Yearly benchmark presentation to track growth of New Braunfels and Comal County. Includes statistics like sales tax growth, per capita growth, population, building permits and real property valuations. For more information, contact at info@buildnb.org

1. 2011 Benchmark Study
Presented by

2. Population Estimates
City of New Braunfels
60,054
60,000
58,575
57,740*
Population increased 56,595
37% since 2003,
55,000
averaging an increase 54,445
of 6% a year
50,000
48,148
45,730
45,000 43,680
41,904
40,000
2003 2004 2005 2006 2007 2008 2009 2010 2011
* Represents true US Census number, years 2003-2010 were estimates only
Source: Office of State Demographer

3. Population Estimates
State of Texas
25,000,000
25,010,235
24,500,000
24,105,417 25,145,561 *
24,000,000
24,697,574
23,500,000 23,834,206
23,000,000 23,047,143
22,500,000 22,293,020 Texas population has
grown 15% in the last
22,000,000 22,678,651 9 years
21,500,000 22,016,911
21,000,000
20,500,000
20,000,000
2003 2004 2005 2006 2007 2008 2009 2010 2011
* Represents true US Census number, years 2003-2010 were estimates only
Source: Office of the State Demographer.

4. Per Capita
Commercial Investment
$3,500.00
9 year per
capita
$3,000.00 $2,996.19
investment
$2,500.00
average $2,581.01
equals
$1,623 $2,227.67
$2,000.00 $1,809.40
$1,500.00
$959.06 $1,127.98
$1,000.00 $909.05
$1,159.14
$840.39
$500.00
$0.00
2003 2004 2005 2006 2007 2008 2009 2010 2011
Figures shown represent January through September data only
Source: Greater New Braunfels Chamber of Commerce, Economic Indicators

5. Real Property Valuation
City of New Braunfels
3,500,000,000
Residential
property valuations $2,998,434,994 $3,085,549,668
3,000,000,000
grew a little over $2,918,874,701
2% in 2011. $2,871,763,424
2,500,000,000 $2,494,651,311
$2,156,576,566
2,000,000,000 Residential
1,853,583,947
1,680,699,408 Commercial
1,500,000,000 1,534,603,320
Industrial
1,000,000,000
500,000,000
0
2003 2004 2005 2006 2007 2008 2009 2010 2011
Source: Comal /Guadalupe Appraisal Districts.

6. Median Household Income
$70,000 City of New Braunfels
had a 62.5% increase
since 2003
$60,000
$50,000
$40,000
$30,000
$20,000
$10,000
$0
2003 2004 2005 2006 2007 2008 2009 2010 2011
City of New Braunfels Comal County San Antonio Metro Texas
* 2003, 2004 and 2005 represent Effective Buying Power (EBI). From 2006, Median Household Income replaced EBI and
is based on the previous year's statistics.
Source: Alamo Worksource, Canyon Lake Area Board of Realtors

7. Unemployment Rate Comparison
10
9.7 9.6
9
8.8
8.3 8.4
8
8 7.9
7.1 7.2 USA
7
6.4
Texas
6.1
6 5.9 5.8 SAMetro
5.1 5.1 City
5 4.6 5
4.9 4.7
4.5 4.2 4.3
4
3.7 3.7
3.1
3
2005 2006 2007 2008 2009 2010 2011

8. City Employment
30,000
28,636
27,500
27,576
26,267
26,990
Employment rose by
25,000
1,060 in 2011 vs 2010,
or by 3.84%
23,121 24,131
22,178
22,500
21,924
21,625
20,000
2003 2004 2005 2006 2007 2008 2009 2010 2011
Source: Texas Labor Market Review.

9. City Property Tax Statistics
$5,000,000,000
Taxable value up
$1.9 billion since $4,040,231,620
$4,000,000,000 2003, or increase of
90.92% $3,851,684,436
$3,924,990,113
$3,188,132,387 $3,664,362,284
$3,000,000,000
$2,887,276,684
$2,468,296,829
$2,116,176,457
$2,263,802,806
$2,000,000,000
$1,000,000,000
2003 2004 2005 2006 2007 2008 2009 2010 2011
Tax rates for above mentioned dates are as follows: 2003 (0.3711), 2004 (0.448329), 2005 (0.425614), 2006-2009
(0.409862)
Source: Comal /Guadalupe Appraisal Districts.

10. Number of New Business Meters
180
167 165
160
140
119
120
101 105 115
100
104
80 76
77
60
40
20
0
2003 2004
2005 2006
2007 2008
2009 2010
Average of 114 new meters each year 2011
Source: New Braunfels Utilities

11. Sales Tax Revenue Receipts
$17,000,000 16,601,419.17
$15,373,969
$14,858,593
$15,000,000 $14,589,389
$13,980,444
$13,000,000
$12,213,879
$11,000,000 $10,513,239
$9,000,000 $8,470,436
$8,662,515
$7,000,000
2003 2004 2005 2006 2007 2008 2009 2010 2011
Source: Comptroller of Public Accounts

12. Commercial Industrial Tax Value
$1,200,000,000 $1,168,211,493
$1,140,363,912
$1,099,244,346
$1,117,647,247
$1,000,000,000
$956,593,459
$874,145,502
$800,000,000 $752,504,322
$704,161,078
$679,735,640
$600,000,000
$400,000,000
$200,000,000
2003 2004 2005 2006 2007 2008 2009 2010 2011
Source: Comal /Guadalupe Appraisal Districts.

13. Building Permit Values
City of New Braunfels
$140,000,000
$120,000,000
$100,000,000
$80,000,000
$60,000,000
$40,000,000
$20,000,000
$0
2003 2004 2005 2006 2007 2008 2009 2010 2011
1. Single Family 2. Multi Family 3. Commercial 4. Other
Source: Comal County Engineer’s Office; City of New Braunfels, Planning Dept.

14. Available Office Space
700,000
631,624 636,924 644,574
600,000
573,824
500,000 504,717
446,336
416,136 420,736
400,000
300,000
200,000
129,711
100,000 97,594 96,167 86,772 90,840
44,891 45,299 31,749
0
2004 2005 2006 2007 2008 2009 2010 2011
Available Office Space (in sq. ft.) Office Space
Absorption continues to increase, by 42% while office space continues to expand

15. New Primary Jobs
1500
1449
1300
1100
Average of 741 new
jobs created each
year, 65% increase
900 since 2010. 878
700 781
699 613
567
521 632 527
500
2003 2004 2005 2006 2007 2008 2009 2010 2011