain confidence.
The course was so successful
that additional sections have
been added.
Her work was recognized
by the American Marketing
Association as a winner of
the 2016 AMA Solomon
Marshall Stuart Excellence in
Teaching Innovation Award.
ranging from avoiding
rumination allow yourself
five minutes to grieve
and then get over it to
stopping the “you’re so
stupid” tape from running
in your head, to confiding
in a friend. Over the course
of the semester, each
student kept a journal in
which the student noted a
failure (for example, didn’t
get the job offer), cited the
strategy for handling the
failure and reflected on the
experience.
By the end of the
semester, Sojka says fear
of failure was no longer
a concern. “I’d ask them,
When women fail, they’re more likely to ruminate about their failure
and quit rather than risk failure and try again.”
Jane Sojka, Lindner Marketing Professor
DawnFullercontributedtothisreport
16. Q: What impact has your experience
at the Lindner College of Business
had on your career successes?
I think the biggest takeaway from my
time at Lindner was learning to build a
foundation for solving problems. You
can’t always learn everything you need
for your career, so it’s important for
students to learn to solve problems. UC
provided a great foundation for how
to be flexible and adapt. One thing I’ve
learned throughout my career is that
to survive and be successful, you must
be flexible to continue to grow as a
professional. When I look back on my
career, I attribute much of my ability to
adapt to the instructors and professors
who challenged me to think creatively.
Q: Did you get a lot of real-world
experience in the classroom at the
University of Cincinnati?
Definitely. Instructors challenged
us with a lot of casework where we
worked on specific problems that
forced us to go out into the real world
and figure things out. I believe that's the
best kind of learning. You may not have
always understood what was going
on, but you did develop a feel for what
actually happens in the business world.
Q: What’s the best business advice
you ever received and who gave it to
you?
I was 36 years old and just named
treasurer of a bank. My former CEO
told me: “You’re going to be asked to
make decisions throughout your whole
career and you won’t get them all right.
There won’t be a lot of easy decisions.
So when it comes to the hard ones, just
keep your focus and try to do what’s
best for the shareholder or customer.”
Q: If you were able to provide one-on-
one mentoring to a current business
student, what advice would you give?
It’s important that you never stop
learning. I still go to work and learn
something new every day. You have
to have that drive and internal belief
that you’re going to get better and keep
learning more. As you progress in your
career, you can be humbled very easily.
There are a lot of very smart people out
there.
Q: What are your key
responsibilities at BBT as the
Chief Financial Officer?
I think I have the best job in the
company. It fits my skill set and
talents very well. Being the CFO
of a financial institution allows
me to utilize my skills in the
accounting and finance world
while simultaneously exercising my
expertise in investment, funding and
capital markets. If you’re CFO of any
other industrial company, you really
don’t have the same need for that
other piece. For me, this a perfect fit
for my skill set.
Q: Tell us about the Leadership
Institute and how leadership
development is a core principal of
BBT?
I joined BBT almost nine years
ago, and one of the things that
really helped me as a professional
was growing and learning more. I
was exposed to a strong “all-around”
approach to help me become a better
leader. BBT takes decision making
and leadership skills very seriously
throughout the organization. The
BBT Leadership Institute and our
focus on leadership is different than
any other financial institution. It
allows our associates at BBT to
become better leaders, but we also
give scholarships to some of our large
corporate clients and they’re invited
to come in and participate in these
leadership sessions.
The Institute also supports an initiative
to improve financial education.
We bring in superintendents and
principals from school systems to
expose them to these same leadership
principles we use in our organization.
We believe if these administrators
become better leaders, it will filter
down to the teachers and students.
Q: How important is teamwork in
today's work environment?
Teamwork is extremely important.
In any business, the team is really
what makes you and the company
successful. It is important to have the
right people in place and celebrate
their achievements while encouraging
them to grow to their utmost potential.
As you work hard, it’s also important
that you have fun and enjoy the people
you work with. Ultimately, it’s your
second family. At the end of the day,
you spend a lot of time with the people
that you work with.
Q: How have your experiences at the
University of Cincinnati influenced
your leadership skills?
My time at UC was unbelievable. I
learned a lot of life lessons while I
was on campus above and beyond
what I learned in the classroom. The
“real world” experiences, coupled
with the diverse landscape of people
and cultures led to an educational
experience that cannot be rivaled.
Q: You were a scholarship athlete
playing for the Bearcats football
team from 1979-82. Tell us about
your career on the gridiron.
I really wanted to play Division I
football and the scholarship was a
great opportunity. My brother, Dana,
went to UC as well. He had a little bit
more success than I did playing and
has now been a football coach for 40
years. He’s currently on staff with the
San Francisco 49ers.
My claim to fame is a game my
freshman year where we played Pitt
on the road. We were getting our
tails kicked so badly the opposition
put in their freshman quarterback.
At the time, I was playing safety and
this quarterback’s first collegiate
touchdown pass sailed right over my
head and into the arms of a receiver
in the end zone. The pass was thrown
by a kid named Dan Marino, who
went on to be an NFL Hall of Fame
player. Needless to say, I wasn’t the last
defensive back this would happen to,
only the first.
EXECUTIVE SUMMARY
DARYLBIBLE
We sat down with BBT CFO and former Bearcat football player Daryl Bible to reflect on
his time at the University of Cincinnati and discuss his role at the Fortune 200 company.
30 portfolio | FALL 2016
LINDNER
BY MATT CRONE
FALL 2016 | portfolio 31
17. FALL 2016 | portfolio 3332 portfolio | FALL 2016
New Members
Lynn Marmer
Group Vice
President
Kroger
Joe Allen
Leader, U.S. Global
Operations Center
General Electric
Peter A. Alpaugh
Chairman
Cincinnati Equitable Life
Insurance Co.
Edward J. Babbitt
Vice President and Senior Counsel
Western Southern Financial Group
Walter W. Becky II
Chairman Emeritus (Retired)
Morton Salt Group
John B. Berding
President
American Money Management
Corporation
Elroy E. Bourgraf
Chairman
Ferno Washington Inc.
Robert R. Buck
Chairman
Beacon Roofing Supply, Inc.
James E. Bushman
Chairman, CEO and Director
Cast-Fab Technologies, Inc.
Kerry R. Byrne
President
Total Quality Logistics
Phil D. Collins
Managing Director
Orchard Holdings Group, LLC
Howard D. Elliott
President
Elliott Management Group
Robert L. Fealy
President and Chief
Operating Officer (Retired)
The Duchossois Group
Timothy J. Fogarty
Chief Executive Officer
West Chester Protective Gear
Michael L. Fordyce
President and Chief
Executive Officer
Craig Hospital
Jerry L. Fritz
Co-Chairman
Kent Precision Foods Group
Gene A. Fugate
Vice President
U.S. Bank
John B. Goering
Retired
Paul D. Green
Partner, Tax Services
EY
Arnold C. Hanish
Eli Lilly and Company (Retired)
Richard D. Hannan
Mercury Instruments, Inc.
(Retired)
J. Phillip Holloman
President and Chief
Operating Officer
Cintas Corporation
Steven P. Hube
Managing Director
Barnes, Dennig Company, LTD
B U S I N E S S A D V I S O R Y C O U N C I L
Timothy E. Johnson, PhD
Chairman
Johnson Investment Counsel, Inc.
Bill Keating Jr., Chair
Partner
Keating Muething Klekamp PLL
Robert J. King Jr.
Senior Advisor
FNC Corporation
Marvin P. Kolodzik
Emerson Electric (Retired)
Dean Kuroff
Managing Director
Accenture
David M. Lance
Restaurant Management, Inc.
(Retired)
Louis H. Lauch Jr.
President
KBM, Inc. and Moo
Technologies LLC
Jerry P. Leamon
Deloitte (Retired)
2015-2016 MEMBERS
Business Advisory Council
Roger Newport
CEO
AK Steel
Clarissa Niese
Chief Marketing
Officer
Tire Discounters
Joe Allen
Leader
U.S. Global
Operations
Center
General Electric
Erin Sills
Vice President
Consumer
Insights
Facebook
Warren Weber
Executive Vice
President
Corporate
Banking
PNC Bank
Woody Uible
Senior Portfolio
Manager
Bartlett Co.
LINDNER
Craig S. Lewis
President
Ironshore Pharmaceuticals
Michael R. Light
Fidelity Investments (Retired)
Lynn Marmer
Group Vice President
The Kroger Company
Kevin R. McDonnell
President and CEO
Skyline Chili
Thomas E. Mischell
American Financial Group
(Retired)
Jerome P. Montopoli
Andersen Worldwide (Retired)
Rick Naber
President
LOTH, Inc.
Troy Neat
First Vice President, Investments
Merrill Lynch
Jacqueline C. Neumann
Deloitte (Retired)
Roger Newport
CEO
AK Steel
Clarissa Niese
Chief Marketing Officer
Tire Discounters
William C. Ogle
Chief Executive Officer
Koupon Media
Terrance J. O’Hara, PhD
Strategic Consultant
Author, Speaker, Political
Consultant
Michael J. Paxton
Founder and CEO
MJP Growth Partners
David C. Phillips
Co-Founder
Cincinnati Works
Douglas W. Roeder
Managing Director and Leader
Financial Services Regulatory Practice
PricewaterhouseCoopers LLP
Carl P. Satterwhite
President
RCF Group
Wilbert F. Schwartz, CFA
Consultant
Kathleen M. Selker
President and Chief
Executive Officer
northlich
Tony L. Shipley
Chairman
Queen City Angels
Erin Sills
Vice President, Consumer Insights
Facebook
Gary F. Simmons
President and Chief Executive Officer
Gerber Childrenswear LLC
Kenneth W. Stecher
Chairman of the Board
Cincinnati Financial Corporation
Richard E. Thornburgh
Vice Chairman
Corsair Capital
Woody Uible
Senior Portfolio Manager
Bartlett Company
Steven J. Valerius
President, Individual Division
Ameritas Life Insurance Corporation
Warren Weber
Executive Vice President, Corporate Banking
PNC Bank
Mark R. White
Chief Operating Officer (Retired)
SAP AG
Steven A. Wilson
VNU Advisory Services (Retired)
Ex Officio Members
Mike Fry, PhD
Kevin Hardy
Brian Hatch, PhD
Trent Hershenson
Ralph Katerberg, PhD
Robert Larson, PhD
Karen Machleit, PhD
Adison Nelson
Debashis Pal, PhD
Patty Ragio
Stephen Rosfeld
Scott Schuster
Dean David Szymanski, PhD
Jerry Von Deylen
Nicholas Williams, PhD
BJ Zirger, PhD
Lindner Alum AwardedWilliam HowardTaft Medal for Notable Achievement
Richard E. Thornburgh, BBA ’74, Hon Doc ’09, has
had a stellar 40-year career in the global financial field.
Thornburgh was honored as one of the University
of Cincinnati's Distinguished Alumni for his career
and leadership success that include roles as investment
banker, C-suite executive, private equity professional and
corporate director.
Two years after earning his BBA in finance from the
UC Lindner College of Business, he graduated from
Harvard with an MBA. Thornburgh spent 30 years
working under the Credit Suisse (“CS”) umbrella; the first
20 with The First Boston Corporation as an investment
banker specializing in serving commercial banks. During
that time, he worked in New York and also lived in Los
Angeles while running the firm’s office there.
His executive career included postions in both New
York and Zurich, Switzerland, where he served on the
CS executive board for 10 years. At the end of 2005, he
retired as an executive, subsequently joining the Board
of Directors of Credit Suisse Group A.G. He also joined
a former First Boston colleague and mentor at Corsair
Capital in 2006 as it was being spun out from JP Morgan.
While at Corsair, Thornburgh worked on two
landmark private equity transactions. He led the $6.7
billion recapitalization of Cleveland-based National City
Corporation (the 10th-largest U.S. bank at the time) and
the $300 million capital raise to conclude an
FDIC-assisted acquisition by East-West Bancorp.
At the University of Cincinnati, Thornburgh was
recognized early for his leadership skills and was elected
Student Body Vice President. He was also the force
behind elevating men’s club soccer to varsity sport
status. He served as the Bearcat mascot, was a member
of a fraternity and the top men’s honorary organization
Distinguished alum RichardThornburgh, left, accepts the
William HowardTaft Medal from former UC President Santa Ono.
Sigma Sigma. He was selected as the Outstanding
Undergraduate Student at Lindner, and during his senior
year, he was named Mr. Bearcat, the highest honor given
to a graduating male student.
Thornburgh served 17 years as a trustee of the UC
Foundation and serves on Lindner's Business Advisory
Council as well as on the UC Investment Committee.
Carl Satterwhite
President
RCF Group
18. FALL 2016 | portfolio 3534 portfolio | FALL 2016
+2 Points
499
LINDNER
2,100+
F R E S H M A N
APPLICATIONS
4,088
Up 69% since 2012
BLOOMBERG
BUSINESSWEEK
R A N K I N G
5 16 Spots R E C O R D
ENROLLMENT
Largest freshman class
in history
UNDERGRADUATES
STUDIED ABROAD
640
Once again, the University of Cincinnati Lindner
College of Business has set an all-time record for the
number of freshman applications received. This is the
fourth year in a row that the record has been broken
as the number of freshman applications received has
increased 69% from 2,421 applications in 2012 to 4,088
applications in 2016.
While the increase in applications is noteworthy, its
accompanying increase in the quality of the applications
and the quality of the incoming students has been truly
remarkable. This fall, the Lindner College of Business
welcomed its largest freshman class ever and that class is
one of our highest quality classes with an average ACT
score a full two points higher than our incoming class of
fall 2012.
This recent increase in applications, enrollments
and student quality is likely due to a variety of recently
introduced initiatives ranging from expanded offerings
from our diversity and study abroad departments (such
as new business-focused programs to destinations in
South America, United Arab Emirates and Australia) to
increased services provided by our academic advising
and career services teams, now that every undergraduate
student is assigned both a specific academic advisor and a
specific career coach (based on their academic major) to
increase their collegiate and career readiness.
In addition to the aforementioned improvements, we
continue to enhance the Lindner freshman experience
by honing Project Strategy (in which freshmen perform
strategic analyses of a real-world client company such as
Procter Gamble, Macy’s or the Cincinnati Reds and
ultimately present their findings to executives from that
organization), Project Innovation (in which freshmen
develop their creative, innovation and entrepreneurial
skills by dreaming up a new product or service and
building out a complete business plan to support the
launch of that concept) and Project Impact (in which
freshmen utilize their newly-acquired business skills
to help a United Way non-profit partner organization
achieve its goals and improve the Cincinnati community).
Lindner’s continual advancements are also resonating
with external audiences such as employers and national
media outlets. Preliminary data from our 2015-16
graduates show a six percent increase in average starting
salaries. Plus, the Lindner College of Business recently
jumped 16 spots in the latest undergraduate business
school rankings from Bloomberg Businessweek.
STUDENT CO-OPS
AND INTERNSHIPS
1,125
Undergraduate Snapshot
Provided real-world work
experience before graduation
STARTING
S A L A R Y
Average increase
for 2016 graduates
J O B
P L A C E M E N T
83%
LINDNER
For as long as she can remember
(back to sixth grade, to be exact),
Lindner Undergraduate Student of the
Year Christine Pope has been pitching
the academic equivalent of a no-hitter.
For most students, carrying a perfect 4.0
GPA from childhood through college
would be a crowning achievement in
both their academic and personal lives.
Pope, however, seems to dismiss her
straight-A streak as a just part of her
everyday academic life.
Coming from a family that stressed
academic success, Christine attributes
many of her achievements to her
supportive parents, who instilled the
traits of leadership and success in her at
an early age.
Now 22, the Columbus, Ohio, native
is graduating from the University of
Cincinnati Lindner College of Business
with a double major in Marketing and
International Business, and several
of the college's top honors, including
the Marketing Student of the Year, the
International Business Student of the
Year and the Marianne Lewis Excellence
Award.
Pope is a Marvin P. Kolodzik
Business Scholar and is a member of the
Lindner Student Association, Lindner
Ambassadors, Bearcat Buddies, Business
Fellows Leadership Circle and Relay
for Life. She achieved all of that while
working part-time in the undergraduate
admissions office.
Christine lights up when discussing
her study abroad experiences at Lindner.
She participated in three separate
programs, culminating with a four
month semester in Spain, which led to
visits to 10 countries around the world.
She notes them as some of the best
learning experiences during her time at
Lindner.
In addition to international study,
Pope's experiential learning continued
with cooperative education rotations
at Colegate-Palmolive and Procter
Gamble, working with some of the
nation's biggest brands. This hands-on
approach ultimately led to a full-time
position with PG, which she began
this past summer as a Consumer
Marketing Associate Manager in the
Feminine Care division.
In the future, Pope looks to continue
earning high marks while earning her
MBA and eventually landing her dream
job as a category president at PG.
BY MATT CRONE
UNDERGRADUATE
SPOTLIGHT
Christine
Pope
IN AVERAGE ACT
SCORE
For incoming freshmen
since 2012
100%
All587freshmenpartnered
with United Way
Another Record-Breaking YearUNDERGRADUATE PROGRAMS
SERVICE LEARNING
PARTICIPATION
2015-2016
5 6%
Within three months
of graduation
VISITING
37
COUNTRIES
19. FALL 2016 | portfolio 3736 portfolio | FALL 2016
While it’s rewarding to receive national attention from
media outlets, we’re also pleased that more and more of
our employer partners are noticing the changes occurring
at the Lindner College of Business graduate programs.
The average starting salary for a full-time Lindner MBA
graduating in 2014-15 was more than $5,500 higher than
the previous class and based on our current data, the
MBA class of 2015-16 will have an average starting salary
$12,000 higher than our 2014-15 graduates.
Employers are now more interested than ever in
engaging with Lindner MBA students prior to graduation.
Employer demand to participate in our MBA year-long
capstone project was so high that we started a waiting
list for our 2016-17 projects before the 2015-16 projects
were completed. Our 2015-16 client companies ranged
from Fortune 500 leaders such as Kellogg’s and Kroger
to emerging growth companies such as Assurex Health
and Rheingeist Brewery and we expect a similar mix of
companies to participate in this year’s capstone project.
LINDNER
KOJO
OWUSU
BY PAIGE E. MALOTT
MBA, BUSINESS ANALYTICS '16
FALL 2016 | portfolio 37
GRADUATE PROGRAMS Record Applications for Seven Consecutive Years
For an unbelievable seventh consecutive year, the
University of Cincinnati Lindner College of Business set
a new record for the number of graduate applications
received.
While the volume increases are impressive
(applications are up 18% over the prior year), the truly
remarkable feat has been the rise in the programs’
quality and the accompanying rise in incoming student
quality over the past few years. In fact, the University of
Cincinnati MBA program has earned the biggest
three-year rankings jump in the nation on both the U.S.
News World Report full-time rankings chart and on the
U.S. News World Report part-time rankings chart.
Both U.S. News World Report and Bloomberg
Businessweek ranked the Lindner College of Business
MBA program among the Top 40 full-time public
MBA programs in the United States and Bloomberg
Businessweek ranked the Lindner College of Business
MBA program one of the Top 25 part-time public MBA
programs in the country. Additionally, CEO Magazine
recently ranked the University of Cincinnati MBA
program one of the Top 15 online MBA programs in
North America.
Of course, the national accolades being generated
by the Lindner College of Business’ graduate programs
extend beyond just its nationally-ranked MBA programs.
Within the past three years, Lindner specialized master's
degrees in Accounting, Applied Economics, Business
Analytics, Finance and Taxation have all been ranked
among the Top 10 programs in the nation.
Graduate Highlights
BIGGEST
MBA Rankings
Jump in the Nation
over the past three years
in U.S. News World
Report
STARTING
S A L A R Y
average increase
for 2015 MBA graduates
5 9%
Top 35
Rankings
Top 10
for specialized
master's programs in
Accounting, Applied
Economics, Business
Analytics, Finance and
Taxation
Top 25
MBA Ranking
among part-time public
programs by Bloomberg
Businessweek
Whatledyoutopursueagraduatedegree?
My parents were born in Ghana in a gold
mining town. My dad earned a scholarship in
England and received his Master's in IT.
I was born in London, then moved to the U.S.
when my dad accepted a job in Pittsburgh.
Later, our family relocated to Austin, Texas,
the place I call home. My father inspired me
to make the most of my education.
WhydidyouchooseUniversityofCincinnati?
Graduate school was always a goal of mine,
and after establishing a solid understanding
of corporate business, I decided to take the
leap. The Lindner College of Business caught
my eye because of its connections to big name
corporations and its internship opportunities.
It was also highly ranked by U.S. News
World Report and Bloomberg Businessweek.
WhatwasmostmemorableaboutyourMBA?
My favorite experience at Lindner was the
ACG Cup. In two weeks, I learned many
facets of business concepts that I apply to my
current workplace every day. The pressure
to win mixed with a daunting research load
made this my most challenging academic
experience. My secret? I survived by eating
pizza for five days in a row.
Whatdoyouaspiretodoaftergraduation?
I want to build strategies for the next major
player in apparel or fashion. I love brands like
Nike and Nordstrom and enjoy the challenge
of guiding a company to its best customers.
Whatadvicedoyouhaveforsomeone
consideringgettinganMBA?
Do your research. Different programs offer
different features. The Lindner College of
Business emphasizes an accelerated program
andhasstrongconnectionstomajorbranding
companies. The people I've met, the tools I've
used, and the learnings I've gathered make
this past year a high value experience.
MBA Ranking
among full-time public
programs by Bloomberg
Businessweek
20. FALL 2016 | portfolio 3938 portfolio | FALL 2016
Online Snapshot
nation.” Not
only is Mr.
Lindner’s
dream now
a thriving
reality, UC
is taking his
vision to
the world
beyond.
The next
step in the
college’s ascension and path to
preeminence is the construction of a
new state-of-the-art learning facility.
As we roll out the building plans,
it is important to recognize our
donors and advocates who helped
make this project a reality because of
their dedication and commitment.
The Lindner Leadership
Committee (LLC) was formed
as a coalition of long-standing
supporters and business leaders
throughout the country who provide
UC with perspective, advocacy
and philanthropy. On behalf of the
Lindner College of Business, we
thank the LLC for advancing this
mission-critical priority.
To keep pace with the burgeoning demand for online
programs, the Lindner College of Business launched
two new online initiatives during the 2015-16 academic
year. For its online MBA students, Lindner now offers a
specialization in marketing, and in partnership with the
University of Cincinnati College of Pharmacy, Lindner
now offers online courses in the Pharmacy Leadership
master’s program and in its graduate certificate program.
LINDNER
Steve Rosfeld
The University of Cincinnati Lindner College of
Business may have only launched its graduate online
offerings within the past three years but you certainly
wouldn’t know it based on the rankings its programs have
received within the past year.
The University of Cincinnati online MBA program was
recently ranked one of the Top 15 online MBA programs
in North America by CEO Magazine and it was also
ranked among the Top 35 online MBA programs in the
United States by multiple media outlets, including U.S.
News World Report.
Not to be outdone, the University of Cincinnati online
Master of Science in Taxation was recently ranked the No.
4 graduate online taxation program in the country by U.S.
News World Report.
National accolades such as those mentioned above
have driven strong online enrollment growth in the
University of Cincinnati’s MBA program, its Master of
Science in Taxation, its Master of Health Administration
program, its Master of Informatics and its various
graduate business certificates. Enrollments across all
online business offerings spiked 51% from 2,693 in
2014-15 to 4,073 in 2015-16. These enrollments include
students from 30 different states across the country.
National Accolades and Enrollments
O n l i n e
Enrollment
+51%
Growth over the previous year
ONLINE PROGRAMS
States
30Students who attend Lindner
online classes Different
Top 5
RankedAmong Graduate Online
Taxation Programs by U.S.
News World Report
2015-2016
Top 15
Ranked
Online MBA
program in
North America
by CEO Magazine
Top 35
Ranked
Fully-online
MBA program
by U.S. News
World Report
When the University of
Cincinnati’s Carl H. Lindner College
of Business was founded in 1906,
its leaders believed that it would
contribute to the economic health of
the region. At the time, it was hard
to imagine the regional, national
and global impact that the Lindner
College of Business would make
more than 100 years later.
Today, the Lindner College of
Business is a magnet of innovation
recruiting top student and faculty
talent locally, nationally and globally.
UC and its Lindner College of
Business is the top supplier of an
educated regional workforce and a
creator of knowledge that is
contributing to the 21st century’s
greatest opportunities.
With its extraordinary recent
growth and fast-emerging national
status, Lindner has the opportunity
to catapult the University into a
role of preeminence in business
education. Carl H. Lindner, Jr.,
the former chairman of American
Financial Group for whom the
college was named, once said, “My
dream is to put UC’s business college
on the map as one of the finest in the
DEVELOPMENT Supporting the Path to Preeminence
John,BBA’71,HonDoc’11,andEileenBarrett
Chairman, President and CEO,Western
Southern Financial Group
John, BBA ’85, and Susan Berding
President, American Money Management Group
El, BBA ’54, and Elaine, BSED ’54, Bourgraf
Chairman, Ferno
Drew and Wendy Boyd
Executive Director, MS-Marketing Program
Lindner College of Business
Phil, BBA ’89, and Lela, BSED ’91, Collins
Managing Director, Orchard Holdings
Member, UC Board ofTrustees
Bob, BBA ’73, Hon Doc '14, and Rose Fealy
FounderandManagingDirector,LimerickInvestmentsLLC
VP-FinanceAdministration/CFOMuseumofScienceand
Industry,Chicago
Along with transforming the
learning experience by supporting
this new state-of-the-art facility,
our donors continue to leave their
mark by supporting other vital
priorities of the Lindner College of
Business.
Lindner's ascension will continue
with the ongoing philanthropic
support for scholarships, student
programs, and faculty. There is
plenty of work ahead on this path
to preeminence, and we ask for
your support and engagement in
this historical effort.
To learn more about how to get
involved in the building project or
to make a donation, please contact
Steve Rosfeld, senior director of
development, at 513-556-5605 or
steve.rosfeld@uc.edu.
Make an Impact
LINDNER LEADERSHIP COMMITTEE (as of August 2016)
Tim, BBA ’80, and Sarah Fogarty
CEO,West Chester Protective Gear
John Goering, BBA ’56, MBA ’60, Hon Doc ’05
Tim and Janet, BSN ’92, Johnson
Chairman, Johnson Investment Counsel
Bill, BBA ’76, MBA ’76, JD ’79, and Joan Keating
Partner, Keating, Muething Klekamp
Bob, BBA ’78, and Cathy, BBA '78, King
Marvin Kolodzik, BBA ’59
Lou, BBA ’68, and Joan Lauch
President, KBM, Inc.
Jerry, BBA ’73, and Rita Leamon
Chairman, AmeriCares
John, BBA ’70, and Janice Lewis
Lindner Student Association
Tom, BBA ’70, and Pam, ABA ’67, BAH ’71, Mischell
Member, UC Board ofTrustees
Troy, BBA ’91, and Michele, BSN ’92, Neat
SeniorVicePresident,MerrillLynchWealthManagement
Jackie Neumann, BBA ’71, MBA ’75
Bill, BBA ’89, and Lisa Ogle
CEO, Koupon Media
Kirk, BBA ’90, and Jacki Perry
President of Brand Solutions, Google
Doug, BBA ’79, and Holly Roeder
Managing Director, Financial Services Advisory Risk and
Regulatory Practice, PricewaterhouseCoopers
Dick, BBA ’74, Hon Doc '09, and CorneliaThornburgh
Vice Chairman, Corsair Capital
Chair of the Board ofTrustees,Trinity College (Cornelia)
Steve, BA ’66, MBA '68, Hon Doc '06, and KathyWilson
Make a Gift Now
Foundation.uc.edu/Give
21. Carl H. Lindner College of Business
Carl H. Lindner Hall
PO Box 210020
Cincinnati, Ohio 45221-0020
Connect with Lindner
business.uc.edu
/LindnerCollege
@LindnerCollege
University of Cincinnati
Carl H. Lindner College of Business
SUPPORT UC. TRANSFORM LIVES.
uc.edu/give
The Lindner College of Business
taught me to approach challenges
from a macro perspective through
a deeper understanding of how my
tasks help fulfill my company’s overall
strategy.
Diego LasernaTovar, MS '15, MBA '16
Financial Analyst, US Playing Cards
My Lindner MBA
To connect with Lindner students for
internships, co-ops or full-time positions,
visit hirelindner.com
