Dr. Bharat Lall oversees hotel purchase negotiations and management operations in his role as chief executive officer and president of Pinnacle Hotels USA. Throughout his tenure at Pinnacle, Bharat Lall, MD, has created a multi-property enterprise focused on numerous aspects of the hospitality industry.

1. Bharat Lall

2.  Dr. Bharat Lall oversees hotel purchase negotiations
and management operations in his role as chief
executive officer and president of Pinnacle Hotels USA.
Throughout his tenure at Pinnacle, Bharat Lall, MD,
has created a multi-property enterprise focused on
numerous aspects of the hospitality industry.
Just as countless other industries experience changing
trends each year, so too does the hospitality industry.
With recent technological advancements, the hotel
sector has experienced radical changes in everything
from day-to-day operations to client booking services.
A number of these transformations will have a
significant impact on the industry in 2016.

3.  This year, increased mobile device use will influence
hospitality marketing more than ever. With just over
half of all travelers expected to book vacations via
mobile devices in 2016, hotel companies will need
improved strategies to reach and bring in new
customers. As a result, email marketing, single-click
booking, and click-to-call services may become more
popular.
As in previous years, 2016 will see an increase in
customer-facing interfaces that will change the way
travelers shop for vacations. Within the global market,
services such as WorldMate and SkipLagged will likely
grow in prominence due to their use of integrated,
easy-to-use vacation planning services.