Enviar pesquisa
Carregar
Iris_Capabilities_Final_120816Final
•
Transferir como PPTX, PDF
•
1 gostou
•
306 visualizações
B
Barbara Bochese
Seguir
Denunciar
Compartilhar
Denunciar
Compartilhar
1 de 49
Baixar agora
Recomendados
Ahsan Ibrahim Chohan
Ahsan Ibrahim Chohan
Ahsan Chohan
Aspire Business Consulting - Company Profile
Aspire Business Consulting - Company Profile
alwaysbecloser
Ukuu Consulting Company Profile
Ukuu Consulting Company Profile
Gando Stenge
Kawas Consulting Company Profile Pptx
Kawas Consulting Company Profile Pptx
Aouni Adel Kawas
Welcome to PRS World
Welcome to PRS World
PRSInternational1
Protune Consulting - Company Profile
Protune Consulting - Company Profile
Satej Salvi
Top Candidate International Commercial Director
Top Candidate International Commercial Director
Belinda Bramsnæs
Description of my projects
Description of my projects
Anders Vesterholm
Recomendados
Ahsan Ibrahim Chohan
Ahsan Ibrahim Chohan
Ahsan Chohan
Aspire Business Consulting - Company Profile
Aspire Business Consulting - Company Profile
alwaysbecloser
Ukuu Consulting Company Profile
Ukuu Consulting Company Profile
Gando Stenge
Kawas Consulting Company Profile Pptx
Kawas Consulting Company Profile Pptx
Aouni Adel Kawas
Welcome to PRS World
Welcome to PRS World
PRSInternational1
Protune Consulting - Company Profile
Protune Consulting - Company Profile
Satej Salvi
Top Candidate International Commercial Director
Top Candidate International Commercial Director
Belinda Bramsnæs
Description of my projects
Description of my projects
Anders Vesterholm
Our Specialisms - USA
Our Specialisms - USA
SummerColes
Cartwright James Company Brochure
Cartwright James Company Brochure
Jonathan Dudley
EPM Scientific brochure - Europe
EPM Scientific brochure - Europe
Phaidon International
Junior Enterprise Desautels Portfolio
Junior Enterprise Desautels Portfolio
Adam Gibson
How to avoid unconscious bias in job adverts
How to avoid unconscious bias in job adverts
Phaidon International
Work with Peer Group
Work with Peer Group
PeerGroupCommunications
2009 01 12 Cv Jan Pedersen Eng
2009 01 12 Cv Jan Pedersen Eng
Jan Pedersen
Stéphane Guéro - CV 2.0 (short version)
Stéphane Guéro - CV 2.0 (short version)
SVP
JOHN PENNINGTON CV
JOHN PENNINGTON CV
John Pennington
Irs credential presentation 2013
Irs credential presentation 2013
yasser07
Activision Blizzard, ATVI fin1
Activision Blizzard, ATVI fin1
Ashutosh Kumar Jha
Modeling Bone Remodeling - The Influence of Microcracks
Modeling Bone Remodeling - The Influence of Microcracks
tomtheil
Wordpress Nereye Koşuyor?
Wordpress Nereye Koşuyor?
Dijital Stüdyo
Matemáticas IES Santamarca 140316
Matemáticas IES Santamarca 140316
Lourdes Hernández Vozmediano
Mosquito Joe Report Final 6
Mosquito Joe Report Final 6
Sarah Bond
Corning, inc. GLW fin
Corning, inc. GLW fin
Ashutosh Kumar Jha
E-Ticarette SEO
E-Ticarette SEO
Dijital Stüdyo
Matemáticas Santamarca 140316
Matemáticas Santamarca 140316
Lourdes Hernández Vozmediano
formAcción: Big Data, Think Big
formAcción: Big Data, Think Big
Lourdes Hernández Vozmediano
Job Analysis Project
Job Analysis Project
Marissa Daher
May 2014 TCN Fast Track Faculty and Mentors
May 2014 TCN Fast Track Faculty and Mentors
The Capital Network
Aspect Market Research - credentials 2019
Aspect Market Research - credentials 2019
Ainur Akhmatullina
Mais conteúdo relacionado
Mais procurados
Our Specialisms - USA
Our Specialisms - USA
SummerColes
Cartwright James Company Brochure
Cartwright James Company Brochure
Jonathan Dudley
EPM Scientific brochure - Europe
EPM Scientific brochure - Europe
Phaidon International
Junior Enterprise Desautels Portfolio
Junior Enterprise Desautels Portfolio
Adam Gibson
How to avoid unconscious bias in job adverts
How to avoid unconscious bias in job adverts
Phaidon International
Work with Peer Group
Work with Peer Group
PeerGroupCommunications
2009 01 12 Cv Jan Pedersen Eng
2009 01 12 Cv Jan Pedersen Eng
Jan Pedersen
Stéphane Guéro - CV 2.0 (short version)
Stéphane Guéro - CV 2.0 (short version)
SVP
JOHN PENNINGTON CV
JOHN PENNINGTON CV
John Pennington
Irs credential presentation 2013
Irs credential presentation 2013
yasser07
Mais procurados
(10)
Our Specialisms - USA
Our Specialisms - USA
Cartwright James Company Brochure
Cartwright James Company Brochure
EPM Scientific brochure - Europe
EPM Scientific brochure - Europe
Junior Enterprise Desautels Portfolio
Junior Enterprise Desautels Portfolio
How to avoid unconscious bias in job adverts
How to avoid unconscious bias in job adverts
Work with Peer Group
Work with Peer Group
2009 01 12 Cv Jan Pedersen Eng
2009 01 12 Cv Jan Pedersen Eng
Stéphane Guéro - CV 2.0 (short version)
Stéphane Guéro - CV 2.0 (short version)
JOHN PENNINGTON CV
JOHN PENNINGTON CV
Irs credential presentation 2013
Irs credential presentation 2013
Destaque
Activision Blizzard, ATVI fin1
Activision Blizzard, ATVI fin1
Ashutosh Kumar Jha
Modeling Bone Remodeling - The Influence of Microcracks
Modeling Bone Remodeling - The Influence of Microcracks
tomtheil
Wordpress Nereye Koşuyor?
Wordpress Nereye Koşuyor?
Dijital Stüdyo
Matemáticas IES Santamarca 140316
Matemáticas IES Santamarca 140316
Lourdes Hernández Vozmediano
Mosquito Joe Report Final 6
Mosquito Joe Report Final 6
Sarah Bond
Corning, inc. GLW fin
Corning, inc. GLW fin
Ashutosh Kumar Jha
E-Ticarette SEO
E-Ticarette SEO
Dijital Stüdyo
Matemáticas Santamarca 140316
Matemáticas Santamarca 140316
Lourdes Hernández Vozmediano
formAcción: Big Data, Think Big
formAcción: Big Data, Think Big
Lourdes Hernández Vozmediano
Job Analysis Project
Job Analysis Project
Marissa Daher
Destaque
(10)
Activision Blizzard, ATVI fin1
Activision Blizzard, ATVI fin1
Modeling Bone Remodeling - The Influence of Microcracks
Modeling Bone Remodeling - The Influence of Microcracks
Wordpress Nereye Koşuyor?
Wordpress Nereye Koşuyor?
Matemáticas IES Santamarca 140316
Matemáticas IES Santamarca 140316
Mosquito Joe Report Final 6
Mosquito Joe Report Final 6
Corning, inc. GLW fin
Corning, inc. GLW fin
E-Ticarette SEO
E-Ticarette SEO
Matemáticas Santamarca 140316
Matemáticas Santamarca 140316
formAcción: Big Data, Think Big
formAcción: Big Data, Think Big
Job Analysis Project
Job Analysis Project
Semelhante a Iris_Capabilities_Final_120816Final
May 2014 TCN Fast Track Faculty and Mentors
May 2014 TCN Fast Track Faculty and Mentors
The Capital Network
Aspect Market Research - credentials 2019
Aspect Market Research - credentials 2019
Ainur Akhmatullina
W2O Group Bios
W2O Group Bios
Maria Ingaglio
0001 vumh proposal-r1 (1)
0001 vumh proposal-r1 (1)
js6605
Vumh Proposal
Vumh Proposal
js6605
Rhonda M Smith CV
Rhonda M Smith CV
Rhonda Smith
The Difference Engine 2014
The Difference Engine 2014
The Difference Engine
Eric Shearin - Resume Highlights
Eric Shearin - Resume Highlights
ericshearin
Evviva Brands Overview Short
Evviva Brands Overview Short
kippen
PR Media and Government Affairs liasioning Proposal
PR Media and Government Affairs liasioning Proposal
PRSInternational1
Outside In speaker profiles
Outside In speaker profiles
threesixty
Stacey Doss_New Hire_draft
Stacey Doss_New Hire_draft
Stacey Doss, APR
Diversity & Inclusion
Diversity & Inclusion
MWWPR
CV and Portfoilo_290616
CV and Portfoilo_290616
John Kelly
The Media Pro Profile June 2015 (Reduced Size)
The Media Pro Profile June 2015 (Reduced Size)
Jill Hammergren
Creation of Financial Wellness Solutions - Financial Resilience Institute
Creation of Financial Wellness Solutions - Financial Resilience Institute
Financial Resilience Institute
Lauren sinfield cv.doc
Lauren sinfield cv.doc
Lauren Sinfield
Rosa Morales 5-8-2016 icloud
Rosa Morales 5-8-2016 icloud
Rosa Morales
Health Tech Strategy Extern job description
Health Tech Strategy Extern job description
Keith Rabkin
Profile-FIL
Profile-FIL
Christopher Ehidiamen
Semelhante a Iris_Capabilities_Final_120816Final
(20)
May 2014 TCN Fast Track Faculty and Mentors
May 2014 TCN Fast Track Faculty and Mentors
Aspect Market Research - credentials 2019
Aspect Market Research - credentials 2019
W2O Group Bios
W2O Group Bios
0001 vumh proposal-r1 (1)
0001 vumh proposal-r1 (1)
Vumh Proposal
Vumh Proposal
Rhonda M Smith CV
Rhonda M Smith CV
The Difference Engine 2014
The Difference Engine 2014
Eric Shearin - Resume Highlights
Eric Shearin - Resume Highlights
Evviva Brands Overview Short
Evviva Brands Overview Short
PR Media and Government Affairs liasioning Proposal
PR Media and Government Affairs liasioning Proposal
Outside In speaker profiles
Outside In speaker profiles
Stacey Doss_New Hire_draft
Stacey Doss_New Hire_draft
Diversity & Inclusion
Diversity & Inclusion
CV and Portfoilo_290616
CV and Portfoilo_290616
The Media Pro Profile June 2015 (Reduced Size)
The Media Pro Profile June 2015 (Reduced Size)
Creation of Financial Wellness Solutions - Financial Resilience Institute
Creation of Financial Wellness Solutions - Financial Resilience Institute
Lauren sinfield cv.doc
Lauren sinfield cv.doc
Rosa Morales 5-8-2016 icloud
Rosa Morales 5-8-2016 icloud
Health Tech Strategy Extern job description
Health Tech Strategy Extern job description
Profile-FIL
Profile-FIL
Iris_Capabilities_Final_120816Final
1.
© 2016 Iris
Communications Capabilities 1
2.
© 2016 Iris
Communications Iris Communications is a passionate group of communications professionals and business partners with a wealth of experience and an uncompromising commitment to creativity. Iris offers our clients innovative, strategic solutions that set the stage for change and growth. Through effective planning, communication, and management, we deliver solutions that speak for your brand generating impactful marketing commotions. Iris Communications is a full-service, women-owned agency that breaks the boundaries of traditional advertising because we aren’t hindered by the typical big agency processes that slow things down or break the budget. Iris has the big agency talent but in a small, nimble and passionate business model. 2 About Iris
3.
© 2016 Iris
Communications The people behind Iris have the varied industry skill sets that you expect from any full-service agency: 3 Our differentiator: Experience matters! High-level Strategic Thinkers Process Experts Social Media Visionaries Innovative and Creative Leaders
4.
© 2016 Iris
Communications Barbara Bochese, Managing Director Account and Operations Business Leader Senior Operations and Client Services Executive. Former President of Talk Marketing (Consumer Sampling and Promotions Company-WOM/DTC), SVP of Operations at HealthEd and VP of Operations at Ogilvy CommonHealth (a WPP Company) and Account Supervisor at Solara, managed markets agency, part of Ogilvy CommonHealth. Barbara brings 20+ years of marketing experience to her position as Managing Director of Iris Communications. Barbara holds her provisional license as a NJ School Business Administrator and is a member of the Healthcare Business Women’s Association, Diversity Alliance for Science and National Association of Professional Women. Barbara was responsible for designing and building the first disease awareness website, Informed Wellness for Pfizer managed markets in 2005. Our People 4 Iris’ founder, Barbara Bochese, has been called an “operations guru” and Iris follows a very strict process management when engaging with clients. The integration and iteration of process management ensures consistently high performance and provides for efficient and timely delivery.
5.
© 2016 Iris
Communications Donna Lehner, Creative Director Creative Innovator Donna formed Lehner & Whyte Inc. in 1979 in Montclair and joined Iris in 2010 as creative director. She has 20+ years of experience in communication and brand design management. Clients include Johnson & Johnson, Ethicon, Ortho Biotech, Novartis, Harper Collins, Houghton Mifflin, Elsevier, Lenox China, Chubb Insurance Group, PSE&G, The Salvation Army, Clara Maass Medical Center Foundation and The Kessler Foundation. Donna has received numerous national design awards and her work has been published in Print magazine, How magazine, Step magazine, Digital Age magazine and The Society of Illustrators Annual. Her most recent project was the graphic interior branding of the 25,000-square-foot Ethicon Learning Institute in Somerville, NJ. Our People 5
6.
© 2016 Iris
Communications Virginia Morfe, Strategic Account Director Strategic New Business and Research Leader Virginia has been working with corporate and non-profit clients for more than 20 years. She is recognized as a gifted facilitator, guiding senior and global teams through strategic planning, problem solving and idea generation, bringing diverse participants to consensus and new approaches to meet specific goals. An accomplished healthcare strategist, Virginia was the research and marketing strategy lead for Iris developing the marketing plan for Goucher College. She has consulted across the US, China, India, Latin American, and the Caribbean and has served as President of the Board of a non-profit organization focused on youth outreach in predominantly black and Hispanic neighborhoods. Virginia is conversant in Spanish and is currently developing a program supporting non- English speaking cancer patients and caregivers navigate daily hurdles during illness and therapy. She has guided and supported organizations in market research, problem resolution, team building, managing through transition, strategic planning and marketing. Previously, as Vice President, Account Services at Solara, a division of Ogilvy CommonHealth, Virginia brought her strategic and business development expertise to the pharmaceutical healthcare managed markets agency. Virginia also has a deep knowledge of Information Technology working for Pfizer as their Global Information Technology Strategic Planner leading the IT strategic planning process that supported the R&D, supply chain, marketing, and sales organizations. Virginia has a graduate degree in international management and has been a guest instructor at Caldwell College, The University of Michigan and Stevens Institute. Our People 6
7.
© 2016 Iris
Communications David J. Segarnick, PhD Chief Medical Officer Adjunct Assistant Professor, Department of Pharmacology, Physiology & Neuroscience Rutgers New Jersey Medical School/Graduate School of Biomedical Sciences David has been a leader in healthcare medical education and communications for more than 20 years, having held senior management and strategic planning positions. David has extensive medical education and communications experience in major therapeutic areas, with product pre-launch and launch experience in the areas of anesthesiology, anti-infectives, cardiovascular disease (including VTE/PE), chronic pain, endocrinology/diabetology, gastroenterology, hematology, men’s health, obstetrics/gynecology, oncology, orthopedics, rheumatology, neurology, and psychiatry. David has worked with the American College of Cardiology as medical strategist spearheading educational grant development across all of the ACC’s clinical pathways to support cardiovascular disease education for their annual and regional meetings. David’s graduate school and postdoctoral training was at the NYU School of Medicine and the New York Veterans Affairs Medical Center in neuropharmacology. As an adjunct assistant professor, Pharmacology, Physiology & Neuroscience, Rutgers Biomedical & Health Sciences (RBHS), New Jersey Medical School/Graduate School of Biomedical Sciences, he teaches a course in pharmacology and drug marketing to multidisciplinary graduate students interested in learning how basic science/pharmacology is applied to drug development and product differentiation. David has held several academic positions in the past, having served on the faculty in the department of psychiatry at the NYU School of Medicine, Bellevue Hospital, and the New York Veterans Administration Medical Center. David has authored more than a dozen articles in peer-reviewed medical journals and has contributed several chapters in medical textbooks. David moderates more than 12 advisory boards, workshops and scientific platform development meetings each year and is a frequent guest speaker. Our People 7 “As an educator with more than 20 years of experience, and participant in many advisory boards, I have come to clearly recognize the different level of service provided by Dr. Segarnick compared to others. You can count on his expertise not only to guide seamless logistics, but also scientific prowess that augments the group process. He is always a pleasure to work with, and his skills stimulate a harmonious and productive process. Dr. Segarnick can be counted on to consistently bring out the best in scientific groups. "Louis Kuritzky, MD, Clinical Assistant Professor. Department of Community Health and Family Medicine, University of Florida, Gainesville
8.
© 2016 Iris
Communications Patricia Cirigliano, Communication Design Director PowerPoint/Prezi/Word Specialist With a 20 year background in graphic and fine arts, Patricia applies her creative talent and keen eye for design into PowerPoint and Prezi presentations. She is an expert in Word as well as Adobe Creative Suite. Patricia’s expertise has often been utilized by executive leadership teams for internal and client facing presentations and deliverables. Patricia also has extensive experience in project management and administration, managing project placement and account orders for TALK Marketing as their Project Supervisor. Our People 8
9.
© 2016 Iris
Communications D&B Labs, Digital Innovation Partner Information Technology Leader With over 20 years of IT and business leadership experience, exceptional talent for unlocking revenue opportunities and shrewd concentration on the bottom line, D&B Labs is Iris’ digital partner dedicated to integrating technology, people and data to drive profitable. D&B brings industry experts with more than 25+ years of advertising and corporate experience to deliver the most impactful innovative technology. Our People 9
10.
© 2016 Iris
Communications 10 Our Services Graphic Design Branding and Identity Advertising Corporate Communications Web, App and Video Production Environmental and Retail Branding ‒ Signage ‒ Custom Displays ‒ Floor Graphics ‒ Wall Murals ‒ Packaging ‒ Window Displays Advisory Insights Consulting Facilitated Strategic Workshops Expert Advisory Boards Operations Consulting Change Management Consulting Contingent Workforce Support Design and Communications Strategic Leadership Consulting Iris Communications delivers comprehensive support and customized services to help you find the right direction for your brand and company:
11.
© 2016 Iris
Communications Iris Design and Communication Offerings 11 Digital Web Design and Development Mobile App Development Information Technology Innovation Advertising Advertisements Media Planning Video Production Audio Animations Branding and Identity Branding Strategy Logo Design Brand Style Guide Environmental and Retail Branding Signage and Wayfinding Custom Displays, Floor Graphics and Wall Murals Wall Murals Packaging Corporate Communications Messaging Strategy Collateral Design and Deployment Meeting Support Creative Design and Execution Print Digital Custom Illustrations Presentation Services PowerPoint Design Templates Formatting Prezi Experts
12.
© 2016 Iris
Communications Iris Strategic Leadership Consulting Offerings 12 Operations Consulting Strategic Support Workflow Assessment and Implementation Project Management Support Change Management Consulting Business Evaluations, Assessments and Outcomes Implementation Advisory Insights Consulting Facilitated Strategic Planning Workshops Consensus Building for Leadership Teams Integrating Divergent Plans and Teams Advisory Boards Contingent Workforce Support Creative Services Account Management Operations Managing Copy / Editorial Support Presentation Support
13.
© 2016 Iris
Communications Our Approach 13 Strategy Curious intelligence that leads to insights Innovation Knowledge that unleashes creativity to explore new potential Communications Messaging that resonates and connects Design Creative, strategic, impactful expression Efficient Delivery Efficient delivery, digital, social mobile, app, print, facility branding, and signage
14.
© 2016 Iris
Communications 50+ combined years of communications/mark eting and advisory insights consulting 5 years awarded government contracts Certified women-owned diverse supplier Iris Highlights 14
15.
© 2016 Iris
Communications Iris Clients 15
16.
© 2016 Iris
Communications Iris Strategic Leadership Consulting Offerings
17.
© 2016 Iris
Communications Marketing Research and Marketing Messaging, Plan and Strategy Strategic Objective: Provide strategic marketing research and develop a marketing plan for Goucher College’s Welch Center for Graduate and Professional Studies’ MA in Environmental Studies program. Process: Working with EM Environmental, Iris provided all creative and strategic marketing support for the project. This campaign includes a research component and findings that included Career Trends and Recommendations, Competing Programs and Recommendations, Enrollment Projections and Recommendations to support the development of the MA in Environmental Studies program. Research included in-depth interviews with directors of competitive environmental studies programs, and staff hiring at environmental organizations. Final Deliverable: A comprehensive marketing strategy and plan based on target audience assessment and determination, competitive analysis, brand positioning and development of brand messaging. 17 Iris Strategic Leadership Consulting Offerings
18.
© 2016 Iris
Communications 18 J&J Serialization Program and Video Strategic Objective: Provide strategic consulting to review existing 2-year serialization program for J&J’s customer logistics services division, and recommend ways to speed up global acceptance. Process & Deliverable: Through a series of interviews with key stakeholders, Iris provided a comprehensive review (both qualitative and quantitative) that resulted in a communication plan and management recommendations. Phase II of this project resulted in the development of corporate communications collateral and a Stakeholder video for internal use. Results: Management’s comprehensive understanding of and commitment to serialization, compliance and beyond for all stakeholders in the J&J family of companies and identification of individuals through global organization that that are natural leaders and catalysts for change. Iris Strategic Leadership Consulting Offerings
19.
© 2016 Iris
Communications 19 Global Strategic Planning Workshop for Pfizer’s New Biosimilar Global Leadership Team Strategic Objective: Develop and facilitate an all-day workshop for a newly formed, geographically dispersed team resulting in a concise and clear strategic and globally integrated market development plan. Process & Deliverable: Met with global head of team to clarify vision and develop measurable objectives for workshop. Analyzed gaps between objectives and individual participants’ perspectives and identified hurdles to success. Created Discussion Guide and multiple interactive exercises to stimulate discussion and position for consensus building. Results: Participants from around the globe fully engaged for an entire day and departed with clearly defined tasks and a globally integrated direction for market development. Iris Strategic Leadership Consulting Offerings
20.
© 2016 Iris
Communications Facilitated Strategic Workshops: Strategic Planning Workshop Guided Consensus Building Meetings Integrating Divergent Plans/Teams Advisory Board Services: Clinical Study Design and Refinement Medical-Marketing Positioning and Communications Message Development & Testing Scientific Platform Validation and Refinement Payor/Reimbursement/Pharmacoeconomic gap analysis and study design 20 Expert Facilitation: Planning Workshops & Advisory Boards Iris Strategic Leadership Consulting Offerings
21.
© 2016 Iris
Communications 21 Strategic Objective: Introduce newest proton-pump inhibitor from AstraZeneca into crowded PPI marketplace and replace market leader Prilosec (racemic omeprazole) with Nexium (pure stereoisomer esomeprazole). Process & Deliverable: Moderated group of KOL gastroenterologists to highlight pathophysiological pathway from GERD to erosive esophagitis to Barrett’s esophagus to adenocarcinoma of the esophagus and to emphasize lack of public screening (eg, no guidelines on endoscopy for GERD, unlike colonoscopy), therefore, incumbent on clinicians to use most effective PPI (eg, lowest number needed to treat) to avoid “slippery slope” as GERD symptoms do not reflect disease progression or severity. Results: Solidified Nexium pre-launch and launch medical marketing positioning based on meeting summary for AZ which quickly led to successful launch and market dominance among PPIs. Iris Strategic Leadership Consulting Offerings Pre-Launch Positioning Advisory Board for Nexium: The Slippery Slope from GERD to Adenocarcinoma of the Esophagus Esomeprazole Versus Other PPIs: NNT For LA Grade Esophagitis
22.
© 2016 Iris
Communications We have developed a simple formula for success that ensures a satisfactory outcome for the program sponsor. Each step in the process reinforces, and is dependent on the preceding step for the meeting to achieve the desired outcome. We actively manage, organize and supervise the overall process: Program Objectives Draft 3 – 4 clear, measurable and actionable program objectives that tell us whether the event has met the needs of the customer at the conclusion of the program Agenda/Topics Develop a timed program agenda that features the key issues in prioritized order that provides at least 2 – 3 times as much time for discussion of key issues than presentation Moderators Guide The program moderator/discussion facilitator develops a bulleted list of required issues for discussion/feedback as a roadmap to guide the discussion and keep it on track 22 Report Audience Faculty Presenters Content Selection of Moderator Moderator Guide Agenda Objectives Iris Strategic Leadership Consulting Offerings Our Approach to Expert Advisory Boards “Begin with the End in Mind”
23.
© 2016 Iris
Communications Slides Each slide shown must be related to the key points included in the Moderator’s Guide, Program Agenda and Objectives. This requirement focuses the presenter to include the mutually agreed upon key issues to ensure that the presenter stays on topics and meets all objectives Faculty Presenters Pharma medical staff may present company key data and study design; often outside experts will present the “landscape” initial overview presentation Expert Participants/Discussants Discussants are selected for their academic and clinical expertise, as well as their track record of ability to contribute effectively to discussion based on program objectives Executive Summary On-site medical writer attends program and provides concise bulleted summary of discussant feedback from meeting within 72 hours of meeting completion 23 Iris Strategic Leadership Consulting Offerings Report Audience Faculty Presenters Content Selection of Moderator Moderator Guide Agenda Objectives Our Approach to Expert Advisory Boards “Begin with the End in Mind”
24.
© 2016 Iris
Communications Iris Design and Communication Offerings Case Studies/Samples
25.
© 2016 Iris
Communications Positioning, Marketing Messaging and Environmental Creative Branding and Design Strategic Objective: Provide messaging, branding design and style guidelines for Danker, Sellew and Douglas (DS&D). As one of the largest and oldest furniture design companies, Iris was asked to provide the marketing strategy to tell the DS&D story through the environmental branding of their showroom and facility. Process & Deliverable: We developed their tagline “We are….” which was used to tell the DS&D historical legacy and who DS&D is now. Using consistent and easily identifiable messaging allowed DS&D to present its history and current offerings in a very unique and easily customizable way. Throughout the showroom, we designed art work that captures the essence of who DS&D is and engages the target audience of customers who are completely immersed in the DS&D brand. Results: Success has been demonstrated in increased sales and the increase in enthusiasm for the showroom sales force and the pride of ownership by senior leaders in the company. 25 Iris Design and Communication Offerings
26.
© 2016 Iris
Communications Branded Print Campaign 26
27.
© 2016 Iris
Communications DS&D Interior Branding and Design 27
28.
© 2016 Iris
Communications McNeil Interior Branding and Design 28
29.
© 2016 Iris
Communications Product Collateral Design and Branding 29
30.
© 2016 Iris
Communications Website Design 30
31.
© 2016 Iris
Communications Branding and Marketing Campaign 31
32.
© 2016 Iris
Communications Branding and Marketing Campaign 32
33.
© 2016 Iris
Communications Quarterly Magazine 33
34.
© 2016 Iris
Communications Facility Branding and Design: Turtle Back Zoo 34
35.
© 2016 Iris
Communications Facility Branding and Design: Turtle Back Zoo 35
36.
© 2016 Iris
Communications Facility Branding and Design: Turtle Back Zoo 36
37.
© 2016 Iris
Communications Facility Branding and Design: Turtle Back Zoo 37
38.
© 2016 Iris
Communications Facility Branding and Design: Turtle Back Zoo 38
39.
© 2016 Iris
Communications Facility Branding and Design : Turtle Back Zoo 39
40.
© 2016 Iris
Communications In-Patient Brochure 40
41.
© 2016 Iris
Communications Marketing Logo 41
42.
© 2016 Iris
Communications Signage: Illustrated Art 42
43.
© 2016 Iris
Communications Communications Collateral: Print Direct Mail, Brochures, Rack Cards 43
44.
© 2016 Iris
Communications Communications Collateral: Print Magazine 44
45.
© 2016 Iris
Communications Marketing Campaign 45
46.
© 2016 Iris
Communications Wayfinding Signage: DOT/Transportation Roadway Signs 46
47.
© 2016 Iris
Communications Direct Mail 47
48.
© 2016 Iris
Communications Website Design – Custom Illustrations 48
49.
© 2016 Iris
Communications Thank You Contacts: Barbara Bochese Virginia Morfe 49 bbochese@iriscommunications.org vmorfe@iriscommunications.org 973.902.7027 908.421.1707
Baixar agora