Testimonials are the most effective way to prove that you are trusted and valued. So why don’t more people gather and use testimonials?

1. The Art of Asking
for Sales Testimonials
with Mike Anderson

2. Testimonials are the
most effective way to
prove that you are
trusted and valued.
So why don’t more
people gather and use
testimonials?

3. We’re all busy… and few
people know how to ask
for a testimonial,
without feeling like
they’re fishing for a
compliment.

4. 10 Tips
Using testimonials as part of your sales strategy:
1 Set your radar to capture compliments
when they’re given.

5. 10 Tips
Using testimonials as part of your sales strategy:
2 Ask clients how satisfied they are
with your service.

6. 10 Tips
Using testimonials as part of your sales strategy:
3 “Tell Me More” are three powerful words
to follow up a compliment.

7. 10 Tips
Using testimonials as part of your sales strategy:
4 Ask them to make the compliment more
tangible.

8. 10 Tips
Using testimonials as part of your sales strategy:
5 Make it easy for them by providing a
short summary they can edit.

9. 10 Tips
Using testimonials as part of your sales strategy:
6 Make it easy for them by being specific
about what to focus on.

10. 10 Tips
Using testimonials as part of your sales strategy:
7 Thank them. That day.
Right then. Before you forget.

11. 10 Tips
Using testimonials as part of your sales strategy:
8 Contract about how you would like
to share the testimonial.

12. 10 Tips
Using testimonials as part of your sales strategy:
9 Ask if they could cut and paste the
testimonial on LinkedIn.

13. 10 Tips
Using testimonials as part of your sales strategy:
10 Use it! Anyone can claim to have satisfied
customers. You can prove it.

14. Want to learn more?
FOR SALES PROFESSIONALS