1. Chapter
13-1
NooberMEDIA, Inc.
The World’s Largest Advertisement Search Engine.
Prepared by
Brian Parker
Founder, CEO
Executive Chairman
Board of Directors

2. Chapter
13-2
NooberMEDIA is an MPE (Multiple Platform Extension) that
is focused on combining all elements of the inter-web to
form a single powerful and enjoyable informational tool. To
put it blunt, we are a direct advertisement search engine.
We’re like Google, except the only information we display or
find is advertisement.
Our general focus is to fuse direct advertisement using the
virtual web-link of social networking. Instead of acting as a
social networking entity, incorporating indirect advertising
elements, we act as a direct advertising entity, using social
networking as an informational-ecosystem.
Description

3. Chapter
13-3
NooberMEDIA, Inc.
Corporate Information
Address: 9955 Buffalo Speedway
Ste. 20103
Houston, Texas 77054
Phone: (409) 939-6143
www.noobermedia.com
Incorporated in the state of Delaware – March 12, 2012
C-Stock Corporation – EIN # 800795118
Registration of .COM Domain Name – October 14, 2011
Certification of Domain – October 14, 2011
Texas Registration For-Profit File Number: 801668175 (Filed on October 12, 2012)
Trademark Serial Number: 85755262 (Filed on October 19, 2012)
Founder(s): Brian Parker

4. Chapter
13-4
Basic Analysis:
The Future of Direct
Advertisement

5. Chapter
13-5
What is Indirect Advertising?
Indirect Advertising is a selling method of diversionary ad placement. For example, the
make and model of a car in a big budget Hollywood movie. The camera pans over a
street and we see several cars, but we’re focused on the action… not the cars. In
regards to online advertisement, ads located on the left, right, top, and/or bottom of a
particular site is considered indirect advertisement. The key is to place ads in a place of
high visibility (Facebook, Yahoo!, etc.) with the hope that, at least, a small portion of
viewers or users will see and/or become interested in a product or service.
Indirect Advertising vs Direct Advertising
Is this method of advertisement successful? No! There is a
universal belief – from consumers and now advertisers – that it
doesn’t work. For example: General Motors pulled a $10M ad
account from Facebook, saying it was, “ineffective” and had
“little impact on consumers”.
What is the alternative? Direct advertisement! That’s what we
do! Simply put, we aim to go directly at the end-user (consumer)
by putting ads in an exclusive visual advertisement search
engine.

6. Chapter
13-6
Primary User: Our primary user is the first priority of our functioning business; the
client. We call the client a primary user because the client is the user or entity that
will primarily effect our revenue. The client is the advertiser. The advertiser is the
entity that will offer a product or service, intangible or tangible, to the secondary user
or end user.
- structure: company, corporation, organization, person
- example: McDonald’s, Starbucks, Subway, Burger King, Nike, Macy’s
Secondary User: The secondary user is the second priority of our functioning
business; the consumer. We call the consumer a secondary user because the
consumer is the direct object of functionality for our client. The purpose of function for
our client (primary user) is to introduce and/or sell their product to the secondary user
(consumer). Our goal is to help move (sell) the primary user’s product or
service.
- structure: men, women, teen, organization, business, city, government
- example: people or organizations shopping for products and services
Primary User vs. Secondary User

7. Chapter
13-7
1. Decipher advertisement market traits and trends.
2. Describe internal functionality and vision.
3. Detail senior management and employee base.
4. Provide analysis of revenue process.
5. Provide an IPO lead-up.
6. Identify projected liquidity (asset-based), solvency, and
profitability.
7. Provide in-depth analysis of projected (future) mergers
& acquisitions.
PowerPoint Objectives

8. Chapter
13-8
Market
Introduction
High costs w/
vague project-
ability
Slow infusion
Vast
competition w/
vague project-
ability
Creation of
users
Costs become
counter-optimal
Internal
deviation
Sales volume
declines
Market overload
and implosion
Sales volume
peaks
Maximization of
product
Evolution of
expected
profitability
IPO realization
and financial
stability
Competitive
pricing
Initial sales
volume
Profitability is
projected and
rising toward
potential
Low costs due
to competition
strategy
Growth Maturity
Saturation and
Decline
Market Traits

9. Chapter
13-9
Market Trends
Bull Market - increases investor confidence and investing in
anticipation of future price increases (capital gains).
Bear Market – shows general decline in the stock market over a
period of time. It is a transition from high investor optimism to
widespread investor fear and pessimism.
Market Top - shows that the market has simply reached the
highest point that it will, for some time (usually a few years).
Market Bottom - is a trend reversal, the end of a market
downturn, and precedes the beginning of an upward moving
trend (bull market).

10. Chapter
13-10
In the Bull Market – we expect to create a new environment for online
advertisement, creating a large pool of investors who are paying for a
direct-sales service.
In the Bear Market – we expect to maintain our clientele and force the
market to adhere to our strategy, primarily through our strong presence
and vacuum operation, thus reducing panic from shareholders.
In the Market Top – we expect to have no anticipated ceiling cap for the
market due to our strategy of direct online advertisement and selling,
thus creating an endless array cash flow.
In the Market Bottom – we expect to continue evolving and revolving
the market, providing finely tuned profitability and a stabilized market
trend, reverting to the Bull & Bear syndrome, consistently.
What we expect in the market…

11. Chapter
13-11
What is a SWOT Analysis? SWOT Analysis stands for Strengths, Weaknesses,
Opportunities, and Threats. We conduct this kind of analysis to reveal vital internal
and external features of any organization. In our case, we conducted a SWOT
Analysis on some 18 different companies and/or corporations.
A SWOT Analysis will determine:
 the strength of executive decision-making, thus focusing on financial gain and
market or sector positioning
 any weaknesses of executive decision-making, thus focusing on internal and
external effectiveness
 any opportunities that may be present or opportunistically not present for those
companies and/or corporations
 any threats that may directly harm the companies and/or corporations that may
have a positive or negative impact
We use this data, along with limitations (SLOT) of organizational functionality, to best
plan our approach into the market or sector.
…a few of the companies and/or corporations >>>
Why we conduct a SWOT Analysis…

12. Chapter
13-12
Google – SWOT Analysis
STRENGTHS
- 34,000 searches per second, 2 million searches per minute, 121 million searches
per hour, and 2 billion searches per day
- estimated value $86 billion (USD)dollars
- total advertising revenues were $28 billion (USD) dollars (2010)
WEAKNESSES
- 97% of Google’s revenue comes from advertising (indirect advertising)
- high turnover ratio at mid-level and senior-level management (always losing
exec’s to rivals)

13. Chapter
13-13
Facebook – SWOT Analysis
STRENGTHS
- completely integrated features of Web2.0 (one-stop shop/evolvable)
- great sociable (aesthetic) features like the “LIKE” button
- great marketing tool with an array of developer’s options
- vast potential, both, financially and fundamentally
WEAKNESSES
- 82% of Facebook’s revenue is indirect advertising
- doesn’t think outside the box (creating new methods of revenue and external
growth)
- over-valued on the public market (reflecting poor executive decision-making)

14. Chapter
13-14
Internal Functionality
What is internal functionality? Internal functionality describes the operational
planning and physical functions of all levels of the infrastructure of an
organization. The ability to best operate a business to its fullest potential lies in
the hands of its operators, planners, and senior management. NooberMEDIA is
well equipped with a dynamic senior management base that is fully capable of
seeing the corporation to its potential.
Hierarchy ranking for NooberMEDIA:
a. Board of Directors(external/internal)
b. Officer
c. Vice President
e. Executive Vice President
f. Director
g. Mid-Level Managers/Employees
h. Lower-Level Managers/Employees

15. Chapter
13-15
Founder, Chief Executive Officer, and Executive Chairman of the Board – Brian Parker
Chief Business Development Officer – Mandy Thompson
Chief Operating Officer -
Chief Financial Officer – Mark Patterson
Chief Technology Officer – Jonyt Meyer
Vice President of Human Resources & Recruiting – Richard Bolf
Vice President of Marketing – Terry Straub
Vice President of New Product Development – Allen Osei
Vice President of Systems Operations
Vice President of Accounting
Vice President of Financial Analysis/Planning
Vice president of U.S. Operations
Vice President of International Operations
Vice President of American Sales
Vice President of International Sales
Vice President of Universal Advertisement
Senior Management

16. Chapter
13-16
Director of Application Design
Director of Application Development
Director of System Test & Integration
Director of Operations & Maintenance
Director of Systems Engineering
Product Design Manager – Derek Muller
Platform Development Manager – Matthew Parker
Hardware Maintenance
Software Maintenance
New Design
Source Code Development
Design Deployment
Senior UX Designer – Luis Diaz
Senior UX Designer – Michael Sefer
Engineer (Aesthetics)
Engineer (Aesthetics)
Technology

17. Chapter
13-17
Director of U.S. Accounting Services
Director of International Accounting Services
Director of Planning
Director of Pricing
Director of Cost
General Ledger (Domestic)
Accounts Receivable (Domestic)
Accounts Payable (Domestic)
Payroll/Benefits Manager (Domestic)
Travel (Domestic)
General Ledger (International)
Accounts Receivable (International)
Accounts Payable (International)
Payroll/Benefits (International)
Travel (International)
Senior Financial Assistant
Finance

18. Chapter
13-18
Director of U.S. Procurement
Director of U.S. Client Services
Director of U.S. User Services
Director of International Procurement
Director of International Client Services
Director of Security (Domestic)
Director of Security (International)
Operations Liaison (Domestic)
Operations Liaison (International)
Market Analyst - Southwest U.S. Territory
Market Analyst - Northwest U.S. Territory
Market Analyst - Northeast U.S. Territory
Market Analyst - Southeast U.S. Territory
Market Analyst - Far East Territory
Market Analyst - United Kingdom Territory
Market Analyst - Central Territory
Operations

19. Chapter
13-19
Director of North America (Sales)
Director of Central America (Sales)
Director of South America (Sales)
Director of United Kingdom (Sales)
Director of Africa & Middle East (Sales)
Director of Far East (Sales)
Director of Account Management (U.S.)
Director of Account Management (International)
Director of Advertising (U.S.)
Director of Advertising (International)
Director of Marketing (U.S.)
Director of Marketing (International)
Director of Training (U.S. Sales & Account Management)
Director of Training (International Sales & Account Management)
Director of Training (Global Advertising)
Director of Training (Global Marketing)
Business Development

20. Chapter
13-20
Direct Advertisement
How will we make money?
The process is simple, in terms of functionality. We are an Advertisement
Search Engine (Visual Search Database) that allows end-users (consumers)
to search for ads from our primary user (clients/companies/corps).
Each logo is placed into our
search engine, via first-come-
first-serve. The logo’s are
clickable with routing links to
the clients’ home.
The End User clicks on the
logo’s and will visit the home
site, view the ad, and/or save
the logo to their own personal
MY HOME page.
Primary user signs up for a
direct advertisement account.
The account is called a
MASTER ACCOUNT. Each
account costs $1 million (USD).
The End User will have the
option to share (Facebook,
Twitter, etc.) information with
friends about the ads, creating
more interest.

21. Chapter
13-21
How does the site work?
You simply
click on any
logo.
Don’t see who you’re looking for? Just
type in the name of the company or
corporation and search for their ads.
You can click to visit the website or
just quickly read the ad. If you like
what you see, you can click to send the
logo to your MY HOME page.
Visit Site
It’s Big Boy Week at
McDonald’s!
Buy any Big Mac Meal and
get another Burger Meal,
of equal or smaller size,
FREE!
U.S. locations only
August 20th – August 27th
Send to My Home

22. Chapter
13-22
Simply put, we want our clients to be successful.
What’s in it for the client?
The client shall expect
to see a rise in the sell
of their products and
services. The goal is to
expect increased
consumer consumption. The client will receive
shares of the
corporation. The shares
shall be of Class A,
Class B, and Preferred
Stock class.
The client will have 24/7
attention of their account
manager. They will have
the option to update their
advertisement at any
time they deem
necessary.
The client will make
money from its
competitors. Each
account, sold, will reward
preferred shareholders
with dividends.

23. Chapter
13-23
An initial public offering (IPO) or stock market launch is a type of public offering where shares of stock in a company
are sold to the general public, on a securities exchange, for the first time. Initial public offerings are used by
companies to raise expansion capital, to possibly monetize the investments of early private investors, and to become
publicly traded enterprises.
OUR MISSION
(1) Develop an impressive management and professional team
(2) Grow the company's business with an eye to the public marketplace
(3) Obtain audited or auditable financial statements using IPO-accepted accounting principles
(4) Clean up the company's act
(5) Establish antitakeover defenses
(6) Develop good corporate governance
(7) Create insider bail-out opportunities and take advantage of IPO windows
Projected IPO filing date: March 13, 2017 (Monday)
Initial Public Offering (IPO) Lead-Up