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Typographic best practices for
    classroom materials

               Cameron Romney
                Center for Foreign Language Education

                        Momoyama Gakuin University

                             (St. Andrew’s University)

                                  April 24, 2011
Agenda
• Typography basics

• Issues for L2 learners

• Best practices for classroom materials

• Recommended Typefaces (fonts)
Typeface vs. Font
“The font is the cookie
cutter, and the typeface
   is the cookie.” (p. 29)
                      Felici (2003)
Why should you care?
Typographic effects on readers
 •    Motivation
  Smiley (2005); Misanchuk (1992); Bell & Sullivan (1981)



 •    Comprehension
  Gasser, Boeke, Haffernan, & Tan (2005); Romney (2006); Smiley (2005); Walker (2001), Hoener, Salend & Kay (1997); Garofalo (1988),
  Lewis & Walker (1989)



 •    Recall
  Gasser, Boeke, Haffernan, & Tan (2005); Smiley (2005); Lewis & Walker (1989)



 •    Efficiency/Speed
  Smiley (2005); Hoener, Salend & Kay (1997)
“...more easily perceiving ... text on a
page ... less attentional resources are
required for the process of reading. More
attentional resources can then be
devoted to attending to the message in
the text, which results in deeper
processing and an easier recall of the
information presented.” (p. 185)

                  Gasser, Boek, Haffernan & Tan (2005)
Serif and Sans-serif

Bowley (2009), Bringhurst (2004), Craig (1990), Felici (2003), Kirsanov (1998),
Lupton (2004), Madison (2003), Miller (2002), Misanchuk (1992), Romney (2004),
Walker & Reynolds (2003),White (2002), Williams (2008), etc.
EM EM
Legibility vs. Readability
EM EM
L2 Learners
LC l and UC I
LC d, b, q and p
Lowercase i and j
Lowercase c and o
Lowercase f and t
Double story minuscules




      Images from Wikipedia
Best Practices
Best Practice #1




Use the font students
 are FAMILIAR with
“people most easily read material
printed in the typefaces with
which they are most familiar.” (p. 32)

                  Hoener, Salend & Kay (1997)
Copyright page
Identifont & WhatTheFont




 www.identifont.com   http://new.myfonts.com/WhatTheFont
                              (includes an iPhone app)
Best Practice #2




set the typeface at a
    LARGER size
• Less skilled readers benefit from larger text
                      Carter, Day & Meggs (2006); Petterson (1989)



• 9-12 pt is standard for adults
                                       Carter, Day & Meggs (2006)



• 18 pt for 1st grade, 14 pt for 3rd grade, 11 pt
  for 6th grade
                                      Hoener, Salend & Kay (1997)
Best Practice #3



Use a font with good
    LEGIBILITY
“...it has long been an article of
faith that serifed typefaces are
easier to read than san serif”

                            Felici (2003)
Best Practice #4



   Don’t forget the
PRINTING & COPYNG
Best Practice #5



Use fonts with
 PURPOSE
Example
“...you should never put two sans
serif typefaces on the same page,
and you should never put two serif
typeface on the same page” (p. 175)

                         Williams (2008)
Recommended
                Typefaces
    Serif                  Sans Serif

•   Georgia            •   Verdana

•   Lucida Bright      •   Tahoma

•   Bembo Schoolbook   •   Helvetica Textbook
Georgia




Image from Identifont
Lucida Bright




 Image from Identifont
Bembo Schoolbook




   Image from Identifont
Verdana




Image from Identifont
Tahoma




Image from Identifont
Helvetica Textbook




   Image from Identifont
Typographic best practices for
    classroom materials

               Cameron Romney
                Center for Foreign Language Education

                        Momoyama Gakuin University

                             (St. Andrew’s University)

                                  April 24, 2011

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Typographic best practices for classroom materials

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