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The Social Network: Marketing Strategies for Today Becky McCray  Igniting Small Business Leaders
Roadmap:
Social Media tools I recommend For most small businesses
Blogging for small business Should I blog for my small business
Picking the right blogging service What you say is more important than where you say it.
Video for small business What to show How to use video to promote your small business
Video How to do simple videos How to do simple videos for your business
Facebook Pages for small business Tips from Shama Kabani, Marketing Zen, quotedatSmall BizSurvival
Are all your eggs in the Facebook basket?
What about Twitter, Foursquare, etc.? Use Gistto find out more about your customers
The Simplified Marketing Plan Getting down to business Source: Small BizSurvival
1. Name and describe each market. You have to know them before you can connect with them.
2. List potential methods you can use. Brainstorming stage (evaluation comes later)
3. Establish the cost in time and in money. Then decide which to implement. *I made that up. The point is to do yourownestimates.
4. Mesh this with your daily habits.
Finding the Time for Daily Actions
Sample Daily Goals See also: 19 Presence Management Chores You Could do Every Day by Chris Brogan
Finding the time: Multiply your efforts
A look ahead
The Social Network: Marketing Strategies for Today Becky McCray  Igniting Small Business Leaders

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The Social Network: Marketing Strategies for Today

Notas do Editor

  1. Harder to get people to friend than LIKE. David Armano: users expect social integration in a website. http://darmano.typepad.com/logic_emotion/2010/12/trends.html