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METHODOLOGIES FOR 
ADDRESSING RISKS AND 
OPPORTUNITIES ENGENDERED BY 
BIG DATA: 
THE BYTE PROJECT 
Rachel L. Finn, Hayley Watson, Kush Wadhwa, Arild 
Waaler, Ahmet Soylu, Guillermo Vega-Gorgojo, Hans 
Lammerant, Stephane Grumbach and Scott Cunningham 
! 
Critical Explorations of Data and Security Workshop, 
University of North Carolina, Chapel Hill, USA 
15-16 Nov 2013
Big data in Europe 
䡦 A Google search for “big data” generates more than 1.5 
billion hits. 
䡦 Neelie Kroes, VP for Digital Agenda- 
“Data is the new gold” 
䡦 European governments could save more than €100 billion in 
efficiency improvements using big data. 
䡦 Europe has been relatively slow to adapt to the changes and 
opportunities posed by big data. 
䡦 All the big players are US-based 
䡦 Policy push to “maximise the social and economic potential of 
ICT” (Digital Agenda for Europe) 
2
European big data research 
䡦 Horizon 2020 
! Security 
■ Forensics – prosecuting cyber-crime and identifying trends 
■ Privacy – big data, cloud services, internet of things, etc. 
! ICT 
■ Big data and open data innovation 
■ Advancing big data analytical tools 
! Excellent Science 
■ E-infrastructures for big data 
䡦 Focus on innovation, capacities and competitiveness 
3
BYTE project 
䡦 Big data roadmap and cross-disciplinarY community 
for addressing socieTal Externalities (BYTE) project 
䡦 Define research efforts and policy measures 
necessary for responsible participation in the big 
data economy 
1. Consider positive and negative societal externalities 
associated with big data 
2. Generate a big data vision for 2020 
3. Design a research and policy roadmap 
4. Build the big data community to monitor progress 
4
Project details 
䡦 Jan 2014 – Dec 2016; 36 months 
䡦 €2.25 million 
䡦 11 Partners 
5
What are externalities? 
䡦 The effects of a decision by stakeholders (e.g., governments, 
industry, scientists, policy-makers) that have an impact on a third 
party (especially members of the public). 
䡦 May be positive or negative 
! 
! 
! 
! 
! 
! 
䡦 Public opinion surveys reveal that citizens are concerned about 
many of these issues, especially privacy and data protection. 
6 
Economic 
• Boost to the 
economy 
• Innovation 
• Smaller 
actors left 
behind 
• Shrink 
economies 
Legal 
• Privacy 
• Data 
protection 
• Data 
ownership 
• Copyright 
Social & 
Ethical 
• Transparenc 
y 
• Discriminatio 
n 
• Methodologi 
cal 
difficulties 
• Spurious 
relationships 
Political 
• Reliance on 
US services 
• Services 
have 
become 
utilities 
• Legal issues 
become 
trade issues
Case studies 
Environmental data 
• European Space Agency 
• Global Monitoring for Environment 
and Security 
Commercial data 
• Google 
Utilities / Smart Cities 
• Siemens 
Cultural Data 
• The European Library 
7 
Energy 
• Statoil 
Health 
• GOSgene Initiative, 
University College London 
Transport 
• SNCF
BYTE Vision 
䡦 Foresighting exercises to create a broadly based 
vision of big data and its impacts 
䡦 Involve key stakeholders 
! Representatives from government, industry, academia, 
political advocacy groups and the media 
䡦 Eye towards the short term (5 years) and the 2020 
goals of the Digital Agenda for Europe 
䡦 Current externalities as well as potential 
externalities 
8
BYTE Roadmap & community 
! 
䡦 Research and policy roadmap 
䡦 Involve the same key stakeholders 
䡦 Series of incremental steps to 
achieve the vision 
! 
䡦 Steered, monitored 
and updated by the big data community (Please join!) 
9
Responsible big data? 
䡦 Big data is here to stay! 
䡦 Industry, government and education cannot ignore 
these new capabilities if they wish to remain 
competitive in the global market. 
䡦 BYTE focus on commercial activities 
! Precedent setting for government surveillance 
䡦 Externalities already in evidence can harm the inter-relationships 
between industry, the government and 
citizen-consumers. 
10
11 Thank you 
! 
! 
rachel.finn@trilateralresesarch.com 
www.trilateralresearch.com

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Methodologies for Addressing Risks and Opportunities Engendered by Big Data The BYTE Project

  • 1. METHODOLOGIES FOR ADDRESSING RISKS AND OPPORTUNITIES ENGENDERED BY BIG DATA: THE BYTE PROJECT Rachel L. Finn, Hayley Watson, Kush Wadhwa, Arild Waaler, Ahmet Soylu, Guillermo Vega-Gorgojo, Hans Lammerant, Stephane Grumbach and Scott Cunningham ! Critical Explorations of Data and Security Workshop, University of North Carolina, Chapel Hill, USA 15-16 Nov 2013
  • 2. Big data in Europe 䡦 A Google search for “big data” generates more than 1.5 billion hits. 䡦 Neelie Kroes, VP for Digital Agenda- “Data is the new gold” 䡦 European governments could save more than €100 billion in efficiency improvements using big data. 䡦 Europe has been relatively slow to adapt to the changes and opportunities posed by big data. 䡦 All the big players are US-based 䡦 Policy push to “maximise the social and economic potential of ICT” (Digital Agenda for Europe) 2
  • 3. European big data research 䡦 Horizon 2020 ! Security ■ Forensics – prosecuting cyber-crime and identifying trends ■ Privacy – big data, cloud services, internet of things, etc. ! ICT ■ Big data and open data innovation ■ Advancing big data analytical tools ! Excellent Science ■ E-infrastructures for big data 䡦 Focus on innovation, capacities and competitiveness 3
  • 4. BYTE project 䡦 Big data roadmap and cross-disciplinarY community for addressing socieTal Externalities (BYTE) project 䡦 Define research efforts and policy measures necessary for responsible participation in the big data economy 1. Consider positive and negative societal externalities associated with big data 2. Generate a big data vision for 2020 3. Design a research and policy roadmap 4. Build the big data community to monitor progress 4
  • 5. Project details 䡦 Jan 2014 – Dec 2016; 36 months 䡦 €2.25 million 䡦 11 Partners 5
  • 6. What are externalities? 䡦 The effects of a decision by stakeholders (e.g., governments, industry, scientists, policy-makers) that have an impact on a third party (especially members of the public). 䡦 May be positive or negative ! ! ! ! ! ! 䡦 Public opinion surveys reveal that citizens are concerned about many of these issues, especially privacy and data protection. 6 Economic • Boost to the economy • Innovation • Smaller actors left behind • Shrink economies Legal • Privacy • Data protection • Data ownership • Copyright Social & Ethical • Transparenc y • Discriminatio n • Methodologi cal difficulties • Spurious relationships Political • Reliance on US services • Services have become utilities • Legal issues become trade issues
  • 7. Case studies Environmental data • European Space Agency • Global Monitoring for Environment and Security Commercial data • Google Utilities / Smart Cities • Siemens Cultural Data • The European Library 7 Energy • Statoil Health • GOSgene Initiative, University College London Transport • SNCF
  • 8. BYTE Vision 䡦 Foresighting exercises to create a broadly based vision of big data and its impacts 䡦 Involve key stakeholders ! Representatives from government, industry, academia, political advocacy groups and the media 䡦 Eye towards the short term (5 years) and the 2020 goals of the Digital Agenda for Europe 䡦 Current externalities as well as potential externalities 8
  • 9. BYTE Roadmap & community ! 䡦 Research and policy roadmap 䡦 Involve the same key stakeholders 䡦 Series of incremental steps to achieve the vision ! 䡦 Steered, monitored and updated by the big data community (Please join!) 9
  • 10. Responsible big data? 䡦 Big data is here to stay! 䡦 Industry, government and education cannot ignore these new capabilities if they wish to remain competitive in the global market. 䡦 BYTE focus on commercial activities ! Precedent setting for government surveillance 䡦 Externalities already in evidence can harm the inter-relationships between industry, the government and citizen-consumers. 10
  • 11. 11 Thank you ! ! rachel.finn@trilateralresesarch.com www.trilateralresearch.com