SlideShare uma empresa Scribd logo
1 de 10
TEN EASY STEPS TO A
PROPERLY OPTIMIZED
WEBSITE
By: Azenith E. Lawas
Do you think that your website
is getting enough traffic?
Are people getting all the
information they look for?
If there's really no room for
improvement?
how
exactly
are we
going to
do that?
TEN EASY STEPS to a
PROPERLY OPTIMIZED WEBSITE
1. What is Search Engine Optimization?
Search Engine Optimization or SEO for short, is a way of
making your website visible to search engines.
2. Are you talking to your intended audience?
You should know who and where your real audiences are.
Keep in mind that understanding your audience plays an
important role in a successful search engine optimization
strategy. You need to address your website to your real
audience and not just to a bunch of people who might not
find your website helpful.
3. Use the right keywords and phrases
Keywords are used to tell search engines (SEs) what your website
is all about. These are what people typed in search engines to find
relevant sites and hopefully, with proper optimization and all, your
website will be displayed in SEs once people use or typed in your
keywords.
4. Add your keywords and key phrases in your content
and source code
The more visible your keywords and key phrases are, the easier you
will be found. However, you should not be adding these on all of
your contents though. Adding your keywords on almost all of your
pages and contents is called 'keyword stuffing' and SEs don't like it.
Most likely they will just disregard you, rank you lower than
everybody else and/or worst is, you will penalized.
5. Write quality content
Content is king, as they say. Compelling content in your
website is the most important key to a good search
engine ranking. There are other reasons to rank higher
in SEs but having quality contents on your site is not just
loved by search engine but for people as well.
6. Use title tags
One of the most significant factors in search engine's
ranking process is the title tag. Although the title tag is
kind of an old fashioned method, it's still as important as
other methods as Search Engine Optimization is
concerned. Work on your title tags and you will see how
it’ll makes a difference.
7. Use meta tags
These tags are being used by SEs in displaying your
website in their search results. Although for some it's okay
to miss or just disregard this but, for me, every little bit
counts. Optimize your meta tags and help search engines
to index your website better.
8. Search engine website design
Choose or create a design for your website that is Search
Engine friendly. There are tons of website templates that
are already SEO optimized and some are free to use as
well like www.websitetemplatesonline.com.
9. Submit your website to search engines and directories
This method strongly applies to start-up websites. If you are
creating good and quality contents regularly, SEs will automatically
notice you even without having to go through this process.
However to make it more easier and help SEs to notice and index
your website ASAP, then submit your website to a search
directory.
10. Lastly, wait for the results
After you've done your part, it is time to sit back and relax.
Although it is a must to keep on doing updates on your website
like adding relevant contents, you will see the results you are
looking for in proper time. The question on how long you will have
to wait to get the results you wanted, the answer is different for
every site and most likely, there is no definite time for that.
Ten easy steps to a  properly optimized website

Mais conteúdo relacionado

Destaque

๑๒ สิงหาคม วันแม่แห่งชาติ .Pdf
๑๒ สิงหาคม วันแม่แห่งชาติ .Pdf๑๒ สิงหาคม วันแม่แห่งชาติ .Pdf
๑๒ สิงหาคม วันแม่แห่งชาติ .Pdf
ASEANPINKKIAO
 
๑๒ สิงหา วันแม่แห่งชาติ
๑๒ สิงหา วันแม่แห่งชาติ๑๒ สิงหา วันแม่แห่งชาติ
๑๒ สิงหา วันแม่แห่งชาติ
ASEANPINKKIAO
 
Sap fico interview_questions_answers_explanations
Sap fico interview_questions_answers_explanationsSap fico interview_questions_answers_explanations
Sap fico interview_questions_answers_explanations
Ranjit Kumar
 

Destaque (6)

Communication skill
Communication skillCommunication skill
Communication skill
 
Politics and economy
Politics and economyPolitics and economy
Politics and economy
 
Plant location.
Plant location.Plant location.
Plant location.
 
๑๒ สิงหาคม วันแม่แห่งชาติ .Pdf
๑๒ สิงหาคม วันแม่แห่งชาติ .Pdf๑๒ สิงหาคม วันแม่แห่งชาติ .Pdf
๑๒ สิงหาคม วันแม่แห่งชาติ .Pdf
 
๑๒ สิงหา วันแม่แห่งชาติ
๑๒ สิงหา วันแม่แห่งชาติ๑๒ สิงหา วันแม่แห่งชาติ
๑๒ สิงหา วันแม่แห่งชาติ
 
Sap fico interview_questions_answers_explanations
Sap fico interview_questions_answers_explanationsSap fico interview_questions_answers_explanations
Sap fico interview_questions_answers_explanations
 

Último

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Safe Software
 
Architecting Cloud Native Applications
Architecting Cloud Native ApplicationsArchitecting Cloud Native Applications
Architecting Cloud Native Applications
WSO2
 
Why Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire businessWhy Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire business
panagenda
 
Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Finding Java's Hidden Performance Traps @ DevoxxUK 2024Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Victor Rentea
 

Último (20)

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
 
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data DiscoveryTrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
 
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWEREMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
 
Architecting Cloud Native Applications
Architecting Cloud Native ApplicationsArchitecting Cloud Native Applications
Architecting Cloud Native Applications
 
FWD Group - Insurer Innovation Award 2024
FWD Group - Insurer Innovation Award 2024FWD Group - Insurer Innovation Award 2024
FWD Group - Insurer Innovation Award 2024
 
Why Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire businessWhy Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire business
 
Understanding the FAA Part 107 License ..
Understanding the FAA Part 107 License ..Understanding the FAA Part 107 License ..
Understanding the FAA Part 107 License ..
 
WSO2's API Vision: Unifying Control, Empowering Developers
WSO2's API Vision: Unifying Control, Empowering DevelopersWSO2's API Vision: Unifying Control, Empowering Developers
WSO2's API Vision: Unifying Control, Empowering Developers
 
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot TakeoffStrategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
 
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
 
MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024
 
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
 
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...
 
Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Finding Java's Hidden Performance Traps @ DevoxxUK 2024Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Finding Java's Hidden Performance Traps @ DevoxxUK 2024
 
Platformless Horizons for Digital Adaptability
Platformless Horizons for Digital AdaptabilityPlatformless Horizons for Digital Adaptability
Platformless Horizons for Digital Adaptability
 
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdfRising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
 
Six Myths about Ontologies: The Basics of Formal Ontology
Six Myths about Ontologies: The Basics of Formal OntologySix Myths about Ontologies: The Basics of Formal Ontology
Six Myths about Ontologies: The Basics of Formal Ontology
 
Strategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a FresherStrategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a Fresher
 
Elevate Developer Efficiency & build GenAI Application with Amazon Q​
Elevate Developer Efficiency & build GenAI Application with Amazon Q​Elevate Developer Efficiency & build GenAI Application with Amazon Q​
Elevate Developer Efficiency & build GenAI Application with Amazon Q​
 

Ten easy steps to a properly optimized website

  • 1. TEN EASY STEPS TO A PROPERLY OPTIMIZED WEBSITE By: Azenith E. Lawas
  • 2.
  • 3. Do you think that your website is getting enough traffic? Are people getting all the information they look for? If there's really no room for improvement?
  • 5. TEN EASY STEPS to a PROPERLY OPTIMIZED WEBSITE 1. What is Search Engine Optimization? Search Engine Optimization or SEO for short, is a way of making your website visible to search engines. 2. Are you talking to your intended audience? You should know who and where your real audiences are. Keep in mind that understanding your audience plays an important role in a successful search engine optimization strategy. You need to address your website to your real audience and not just to a bunch of people who might not find your website helpful.
  • 6. 3. Use the right keywords and phrases Keywords are used to tell search engines (SEs) what your website is all about. These are what people typed in search engines to find relevant sites and hopefully, with proper optimization and all, your website will be displayed in SEs once people use or typed in your keywords. 4. Add your keywords and key phrases in your content and source code The more visible your keywords and key phrases are, the easier you will be found. However, you should not be adding these on all of your contents though. Adding your keywords on almost all of your pages and contents is called 'keyword stuffing' and SEs don't like it. Most likely they will just disregard you, rank you lower than everybody else and/or worst is, you will penalized.
  • 7. 5. Write quality content Content is king, as they say. Compelling content in your website is the most important key to a good search engine ranking. There are other reasons to rank higher in SEs but having quality contents on your site is not just loved by search engine but for people as well. 6. Use title tags One of the most significant factors in search engine's ranking process is the title tag. Although the title tag is kind of an old fashioned method, it's still as important as other methods as Search Engine Optimization is concerned. Work on your title tags and you will see how it’ll makes a difference.
  • 8. 7. Use meta tags These tags are being used by SEs in displaying your website in their search results. Although for some it's okay to miss or just disregard this but, for me, every little bit counts. Optimize your meta tags and help search engines to index your website better. 8. Search engine website design Choose or create a design for your website that is Search Engine friendly. There are tons of website templates that are already SEO optimized and some are free to use as well like www.websitetemplatesonline.com.
  • 9. 9. Submit your website to search engines and directories This method strongly applies to start-up websites. If you are creating good and quality contents regularly, SEs will automatically notice you even without having to go through this process. However to make it more easier and help SEs to notice and index your website ASAP, then submit your website to a search directory. 10. Lastly, wait for the results After you've done your part, it is time to sit back and relax. Although it is a must to keep on doing updates on your website like adding relevant contents, you will see the results you are looking for in proper time. The question on how long you will have to wait to get the results you wanted, the answer is different for every site and most likely, there is no definite time for that.