Mais conteúdo relacionado
Semelhante a MD Online Audience Composition, JUNE 2016 (7)
Mais de Audit Bureau of Circulation and Internet Moldova (16)
MD Online Audience Composition, JUNE 2016
- 1. STUDIUL DE MĂSURARE
A TRAFICULUI ȘI
AUDIENȚEI
PE INTERNET
BIROUL DE AUDIT AL TIRAJELOR SI INTERNETULUI
www.bati.md
SMTAI, IUNIE 2016
- 2. BATI
COMPONENȚA AUDIENȚEI DUPĂ
SEX
48,71% 51,29%
21%
23%
27%
29%
31%
34%
37%
39%
39%
39%
41%
41%
42%
43%
44%
47%
48%
48%
49%
49%
49%
52%
54%
54%
54%
56%
66%
70%
77%
78%
82%
83%
79%
77%
73%
71%
69%
66%
63%
61%
61%
61%
59%
59%
58%
57%
56%
53%
52%
52%
51%
51%
51%
48%
46%
46%
46%
44%
35%
30%
23%
22%
18%
17%
autoblog.md
ria.ru
play.md
sporter.md
newsmaker.md
realitatealive.md
noi.md
agora.md
forum.md
point.md
timpul.md
expresul.com
kp.md
bancamea.md
inprofunzime.md
999.md
megogo.net
acasatv.md
md.mail.ru
mama.md
moldovenii.md
sputnik.md
protv.md
ok.ru
realitatea.md
unimedia.md
perfecte.md
diez.md
promotime.md
ea.md
eumama.md
mamaplus.md
- 3. BATI
COMPONENȚA AUDIENȚEI DUPĂ
VÂRSTĂ
30 - 39
15 - 19
14%
20 - 29
30%
30 - 39
21%
17%
40 - 49
18%
50 +
37%
33%
33%
26%
23%
19%
19%
18%
18%
18%
18%
17%
17%
16%
14%
14%
14%
13%
12%
12%
12%
9%
9%
9%
8%
8%
7%
5%
3%
1%
35%
31%
47%
20%
41%
26%
34%
34%
20%
41%
29%
27%
41%
19%
30%
43%
30%
10%
43%
20%
46%
29%
16%
28%
49%
8%
26%
51%
55%
8%
16%
42%
13%
15%
5%
14%
15%
34%
20%
19%
23%
22%
22%
20%
17%
26%
24%
19%
21%
22%
17%
35%
18%
25%
15%
22%
15%
20%
22%
20%
18%
20%
50%
35%
10%
13%
7%
19%
13%
11%
16%
17%
25%
8%
15%
17%
10%
13%
14%
8%
11%
28%
16%
16%
14%
19%
11%
21%
11%
15%
15%
16%
9%
13%
10%
10%
6%
7%
9%
20%
7%
10%
12%
11%
14%
11%
16%
19%
15%
27%
17%
16%
23%
28%
12%
17%
10%
17%
49%
20%
16%
49%
30%
8%
16%
58%
24%
14%
diez.md
ea.md
promotime.md
timpul.md
expresul.com
sporter.md
ok.ru
999.md
megogo.net
mamaplus.md
forum.md
md.mail.ru
protv.md
sputnik.md
mama.md
perfecte.md
unimedia.md
kp.md
realitatea.md
newsmaker.md
agora.md
play.md
moldovenii.md
point.md
acasatv.md
noi.md
inprofunzime.md
eumama.md
autoblog.md
ria.ru
realitatealive.md
bancamea.md
- 4. BATI
COMPONENȚA AUDIENȚEI DUPĂ
LIMBA DE COMUNICARE
76%Română
22%Rusă
2%Alta
97%
97%
96%
96%
96%
96%
95%
95%
95%
94%
93%
93%
92%
90%
88%
86%
84%
80%
78%
77%
76%
75%
75%
71%
70%
60%
59%
57%
57%
53%
43%
34%
2%
3%
3%
3%
3%
3%
3%
4%
5%
5%
6%
6%
7%
8%
10%
12%
2%
18%
22%
22%
22%
24%
24%
27%
29%
35%
40%
39%
43%
46%
55%
66%
2%
2%
2%
15%
2%
2%
3%
2%
2%
5%
3%
3%
inprofunzime.md
autoblog.md
acasatv.md
realitatea.md
perfecte.md
unimedia.md
ea.md
protv.md
promotime.md
diez.md
bancamea.md
agora.md
eumama.md
timpul.md
realitatealive.md
mamaplus.md
expresul.com
ok.ru
forum.md
999.md
mama.md
sporter.md
play.md
md.mail.ru
sputnik.md
moldovenii.md
point.md
noi.md
megogo.net
newsmaker.md
kp.md
ria.ru
- 5. BATI
COMPONENȚA AUDIENȚEI DUPĂ
EDUCAȚIE / STUDII
Superioare
Liceu/Colegiu
Primare/Profesionale
Fără studii
35%
30%
33%
2%
72%
69%
67%
61%
61%
59%
57%
57%
57%
56%
53%
53%
51%
51%
50%
49%
48%
47%
47%
46%
45%
44%
44%
42%
40%
39%
39%
37%
34%
33%
22%
21%
16%
26%
23%
28%
27%
20%
22%
26%
33%
40%
30%
21%
40%
43%
21%
29%
27%
33%
39%
44%
24%
33%
24%
33%
20%
47%
22%
23%
35%
31%
21%
33%
10%
5%
10%
11%
11%
18%
21%
18%
10%
4%
17%
26%
10%
6%
25%
22%
25%
20%
15%
9%
30%
23%
32%
25%
40%
14%
38%
40%
29%
34%
56%
44%
2%
3%
4%
3%
2%
inprofunzime.md
realitatealive.md
bancamea.md
agora.md
unimedia.md
sputnik.md
kp.md
eumama.md
perfecte.md
autoblog.md
acasatv.md
newsmaker.md
ea.md
expresul.com
noi.md
timpul.md
point.md
mamaplus.md
realitatea.md
promotime.md
mama.md
moldovenii.md
sporter.md
protv.md
play.md
diez.md
forum.md
ria.ru
999.md
md.mail.ru
megogo.net
ok.ru
- 6. BATI
COMPONENȚA AUDIENȚEI DUPĂ
TIPUL LOCALITĂȚII
Oraș
Sat
Nu s-a răspuns
44%
36%
20%
77%
77%
76%
75%
69%
66%
66%
63%
62%
60%
60%
58%
58%
56%
54%
53%
52%
51%
51%
50%
50%
48%
47%
47%
47%
46%
46%
45%
45%
41%
33%
33%
20%
10%
9%
19%
24%
13%
15%
18%
21%
20%
18%
19%
25%
23%
26%
24%
21%
31%
29%
26%
26%
29%
37%
28%
35%
38%
26%
33%
27%
24%
51%
47%
3%
13%
15%
6%
8%
21%
19%
18%
17%
20%
22%
23%
17%
22%
20%
23%
27%
18%
20%
23%
24%
22%
16%
25%
18%
15%
28%
22%
28%
34%
15%
20%
bancamea.md
newsmaker.md
expresul.com
autoblog.md
promotime.md
agora.md
kp.md
ea.md
unimedia.md
diez.md
acasatv.md
mamaplus.md
realitatea.md
point.md
play.md
sputnik.md
perfecte.md
protv.md
ria.ru
noi.md
mama.md
inprofunzime.md
999.md
sporter.md
md.mail.ru
realitatealive.md
timpul.md
forum.md
moldovenii.md
eumama.md
ok.ru
megogo.net
- 7. BATI
COMPONENȚA AUDIENȚEI DUPĂ
MĂRIMEA GOSPODĂRIEI
1 persoană
2 persoane
3 persoane
4 persoane
5 persoane
5%
23%
27%
31%
14%
21%
7%
7%
6%
6%
6%
5%
5%
5%
5%
5%
4%
4%
4%
4%
4%
4%
4%
3%
3%
3%
3%
3%
3%
2%
2%
2%
2%
2%
2%
28%
26%
27%
25%
35%
38%
31%
23%
26%
30%
30%
34%
38%
37%
23%
20%
22%
32%
28%
21%
46%
30%
19%
49%
28%
25%
30%
13%
22%
26%
36%
39%
22%
20%
24%
33%
22%
26%
35%
27%
25%
23%
21%
27%
34%
24%
27%
31%
35%
41%
34%
37%
19%
30%
28%
12%
38%
24%
34%
26%
43%
28%
27%
32%
26%
32%
35%
27%
20%
19%
21%
30%
37%
34%
34%
26%
20%
16%
33%
30%
24%
22%
23%
21%
22%
32%
34%
24%
24%
40%
24%
43%
22%
37%
20%
21%
3%
16%
8%
9%
16%
11%
8%
15%
7%
8%
11%
9%
3%
20%
13%
15%
15%
2%
12%
18%
10%
5%
17%
12%
8%
8%
9%
16%
11%
7%
16%
8%
bancamea.md
kp.md
newsmaker.md
agora.md
noi.md
inprofunzime.md
acasatv.md
md.mail.ru
mama.md
perfecte.md
eumama.md
unimedia.md
realitatealive.md
timpul.md
point.md
999.md
diez.md
autoblog.md
protv.md
megogo.net
moldovenii.md
expresul.com
ok.ru
ria.ru
ea.md
forum.md
mamaplus.md
sporter.md
realitatea.md
play.md
sputnik.md
promotime.md
- 8. BATI
COMPONENȚA AUDIENȚEI DUPĂ
OCUPAȚIA PRINCIPALĂ
Patron / Top Manager
Specialist angajat
Student / Casnica
12%
38%
30%
Afacere familiara / liber profesionist
20%
Pensionar / Alte
20%
19%
15%
15%
13%
11%
11%
10%
10%
10%
10%
9%
9%
9%
8%
8%
8%
7%
7%
7%
7%
7%
6%
6%
6%
6%
5%
5%
5%
4%
2%
2%
1%
53%
39%
41%
29%
36%
46%
34%
48%
27%
51%
38%
45%
38%
41%
37%
32%
41%
43%
35%
31%
35%
53%
45%
41%
46%
35%
40%
33%
36%
26%
38%
29%
8%
8%
7%
6%
17%
10%
8%
7%
9%
14%
12%
12%
12%
13%
10%
7%
10%
6%
13%
7%
3%
6%
12%
10%
17%
12%
11%
9%
10%
13%
19%
8%
12%
27%
32%
43%
20%
13%
31%
16%
11%
1%
35%
19%
28%
31%
41%
41%
27%
31%
34%
51%
45%
28%
20%
25%
26%
36%
14%
32%
21%
38%
34%
33%
8%
10%
5%
10%
16%
20%
18%
19%
44%
24%
6%
15%
13%
8%
4%
12%
14%
13%
11%
4%
10%
6%
17%
18%
5%
13%
30%
20%
29%
20%
8%
29%
bancamea.md
unimedia.md
agora.md
realitatea.md
newsmaker.md
inprofunzime.md
sporter.md
kp.md
ria.ru
realitatealive.md
autoblog.md
point.md
forum.md
perfecte.md
ea.md
protv.md
mama.md
acasatv.md
timpul.md
diez.md
expresul.com
eumama.md
play.md
sputnik.md
mamaplus.md
999.md
noi.md
md.mail.ru
moldovenii.md
ok.ru
promotime.md
megogo.net
- 9. BATI
COMPONENȚA AUDIENȚEI DUPĂ
FRECVENȚA
CUMPĂRĂTURILOR ONLINE
Câteva ori pe lună
Câteva ori pe an
Nu cumpăr online
16%
27%
57%
32%
30%
30%
26%
25%
24%
23%
23%
22%
22%
22%
22%
21%
21%
21%
20%
20%
19%
19%
18%
17%
17%
17%
17%
15%
15%
14%
13%
10%
10%
9%
8%
40%
31%
29%
43%
36%
40%
21%
30%
18%
31%
32%
32%
55%
35%
28%
33%
28%
31%
25%
20%
25%
30%
26%
40%
44%
30%
39%
24%
34%
35%
53%
27%
28%
39%
41%
30%
39%
36%
55%
47%
59%
47%
46%
46%
24%
44%
51%
46%
52%
49%
56%
62%
58%
53%
57%
43%
41%
56%
48%
63%
56%
55%
38%
65%
bancamea.md
kp.md
sputnik.md
agora.md
play.md
point.md
autoblog.md
timpul.md
inprofunzime.md
mama.md
sporter.md
forum.md
newsmaker.md
realitatealive.md
realitatea.md
unimedia.md
moldovenii.md
999.md
noi.md
ria.ru
perfecte.md
acasatv.md
md.mail.ru
mamaplus.md
eumama.md
protv.md
diez.md
ok.ru
promotime.md
ea.md
expresul.com
megogo.net