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Resumes, Cover Letters, and Applying Online

  1. Resumes, Cover Letters & Applying Online brought to you by Bruce A. Bennett Career Coach Corner January 4, 2023
  2. 2 Introduction & Notes for Workshop Introduction MCWN Volunteer since 2010 & Contractor from 2018 Career Coach Corner Blogger & Presenter B² Discuss LinkedIn Podcaster General Notes for Today My contact info is on last slide Presentation file available on SlideShare Workshop is interactive, Q/A & Parking lot Red Arrows Social Media Revolution
  3. 3 Outline for Workshop Today Resume Different Formats Components General Points & Mistakes Fine Tuning Your Resume Cover Letters Standard Format Comparative Style Applying On-line Applicant Tracking Systems (ATS) Identify specific ATS vendors
  4. 4 Goals for Workshop Goals Identify core elements of resume and cover letter Restate job responsibilities into STARs Use of Job Boards and Employer ATS Know Thyself – Personal Intelligence
  5. 5 Resources Available On-line
  6. 6 Resources Available On-line
  7. 7 Not all Resumes are Created Equal Paradigm for job search changed radically One resume does not work Customize resumes to fit job posting Keywords from description must be in resume Self Awareness
  8. 8 Not all Resumes are Created Equal
  9. 9 Not all Resumes are Created Equal What do you want? Identify five job titles Determine target companies Research what skills are needed for those jobs Create a spreadsheet with 3 columns List your skills and which skills are required Ascertain any shortfalls Decide on how to address issue Education, Volunteer or Training? Catherine Breet Byers suggests 3 simple steps
  10. 10 Resume Formats Chronological Details work experience history by dates Most common & widely accepted Functional Highlights skills and expertise Infographic Graphic, colorful, & creative Marketing, graphics designer & graduates Main drawback is not ATS friendly format Plain Text
  11. 11 Resume Formats Chronological Resume Format Functional Resume Format Infographic Format Plain Text Format Plain Text Format File
  12. 12 Resume Components Contact information Name Address (printed vs. digital) Phone number Provide only one phone number, not labeled Use format 234-567-9876 Email Update email from AOL or Yahoo Provide a Gmail address to be more “current” LinkedIn URL
  13. 13 Resume Components Career or Professional Summary Elevator speech scripted out Skills, Keywords or Buzzwords and phrases relevant to industry & skills Work Experience Company, Job Title and Dates (Month/Year) Description about company and/or URL if not easily recognised Achievements, not duties or responsibilities Previous performance appraisals helpful More bullets for current position STARs or CARs
  14. 14 Work Bullets - Experience Metrics Maintained accounting records for AR and AP Managed 1,000+ AR & AP accounts working directly with CFO Answered the phone Resolved customer issues through inbound calling system, averaging 60 calls a day Sold computers and printers to customers Practiced consultative sales techniques to provide customers with their hardware & software needs Managed and supervised 10 staff members Coached and developed 22 direct reports into supervisory role positions
  15. 15 Resume Components Bullet points should have an action verb Use the right action verb to make a difference Use MS Word Thesaurus, highlight word and press Shift F7 Bloom's Taxonomy Action Verbs
  16. 16 Resume Components Education College Degree, Activities, or GPA if recent grad Acceptable to omit year from education Continuing Education Seminars, Workshops, Special training Military Experience Rank, Duties, Responsibilities, Relevant Experiences Technical or Computer Skills Community Activities Volunteer Experience
  17. 17 General Points White space Two pages maximum Consistent sans serif font type Header font size 15, rest of resume font size 11 Print pages on standard paper 20# or 32-36# resume paper Amanda Augustine Suggests Resume Advice Andrew LaCivita - 3 Steps to a Perfect Resume
  18. 18 Typical Resume Mistakes Typos Objective References available upon request ABC’s of references Providing a Home and Cell phone number 25+ years of experience Putting a 3 page resume on 2 pages Distracting formats and/or fonts Overused stale terms Responsible for or Duties include
  19. 19 Fine Tune Your Resume Chrome extension –
  20. 20 Fine Tune Your Resume Grammarly as Microsoft addin
  21. 21 Fine Tune Your Resume These websites help refine your resume Match your key skills with job description Empower you to get past ATS robots This is How Job Scan Works
  22. 22  - Five scans per month
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  26. 26 – ATS Tips
  27. 27 – ATS Tips
  28. 28 – ATS Tips
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  36. 36 SkillSyncer
  37. 37 SkillSyncer
  38. 38 SkillSyncer
  39. 39 SkillSyncer
  40. 40 SkillSyncer
  41. 41 SkillSyncer
  42. 42 SkillSyncer
  43. 43 Cultivated Culture
  44. 44 Cultivated Culture
  45. 45 Cultivated Culture
  46. 46 Cultivated Culture
  47. 47 Cultivated Culture
  48. 48 Cover Letters Cover letters beg the question - to include or not to include?
  49. 49 Cover Letters Cover letters beg the question - to include or not to include?
  50. 50 Cover Letters A recent Ladders article stressed several changes in hiring practices post Covid-19 Recruiters say if you don’t do this, you may as well not apply for the job Survey by TopResume revealed these findings A cover letter is more likely to be read - 48% Candidate’s thank you note is more significant - 68% Employment gaps no longer have red flag - 87%
  51. 51 Cover Letters What function does it serve? Introduce yourself to the recruiter State your interest in the position Relate why you are a good fit How to write a cover letter by ZipJob
  52. 52 Cover Letters Provides additional means of communication Identify existing employee for a referral Why Company or position interests you Relevant experience or industry knowledge Gaps in employment, e.g. care for elderly parents Bullet points to highlight skills No more than a few paragraphs
  53. 53 Cover Letters Types of Cover Letters Traditional format Comparative format Pain Letter by Liz Ryan 4 Sentence Cover Letter by Andrew LaCivita
  54. 54 Traditional Cover Letter Example Header information matches resume
  55. 55 Traditional Cover Letter Example Bullets and closing statement
  56. 56 Traditional Cover Letter Example
  57. 57 Comparative Cover Letter Example Comparative Cover Letter
  58. 58 Simple Cover Letter Template Hallmark Data Systems Attn: Julie Jones, HR Manager Phone: 847-999-9999 Web: Dear Ms. Jones, LinkedIn alerted me to the Senior Client Relationship Manager position, Job ID# 53635 which is a great match with my experience. I have extensive management, operations, client service, and relationship building experience that would benefit Hallmark Data Systems. My work at Lodestar Research utilized BPA Worldwide Brand Reports to evaluate B2B publishers as prospective clients. I look forward to discussing how my background is a match for this opportunity. Regards, Bruce
  59. 59 Applicant Tracking Systems - ATS
  60. 60 What is an ATS? Human Resource Information System (HRIS) Vast majority of major companies use an ATS Software that enables the electronic handling of HR documentation Cradle to grave capability Tracks hiring compliance for company Taking the human out of Human Resources
  61. 61 How Does an ATS Work Scans resumes to qualify candidates Parses your resume into the system Performs data mining and collecting Matches keywords in job description Analyzes responses to screener questions Ranks candidates by resumes & responses
  62. 62 How Does an ATS Work Can manage many tasks Identify top candidates/Reject unqualified Send applicant emails Schedule interviews Onboarding process Tracks reviews, promotions, terminations
  63. 63 ATS Pitfalls Many ATS cannot read PDF, unless specifically directed to submit PDF, submit a docx Word Docx not Doc format Resume templates Cannot read tables or multiple columns Cannot read wording in header & footer Misspelled words are not recognized
  64. 64 ATS Pitfalls Single column format using left justification Avoid borders, lines and underline usage Serif fonts are not accurately read Times New Roman Sans Serif fonts are better Arial, Helvetica, Cambria, Gotham, Trebuchet MS, etc. Size does matter - 11 or 12 pt font is better Margins of 1” preferred, .75” at the maximum
  65. 65 ATS Resume Friendly Tips Use standard terminology for section titles Work Experience not Career Achievements Education not Professional Training Name document for relevant position BruceBennettManager.docx, not resume.docx Use full name instead of acronym ION Interactive Opinion Network, then (ION)
  66. 66 Applicant Tracking Systems
  67. 67 Applicant Tracking Systems
  68. 68 McHenry County Employer ATS
  69. 69 McHenry County Employer ATS
  70. 70 McHenry County Employer ATS
  71. 71 McHenry County Employer ATS
  72. 72 McHenry County Employer ATS
  73. 73 McHenry County Employer ATS
  74. 74 Upload Your Resume On-line Glassdoor - Indeed - ZipRecruiter - Careerbuilder - Monster - Dice - Mashable - Slideshare - JobServe - O*NET Online - Stella - University & College Career Centers
  75. 75 Find Jobs On-line See Previous Slide Corporate Website Facebook Twitter LinkedIn And many, many others!
  76. 76 Word Cloud A visual representation of your industry or career
  77. 77 Video & Blog Links Social Media Revolution - Catherine Breet Byers - Amanda Augustine - Andy LaCivita - Donna Svei, Avid Careerist - Zip Recruiter - Pain Letters - search/#310855967b44 – Andy LaCivita - ATS Do’s and Don’ts - 8 Resume writing tips - cpbs-cdbs/
  78. 78 Success Stories Kenya B. – Financial Industry Incorporated resume & job description scanning to get offered job Jim R. – IT Learned about Applying Online and was hired Liz F. – Graphics Designer Attended workshops, incorporated concepts and was hired Tom W. – Customer Service Professional Attended workshops and was hired after three interviews Michael B. – Marketing Incorporated my recommendations from workshops I want to add your name to the list!
  79. 79 McHenry County Workforce Network January Calendar of Events & Services Personalized Job Search Assistance Services To sign up, request the professional directly by email Resume Critique 30-45 minute sessions Dean Eitel January 9 & 23 10:00 - 12:00 Email: Resume Critique 30-45 minute sessions Kathy Hayhurst January Contact to schedule Email:
  80. 80 Upcoming Webinar Events Guide to a Winning Interview Monday January 9, 2023 from 10:00am to 12:00pm NTS Job Club - Making Lemonade Out of Lemons Wednesday January 11, 2023 at 1:00pm to 3:00pm Arlington Heights Memorial Library Job Search for Over 50 Thursday January 12, 2023 at 1:00pm to 2:30pm LinkedIn for Your Job Search Monday January 16, 2023 at 10:00am to 12:00pm LinkedIn Strategic Guidelines Wednesday January 18, 2023 at 10:00am to 12:00pm
  81. Feel free to connect with me on LinkedIn Bruce A. Bennett Mobile: 815-302-9552 Email: LinkedIn: Career Coach Corner Blog: Podcast: