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GuruScan
      — know the expert —


user friendly expert management


   Bart Verheijen – 19 december 2011
GuruScan
• Dion Slijp
    – informatics
    – e-marketing
    – 8,5 years Océ
• Bart Verheijen
    – chemistry
    – management
    – 5 years Océ

 info@guruscan.nl   Copyright © GuruScan2011
 024-3603442
GuruScan people 2011




                       ?
 info@guruscan.nl
 024-3603442
GuruScan products




 info@guruscan.nl
 024-3603442
Customers




 info@guruscan.nl   Copyright © GuruScan2011
 024-3603442
How do you solve a problem?

• Search the Internet

• Read book/document

• Follow a course

• Ask a colleague

 info@guruscan.nl   Copyright © GuruScan2011
 024-3603442
Documentation
• Documentation follows
  activity

• Do you report on every
  thing you do? During work
  or in off-time?

• 100% knowledge  70%
  tell  30% write

 info@guruscan.nl   Copyright © GuruScan2011
 024-3603442
Knowledge or information
• Did you find what you are looking
  for?

• What is the answer / question?

• Knowledge = information x person
    – Person = Experience, Skills, Attitude

 info@guruscan.nl   Copyright © GuruScan2011
 024-3603442
Ask a colleague
• Do you know everyone?

• Profile sites
• CV database




 info@guruscan.nl   Copyright © GuruScan2011
 024-3603442
Pain before the Gain
• Profile systems 3 – 10% active
  users  make profile
• Update profiles 1 – 3%




 info@guruscan.nl   Copyright © GuruScan2011
 024-3603442
Knowledge Networks
• A knowledge network captures
  who is aware of whose knowledge
  and skills

              “[employees] are roughly five times as
              likely to turn to a person for information
              as to an impersonal source”
                Tom Allen (MIT)




 info@guruscan.nl     Copyright © GuruScan2011
 024-3603442
Knowledge Networks
• Everybody knows somebody with
  more knowledge on topic X
     German?
                     Anna
        Henri
        nothing




          Melanie




 info@guruscan.nl   Copyright © GuruScan2011
 024-3603442
Knowledge Networks
• Combine Personal Knowledge
  Networks
         German?
                            Anna
            Henri
                             expert                 Pete
            nothing
                                                   little
                                Sophie
              Melanie           little
                                                            French
               much

                                                              Pete
                                                               expert




 info@guruscan.nl      Copyright © GuruScan2011
 024-3603442
Workshop example




 info@guruscan.nl
 024-3603442
Transactive Memory
• Knowledge is in people
• Knowledge sharing is interaction
• Succesfull teams know where to
  find necessary knowledge
• Share your meta-memory




 info@guruscan.nl   Copyright © GuruScan2011
 024-3603442
Case NOC*NSF



 info@guruscan.nl
 024-3603442
NOC*NSF
• Organized sports Netherlands
• 90 sport unions (e.g. KNVB)
• 27.000 associations (e.g. NEC)
• 170 employees
• 5000 direct contacts
• 4,7 million people (indirect)


 info@guruscan.nl
 024-3603442
Sport union goals
• Create and uphold rules
• Organize competitions
• Educate and certify professionals
• Talent scouting and development
• Organizing events
• Fundraising with sponsors


 info@guruscan.nl
 024-3603442
Sport unions
• Sports minded
• Non competitive
• Same activities
• No shared learning




 info@guruscan.nl
 024-3603442
Challenge NOC*NSF
• Empower shared learning

• Reach active volunteers in sports

• Towards 2028 Olympics!




 info@guruscan.nl
 024-3603442
Intranet result




 info@guruscan.nl
 024-3603442
Intranet result




 info@guruscan.nl
 024-3603442
Case TMC



 info@guruscan.nl
 024-3603442
Case: TMC Technology

   Consulting & Engineering company
   TMC Group deploys over 460 highly
   educated employeneurs, specialists
   and consultants with various clients
   on a project basis.



 info@guruscan.nl
 024-3603442
TMC Structure
  11 independent business cells




 info@guruscan.nl
 024-3603442
TMC Structure (2)
• Business cell
    – 1 director
    – 2 account managers
    – 1 office manager
    – 30 employeneurs




 info@guruscan.nl
 024-3603442
Developments

• Strong growth (100% in 2008)

• Strategic choice for projects

• Results: larger and looser company


 info@guruscan.nl
 024-3603442
Strategic challenges
• Help eachother with problems
• Cross selling

• Sell the company not the expert
• Acquire full projects




 info@guruscan.nl
 024-3603442
GuruScan actions
• GuruScan pilot (100 participants)
• Generating awareness

• Export to knowledge matrix
• Knowledge network visualisation




 info@guruscan.nl
 024-3603442
GuruScan results
• 150 topics and active usage
• Clear examples of added value

• TMC’s customers are impressed

• Pilot prolonged and extended


 info@guruscan.nl
 024-3603442
Case Lindenholt



 info@guruscan.nl
 024-3603442
Situation




 info@guruscan.nl
 024-3603442
Challenge
• Strenghten eachothers efforts

• Maximize the effect for Lindenholt

• Share projects and ideas




 info@guruscan.nl
 024-3603442
Solution
• Team accelerator with
  representatives




 info@guruscan.nl
 024-3603442
Result
• 13 participants
• 250 knowledge areas
• 120 external experts




 info@guruscan.nl
 024-3603442
Resulting network




 info@guruscan.nl
 024-3603442
Background
• Huijsen et al (2008), ExpertFinder:
  Collaborative Expertise Localization, I-KNOW
  ‘08.

• Cross & Parker (2004), The Hidden Power of
  Social Networks: Understanding How Work
  Really Gets Done in Organizations.

• Weggeman (2007), Leidinggeven aan
  professionals? Niet doen!


 info@guruscan.nl
 024-3603442        Copyright © GuruScan 2010
Questions
  • www.guruscan.nl

  • info@guruscan.nl

  • 06 19 342 603
    (Bart Verheijen)


 info@guruscan.nl
 024-3603442
Thanks for your
                attention



 info@guruscan.nl
 024-3603442

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Guruscan @ ru km 2011

  • 1. GuruScan — know the expert — user friendly expert management Bart Verheijen – 19 december 2011
  • 2. GuruScan • Dion Slijp – informatics – e-marketing – 8,5 years Océ • Bart Verheijen – chemistry – management – 5 years Océ  info@guruscan.nl Copyright © GuruScan2011  024-3603442
  • 3. GuruScan people 2011 ?  info@guruscan.nl  024-3603442
  • 5. Customers  info@guruscan.nl Copyright © GuruScan2011  024-3603442
  • 6. How do you solve a problem? • Search the Internet • Read book/document • Follow a course • Ask a colleague  info@guruscan.nl Copyright © GuruScan2011  024-3603442
  • 7. Documentation • Documentation follows activity • Do you report on every thing you do? During work or in off-time? • 100% knowledge  70% tell  30% write  info@guruscan.nl Copyright © GuruScan2011  024-3603442
  • 8. Knowledge or information • Did you find what you are looking for? • What is the answer / question? • Knowledge = information x person – Person = Experience, Skills, Attitude  info@guruscan.nl Copyright © GuruScan2011  024-3603442
  • 9. Ask a colleague • Do you know everyone? • Profile sites • CV database  info@guruscan.nl Copyright © GuruScan2011  024-3603442
  • 10. Pain before the Gain • Profile systems 3 – 10% active users  make profile • Update profiles 1 – 3%  info@guruscan.nl Copyright © GuruScan2011  024-3603442
  • 11. Knowledge Networks • A knowledge network captures who is aware of whose knowledge and skills “[employees] are roughly five times as likely to turn to a person for information as to an impersonal source” Tom Allen (MIT)  info@guruscan.nl Copyright © GuruScan2011  024-3603442
  • 12. Knowledge Networks • Everybody knows somebody with more knowledge on topic X German? Anna Henri nothing Melanie  info@guruscan.nl Copyright © GuruScan2011  024-3603442
  • 13. Knowledge Networks • Combine Personal Knowledge Networks German? Anna Henri expert Pete nothing little Sophie Melanie little French much Pete expert  info@guruscan.nl Copyright © GuruScan2011  024-3603442
  • 15. Transactive Memory • Knowledge is in people • Knowledge sharing is interaction • Succesfull teams know where to find necessary knowledge • Share your meta-memory  info@guruscan.nl Copyright © GuruScan2011  024-3603442
  • 17. NOC*NSF • Organized sports Netherlands • 90 sport unions (e.g. KNVB) • 27.000 associations (e.g. NEC) • 170 employees • 5000 direct contacts • 4,7 million people (indirect)  info@guruscan.nl  024-3603442
  • 18. Sport union goals • Create and uphold rules • Organize competitions • Educate and certify professionals • Talent scouting and development • Organizing events • Fundraising with sponsors  info@guruscan.nl  024-3603442
  • 19. Sport unions • Sports minded • Non competitive • Same activities • No shared learning  info@guruscan.nl  024-3603442
  • 20. Challenge NOC*NSF • Empower shared learning • Reach active volunteers in sports • Towards 2028 Olympics!  info@guruscan.nl  024-3603442
  • 24. Case: TMC Technology Consulting & Engineering company TMC Group deploys over 460 highly educated employeneurs, specialists and consultants with various clients on a project basis.  info@guruscan.nl  024-3603442
  • 25. TMC Structure 11 independent business cells  info@guruscan.nl  024-3603442
  • 26. TMC Structure (2) • Business cell – 1 director – 2 account managers – 1 office manager – 30 employeneurs  info@guruscan.nl  024-3603442
  • 27. Developments • Strong growth (100% in 2008) • Strategic choice for projects • Results: larger and looser company  info@guruscan.nl  024-3603442
  • 28. Strategic challenges • Help eachother with problems • Cross selling • Sell the company not the expert • Acquire full projects  info@guruscan.nl  024-3603442
  • 29. GuruScan actions • GuruScan pilot (100 participants) • Generating awareness • Export to knowledge matrix • Knowledge network visualisation  info@guruscan.nl  024-3603442
  • 30. GuruScan results • 150 topics and active usage • Clear examples of added value • TMC’s customers are impressed • Pilot prolonged and extended  info@guruscan.nl  024-3603442
  • 33. Challenge • Strenghten eachothers efforts • Maximize the effect for Lindenholt • Share projects and ideas  info@guruscan.nl  024-3603442
  • 34. Solution • Team accelerator with representatives  info@guruscan.nl  024-3603442
  • 35. Result • 13 participants • 250 knowledge areas • 120 external experts  info@guruscan.nl  024-3603442
  • 37. Background • Huijsen et al (2008), ExpertFinder: Collaborative Expertise Localization, I-KNOW ‘08. • Cross & Parker (2004), The Hidden Power of Social Networks: Understanding How Work Really Gets Done in Organizations. • Weggeman (2007), Leidinggeven aan professionals? Niet doen!  info@guruscan.nl  024-3603442 Copyright © GuruScan 2010
  • 38. Questions • www.guruscan.nl • info@guruscan.nl • 06 19 342 603 (Bart Verheijen)  info@guruscan.nl  024-3603442
  • 39. Thanks for your attention  info@guruscan.nl  024-3603442