9. Fitness requires training, which
means having the right team and
the right plan.
The most effective teams are
typically small teams, with
specialists working to a shared
goal.
10. Fitness requires training, which
means having the right team and
the right plan.
The most effective teams are
typically small teams, with
specialists working to a shared
goal.
What if instead of writing about high-
metabolism marketing we tried it?
11. 4 lessons from 4 experiments
in high-metabolism
marketing.
20. 1,600 tweets
Results. 3+1 people 18,000 pageviews
Visitors from 85
countries
@bmorrissey,
idea + writing
$42.68 budget
Coverage in
@andjelicaaa,
made an intro BetaBeat, Boston
Business Journal,
Geekosystem,
@fouhy,
BuzzFeed, The
designer + developer
Denver Egotist,
Adweek,
@b3nroth,
publications in
tech Turkey and Japan