A quick look at some of the great capital raising myths that no investor will ever tell you about. Entrepreneurs are continually mislead about the capital raising process so we thought it was about a time a few capital raising truths were told.
5. "Investors will NOT
read your business
plan for the same
reason that book
buyers will not first
read the book they are
interested in buying."
BILL FISHER
Entrepreneur
9. The most valuable
information you will
receive....will be available to
you at the precise moment
that the serious investor tells
you that they are NOT going
to invest.
11. No matter how well your
business performs between
your first and second round
of funding, it will not fully
escape the force of its initial
valuation.