Beginner presentation for new Twitter peeps at Sterling Library

1. www.RebeccaWardlow.com

2. Who Is Rebecca?
Local Google+
Ambassador
Social Media
Speaker, Trainer &
Consultant
Teach social media
courses for Kishwaukee
College Continuing
Education
Web Design &
Development
eCommerce Project
Manager
Google+ eBook
(www.RebeccaWardlow.com)
Proud mom of 5 kids

3. Twitter Stats
200M monthly active users
175M tweets sent each day
Avg. user has sent 307 tweets
11 new accounts created every second
It takes less than 1 week for Twitter users to
send 1 Billion tweets!
182% increase in mobile users

4. How Can You Use Twitter?
Generating TRAFFIC to
your website
BRANDING your company
and products
LISTENING to what is
being said about your
company or industry
PROMOTE & SHARE your
blog content, special
offers, events & more
REACH new people daily
Share and get the latest
NEWS
NETWORKING with
others who share your
passion

5. Join Twitter
Go to Twitter.com -> Join
today
Walk through steps of
creating an account
User Name -> something
that identifies what you
are and feeds into your
branding
Suggestions of people to
follow
Interests
Friends -> search contacts
in other places
Share photos on Twitter
Confirmation Email
address -> you need to
confirm

6. Twitter Account Settings
Account
This is where you can:
change your Twitter name
@rwardlow7
Set email address
Time Zone
Tweet location
Privacy
Deactivate Account

7. Password
Update or change your
Twitter password

8. Mobile
Download the Twitter
App
Set phone number
Text notifications
Sleep setting

9. Email Notifications
Set Notifications for:
Activity related to you and
your tweets
Activity from your network
Updates from Twitter

10. Profile Settings
Set your profile image
Set your header image
Enter your name
Add your location
Enter your website URL
Add your bio
Post tweets from Twitter
to Facebook profile

11. Design
Customize the way
Twitter looks for you and
how your profile looks for
others
Pick a premade theme
Customize your own
theme

12. Apps
Applications that I have
granted permission to
access my Twitter
account.
You can revoke access
from this page.

13. Widgets

14. Twitter Lingo
Tweet – a 140 character post on Twitter
Mentions - when someone mentions you
specifically @yourusername
RT - retweet
RTs by others, RTs by you, your tweets RT’d
DM = Messages – direct message to you (only
you and the person who sent it can see this
message)

15. A Tweet

16. 10 Types of Tweets
1. The Honesty Tweet – people may love or hate
what you have to say but it still creates a strong
emotional response. For example: "I hate
people who just fish for compliments ugh."
2. The Feeling Tweet – remember, the point of
Twitter is to engage your audience. An example
of a "feeling tweet" might be something like
this…"Feeling tweet-ledee or tweet-ledumb?"

17. 10 Types of Tweets
3. The Have You Ever Tweet – people love to talk
about themselves! Give them an opportunity
to do so and watch what happens! Have you
ever is an opened ended scenario that can be
approached from almost any subject! Lead
with a question and see where it takes you.

18. 10 Types of Tweets
4. The What's Best Tweet – again, another tweet
that is asking for a response. Great way to see
what your audience is tuned into as far as
different products, services, etc.
5. The That's Just Funny Tweet – as with the
honesty tweet, this one is subjective but will
always illicit an emotional response. What you
feel is funny may not appeal to all but it will
certainly connect you with others that do think
your tweet is funny.

19. 10 Types of Tweets
6. The Quotable Tweet – one of my personal
favorites! This one speaks for itself.
7. The Resource Sharing Tweet – find a great
article or a resource that you know your target
audience could benefit from? Share it! People
will love you for it!
8. The Venting Tweet – everyone needs to let off
steam once in a while and; chances are, if you
are going through some frustration, someone
out there has been there. Again, this type of
tweet will encourage people to sympathize with
what is going on with you.

20. @Symbol
@ symbol before the Twitter username of
someone you want to reply to
When the @(username) is the first word of a
tweet, that means only followers of both you
and the other user can see the tweeted reply.
The user name(s) in the tweet will become
hyperlinks that will link you to the user profile

21. Ways to use @
To Everyone
Message are sent to ALL followers of person
mentioned and the sender of the message
Thanks for connecting with me @rwardlow7. Let’s
connect on #Facebook
.@rwardlow7 have you heard about the new
#Google+ feature?

22. Ways to use @
Message is sent to only people who are
following both the person mentioned
(@rwardlow7) and the sender of the message.
@rwardlow7 Facebook. Without a doubt

23. # (Hashtag)
Used to mark keywords
or topics in a Tweet
Place the # in front of the
keyword
The #keyword becomes a
hyperlink and clickable

24. Hot To Get RT’d
RT @rwardlow7 The
greatest use of life is to
spend it for something
that will outlast it. --
William James
So true @rwardlow7: You
always pass failure on the
way to success. - Mickey
Rooney”
Use 120 characters or less
Leaving room for other to
add comments and RT
Be Social, Connect &
Engage
When RT’ing keep it
relevant
Tweet about breaking
news, industry news
Include links
(http://bit.ly)
Use Hashtags
Mention other Twitter
users

25. Your Timeline
This is real-time stream
that shows tweets from
all those you are
following
Also know as your home
stream.

26. Messages (DM)
Direct message to you (only you
and the person who sent it can
see this message)
DM – short code to place in front
of a tweet to send as a direct
message
Ask questions in your DM / Ask
for input
"Great to connect with you
here on Twitter. Do you use
social media for business or
pleasure?”
Try to develop a question or
input that revolves around your
niche

27. Your Profile

28. Twitter Lists
Your goal should be to
build a quality list of
followers who are
interested in and who will
be interested in you and
your business
Go to your profile > click
Lists
Two types of Lists:
Subscribe To
Member of

29. Favorites
You can add any tweet to
your favorite list
Hover over tweet
Click on Favorite

30. Your Following
People YOU follow.
Organize these people
into LISTS
Use drop-down to place
into List

31. Your Followers
People who follow YOU!
Click Follow button to
follow them back
Use drop-down to place
into List

32. Who To Follow (profile page)
Go to your profile > scroll
down
Look in left column for
“Who To Follow’

33. Trend Box
Shows the HOT topics
Based on # times RT'd

34. Twitter Search
Search on Twitter, use
keywords and search in
real time "Twitter
tips", "Wordpress tips" ->
save this search

35. @Connect
Displays most recent
interactions and mentions
A great way to know who
you should respond to

36. #Discover
What’s happening
tailored for you
Based of your
connections

37. Activity
To find activity go to #
Discover and look in left
navigation

38. Who To Follow
To find who to follow go
to # Discover and look in
left navigation
Twitter accounts
suggested for you based
on who you follow and
more.

39. Find Friends
To find ‘find friends’ go to
# Discover and look in left
navigation
Import contact from
Gmail, Yahoo, Hotmail, A
OL
Search Twitter for people
Invite friends via email
People you may know

40. Browse Categories
To find ‘browse
categories’ go to #
Discover and look in left
navigation
Select topics you are
interested in
Follow people you want
to hear from

41. Survey
Your feedback is valuable! Please help us improve
our presentations and offerings. We appreciate
you taking the time to take this brief survey.
http://bit.ly/11IJwLt

42. Questions & Answers
CONNECT WITH REBECCA on
other social media platforms...
• Website
www.RebeccaWardlow.com
• Google+ http://gplus.to/rwar
dlow7
• Twitter
http://www.twitter.com/rwar
dlow7
• Facebook
https://www.facebook.com/G
etSocialSolutions
• Pinterest http://pinterest.co
m/SocialSolutions