CDMC slide on Avengers And Social Media

1. THE AVENGERS AND
SOCIAL MEDIA

2. I am a Social Media professional, and a
hardcore Avengers fan. So, I wondered –
which Social Media site could be compared
to which Avenger hero? Valid question,
don’t you think?

3. Facebook as the HULK

4. Similarities between Facebook and Hulk
FACEBOOK
• Biggest social network
• No. of users 1.71 billion
• 70% of it’s users outside USA
HULK
• Big
• Ugly
• Unfriendly
Facebook has been accused of sharing data with third parties and other security issues
which makes it lose credibility

5. Slide share as the Black Widow

6. Similarities between Slideshare and Black Widow
Slideshare
• Has lots of information
• Very powerful alone
• Stands as a support for others
Black Widow
• Spy
• Martial arts expert
• Crack sniper
Now, Slideshare has been acquired by LinkedIn so it has acquired more power.

7. Google plus as Loki

8. Similarities between Google Plus and Loki
Google Plus
• Limited user
• No. of users 300 million
• Struggling
• Average use
Loki
• Giant
• Physical attributes
• Cheating
• Arrogance
• Lonely
This is Google’s third effort to get into the world of social media but Google plus is still a loner.

9. Renren as Captain America

10. Similarities between Captain America and Renren
Renren
• Fierce
• Mighty
• No. of Users 219 million
Captain America
• Veteran
• Restricted
Like Captain America, Renren is a fierce local contender to the all mighty Facebook,
however is still in its nascent stage and is not open for the world and the worst part is the
tag, “Made in China and to be used only in China”.

11. WordPress as the Iron man

12. Similarities between WordPress and Iron Man
WordPress
• Like the Iron Man
• Ready to change
• No. of users 37 million
• No major rivals
Iron Man
• Genius
• Armor
• Tech-savvy

13. Twitter as Thor

14. Similarities between Twitter and Thor
Twitter
• Invincible
• Fast
• Agile
• No. of users 313 Million
Thor
• High resistance
• Invulnerability
• Keen senses
• Faster than light.
• Strength
• Speed
It’s one of the fastest growing networks & has two major features which help in
making faster connections, RT and Followers.

15. LinkedIn as The Thing

16. Similarities between LinkedIn and The Thing
LinkedIn
• Connect
• Inflexible
• No. of users 106 Million
The Thing
• Strong
• Solid
• Inflexible
• Ugly
• Powerful
Now after acquiring lynda we can expect some other changes as well to this behemoth.

17. Flickr as Nick Fury

18. Similarities between Flickr and Nick Fury
Flickr
• Amazing
• Fades
• No. of users 92 Million
Nick Fury
• Athletic
• Seasoned
• Expert
• Boxer