Business Link's Essential Business Tips event - Andy Poulton's presentation.

1. Web Marketing is a Marathon

2. This is a Sprint

3. 14 Top Tips to win More Business

4. Get Found www.google.com/places

5. Get Found www.google.com/places

6. Get Found

7. Probably the greatest marketing opportunityknown!

8. Get Found Google Adwords Google Base

9. Get Emailing

10. Get Emailing It’s Not Expensive

11. Get Emailing It’s Effective

13. Get Networking

15. Reach out to new audiences and markets

16. Better understanding of related markets

17. Relative low cost of entry

19. Get Networking Social Media is the No. 1 online activity

20. Get Networking 2/3rds of the Global Internet population visit Social Networks

21. Get Networking 10% of all internet time is spent on Social Networks

22. Social Networks www.facebook.com

23. Facebook If Facebook was a country it would be 1/ China 2/ India 3/ Facebook – 560m 4/ USA

24. Facebook Adds 1/2musers every day

25. Facebook 5bn minutesspent on Facebook EVERY day

27. news stories

28. blog postsshared each week

29. Facebook Facebook now has a greatershare of theinternet than

30. Business Networks

31. Linkedin – Networking for Professionals

32. Linkedin – Networking for Professionals Over 100 million registered professional users in more than 200 countries

33. Linkedin – Networking for Professionals More than 50%located outside of the USA

34. Linkedin – Networking for Professionals More than 1mcompanies have a Linkedin Company Page

35. Linkedin – Networking for Professionals Adds 1mnew members every 12 days

36. Linkedin – Networking for Professionals More than 2bnpeople searchesin 2010

37. Viral Marketing’s free…..pst pass it on

38. Viral Marketing’s free…..pst pass it on Get other people to do your marketing for you It’s free Give them something in return if possible

39. Viral Marketing – How & Why The Thresher ‘Virus’

42. National TV news coverage

43. National Radio coverage

44. National Print news coverage

46. Video Marketing 2ndmost searchedsite on theinternet

47. Video Marketing 3bnvideos watchedevery day

48. Video Marketing 48 hoursof new contentuploaded everyminute

49. Video Marketing Average personspends15 minuteson YouTube every day

50. Video Marketing 70%of YouTube activity takes place outside of the USA

51. Video Marketing YouTube clips now incorporated in Google Search results

52. Video Marketing

53. Get Filming Your Video

54. Get Filming Your Video

57. An informal way of communicating

58. Helps with the search engine position of your website

59. Opens your business to a wider audience

61. Get Blogging www.blogger.com www.wordpress.com

62. TWITTER

63. Twitter

65. Easy way to keep in touch

66. A way to reach potentially large market

68. What’s on the Horizon?

69. Location Marketing

70. Location Marketing

71. Get Real – Augmented Reality

72. Get Real – Augmented Reality

73. Groupon

75. Thank You Andy PoultonBusiness LinkM: 07966 547146E: andy.poulton@businesslinksw.co.uk